Dongyang Media has been firmly in the top spot in the mainland entertainment industry in recent years, and Huang Zhonglei's temper has become tougher.

Also, even the master who dares to be sarcastic, how can he care about the eldest brother?

'The court knows more about movies than Mr. Zhou!'

This kind of thing can be said, for the sake of a little petty profit, I have lost my respect for filmmakers!

In his opinion, those Hong Kong stars want to go north, and there is no other choice but to take refuge in Dongyang!

Lessons aren't enough!

Although Huang Zhongjun felt that his brother's proposal was a little inappropriate, he still nodded...

After all, the main investor of "Baby Plan" is Sakura Emperor, and Dongyang Media is the main distributor.

……

On September 30th, "A Chinese Ghost Story", Yanjing publicity...

Zhang Junsheng didn't have any premiere ceremony - there is no need, a series of combined marketing, the news of the release of "A Chinese Ghost Story" has spread all over the country.

He was discussing Chinese films with a group of teachers and students at Yenching University.

"In recent years, everyone has shaken their heads at the mention of domestic movies and felt ugly. I've read a lot of comments on the Internet, and most of them are saying that the current directors don't know how to tell stories!"

"That's right!"

"But, in fact, our movies were able to tell stories at the beginning! "Little Soldier Zhang Ga" and "Tunnel Warfare", I still feel very good when I watch it now!"

"From the very beginning, our movies are storytelling, and our Chinese culture has a long history, there is no shortage of good stories, and even Hollywood is packaging our stories, such as "Mulan", Disney took it to shoot it, and then sold it all over the world!"

"Then why don't we tell stories now? This is mainly due to historical reasons, the source of which is that in the 80s there was a trend of reverse nationalism in China, and the same is true in the film industry, where everyone is desperately trying to learn from European cinema, especially the French New Wave. The film industry has set off a de-dramatization movement! It has taken a clear stand against the drama in the film, and against the plot and story. ”

"Then, our films reduce drama, reduce conflicts, and enhance audiovisual styling. ”

"A lot of art films with weak stories have won some applause, but they are not accepted by the general audience!"

"And those films that insist on dramatizing the plot are discriminated against because they are commercial films and are not accepted by the mainstream film industry. ”

"There is a phenomenon in the market where de-dramatized films fail miserably at the box office, but are unanimously touted in the media, while commercial films that sell well at the box office are belittled by the main creators. ”

"I must talk about Hollywood, the most mainstream in Hollywood is always commercial films, big productions, even if it is a group of very talented independent filmmakers, they will eventually go to the road of commercial films, and marginal culture will be absorbed by mainstream culture!"

"I think our Chinese film industry is a bit of a cart before the horse, the mainstream is actually literary films? What about the market?

"Twenty years have passed, and now that films have begun to be marketized, commercial films are needed, but retribution is coming, and decades of de-dramatization have made Chinese films no longer able to tell stories!"

Zhang Junsheng sat in the center of the podium with the microphone, and a group of students listened to his speech quietly.

Next to the podium sat Xu Yan, Zhou Xing, and a group of professors and experts from the School of Literature and Literature of Yan University, majoring in film...

"Now, as long as you mention that domestic movies are bad, you will scold the General Administration! Of course, the General Administration has a great responsibility for this, there are too many restrictions, and many things cannot be filmed... But, to be honest, even if they could shoot anything, I don't really believe that these directors can make something that the audience likes! We lost the ability to tell a story in 20 years, and I think it will take at least 10 years to regain that ability!"

After Zhang Junsheng finished speaking, the host came out to control the scene: "What do you think of what Director Zhang said?"

"Well said!"

The audience agreed with Zhang Junsheng's point of view...

It's a pity that there are several film experts who have a lot of opinions about his words.

These people are the group of filmmakers who Zhang Junsheng just said and look down on commercial films in their bones.

However, now should not be the time to talk about this, because the moderator has already followed the process to start the introduction: "Okay, now is the free time to ask questions!"

Immediately a student from the audience asked questions.

"And what do you think of A Chinese Ghost Story?"

“… When I wrote the script, I used the three-stage structure of a Hollywood commercial film, and I can't guarantee its artistry, but the audience will definitely love it when they watch it!"

He still has this confidence!

"Then how far do you think Chinese films are from Hollywood?"

“… It's far away, Hollywood is facing the world, people have gathered the world's top filmmakers, we want to surpass them, it's too difficult, after all, the world is gradually getting used to Hollywood's film model, at this stage, our domestic films can only be screened in China at most!"

A slightly chubby male student stood up: "Then according to your opinion, we have no hope?"

"Of course we have hope!"

Looking around, Zhang Junsheng said: "When our market continues to expand and Hollywood movies rely more and more on us, they have to shoot works according to our rules, and at that time, Hollywood globalization is equivalent to Chinese!"

……

Yanda propaganda is an established strategy!

The box office of "A Chinese Ghost Story" has to count on the five major box office warehouses, and the route of the countryside surrounding the city is not suitable for Zhang Junsheng...

The idea of the countryside surrounding the city is of course very good, but the five major box office warehouses occupy 80% of the total box office in the country, and it is not cost-effective to lose 80% for the sake of the 20 percent!

Why choose Yanda?

Of course, I want to use the name of Yan University, in recent years, film promotion has not been bound to colleges and universities, and Zhang Junsheng is the first wave!

"A Chinese Ghost Story" is jointly distributed by Yuehua and China Film.

In order to ensure the screening and copy of imported films, the cinema chain maintains a good cooperative relationship with it, and will take care of the films distributed and produced by China Film.

Therefore, by cooperating with them, Yuehua can ensure the scheduling of "A Chinese Ghost Story"!

According to the feedback from several key theaters in China, on the first day of the "" release of "A Chinese Ghost Story", the top ten key cities in the country accounted for 56% of the films, and the second place was "Kung Fu Panda", which was 32%, and other movies only accounted for a pitiful 11%!

The movie-watching craze set off by "Kung Fu Panda" has gradually faded, and the cumulative total box office has exceeded 160 million...

It's a lot better than expected!

At three o'clock in the afternoon, there were long queues at the entrances of many theaters in major cities across the country.

In these years, you have to go to the theater to buy tickets to watch movies, and many movies with high expectations will be released when they are released, which is not surprising, but many of the people in the team who watched "A Chinese Ghost Story" are high school students...

This one is kind of amazing...

Because the general movie is aimed at the white-collar class with spending power - the ticket price of the movie is as high as 50 yuan, and the average poor student really can't afford it!

Don't guess, these are Zhang Junsheng's fans!

The idol's first movie must be strongly supported.