People are the main constituent force of social life, and in the network of social relations, the relationship between people is maintained and measured by interests. The relationship between people cannot be described by simple emotional factors, because emotional factors are only the appearance of interests, as defined by brothers in the chapter on love, there are two kinds of interests, that is, actual goods and emotional satisfaction. People's social behavior is ever-changing, but it always revolves around a good word.

Ink artists should not be confused by social phenomena, but should take the initiative to analyze the essential causes through social phenomena, and interests are not only the basis and explanation methods of all social behaviors, but also the guiding principle of all behaviors of ink artists. The ink artist should not act without purpose, and the words and deeds of the ink artist must be based on the pursuit and consideration of interests. That is, there is no social behavior for no reason, only a strong desire for success and a social behavior guided by interests.

However, the creation and exchange of interests is the result of social life, that is, the social unit that exists alone cannot complete the creation and exchange of interests, and the act of exchange only exists with the social unit, that is, the interest is created and exchanged by a group greater than one person. The Mo's strong desire for success and profit-guided social behavior must be based on a full understanding of the interests, that is, the Mo's first answer is why we should pay profits, and what kind of benefits we are looking for.

First of all, why should the ink man pay profit? We have said once that the things of the world can be summed up in one word, and the ultimate goal of love is profit, and we live in this world, and we cannot use ethereal theories as a guide for life, and we cannot believe in the salvation and wealth that can be obtained only by fraternity. This is a society of interests, and the basis of the society of interests lies in exchange, although this exchange, although it is named equivalent, but we can see that the majority of people's efforts are actually far less than the return they deserve, that is, the equivalent exchange is not established, and only a few people plunder most of the wealth of the society in a non-equivalent way. The ink maker needs to achieve the maximum benefit with the least effort through the payment of profits. This is the only way to do things.

Speaking of this, the monarchs may laugh, saying that this Gao Chongyue was kicked in the head by a donkey, and he actually dreamed of empty words. Here Gao tells everyone that it is not impossible to get a high return with a small amount of effort, which is why Gao Mou made such a set of dark ink thoughts.

The interests of the world are divided into actual financial interests and nihilistic spiritual interests, and similarly the world's contributions are also divided into actual financial and spiritual contributions. In a sense, the world's giving and getting are equivalent, but in the real society, this exchange is not equivalent, this is because our social structure determines the distribution of benefits, and the reason why the elite class becomes an elite class is entirely because their efforts are far less than the benefits they receive, otherwise, the equivalent of giving means a zero-sum game, that is, there is no corresponding generation of surplus value.

And in real social life, what people value is only the actual financial interests, and the spiritual interests, that is, the satisfaction of feelings, are often the last consideration and the most secondary. For a beggar, the praise of him is far less important than the actual money almsgary. The gratitude and praise he received for giving alms to beggars was far less important than the amount of money he had turned into bank deposits.

Many examples of the real society clearly tell us that only money, and only money, is the standard that determines everything, and the promise of the alliance between lovers is not as good as the real house, car, and ticket. The life-and-death friendship between friends is not as good as the real exchange of money.

On the one hand, this has caused a reversal of the social atmosphere, and on the other hand, it has also caused the emptiness of people's feelings, and goods and feelings are the necessities of human survival, because, in essence, people are the subjects who practice self-emancipation. The natural person who is the inner life material ontology of the human being and the specific brain consciousness ontology constitute the whole. The survival of the material ontology of life needs to be supported by actual financial interests, and the specific brain consciousness ontology determines that human beings need emotional life to survive. It is a very simple example, you only need to think about your own life, you need to earn money to support your family, to support your own life material ontology, and at the same time, you can not leave the intricate emotional life in this world, you enjoy the happiness and pain brought by all this, happiness is because of the existence of love, pain is due to the lack of loving care.

However, in the world, people tend to focus most of their energy on the exchange of goods and goods, and ignore the exchange of feelings, so the lack of care for people in the world has become a common phenomenon. This provides us with an excellent place for the ink to be used, the ink is fraternal, originally to help the world, but the people of the world have long been indifferent, which requires the ink to incarnate as a demon, with the means of the world to warn the behavior of the world. Therefore, the Mohist needs to annex the property of the people of the world by means of love, and complete the exchange of the property of the people of the world in the way of paying benefits.

So in real life, how do ink artists complete the payment of profits to get the benefits they need? As we have described, ink artists need to have a discerning eye to find loopholes in social benefit exchange activities, so as to maximize the return of their profit-making behavior. The principle of market economy tells us that an object can only reflect its greatest value when it is most scarce, and in the same way, in social life based on the exchange of interests, the lack of emotional exchange determines the great value of the emotional factor. The Mo's theory and behavior of love determine the great advantage of the Mo's in the process of handing over benefits.

In social life, interests can be divided into two kinds, the first is the actual financial interests, that is, material interests, and the second is the satisfaction of feelings, that is, spiritual interests. The social life of human beings revolves around these two interests. Taking work as an example, people pay labor in exchange for wages, which is a social behavior carried out for material and material benefits. In the same way, people's labor, corresponding work status, promotions, awards, and the admiration and admiration of colleagues are social behaviors carried out for the sake of spiritual emotional satisfaction. However, in social life, it is often easy for people to complete the exchange of material interests, but it is difficult to complete the exchange of spiritual interests.

Because we can see that people naturally have a natural nature of hatred and jealousy towards the same class or the class not far from their own class, which is determined by the animal nature of human beings, when human beings face the success of someone in the same class or not far from their own class, they will often try their best to harm and slander this person, and even show more enthusiasm than avenging the murder of their father to do this. Therefore, in social life, people lack the exchange of emotional factors, and are more eager for the return of emotional factors.

Even if the emotional factor has great value in social life, it cannot completely replace the main composition of interests in the process of handing over profits, and when we talk about the philosophy of social life, we refer to the academic thought that is completely in line with the social code of conduct and reality. Therefore, the Mohist should clearly see that the exchange of subjects in social exchange activities should be the exchange of actual goods and interests. However, when the power of the inker is limited and he cannot provide equal goods for exchange, how should the inker use the theory of dark ink to complete this exchange process?

As the brother said at the beginning, the Mo, before proceeding to obtain benefits, needs to clarify their own purpose, so as to guide their subsequent actions. It should be noted here that the exchange of interests pursued by the Mohist cannot be the result of a single goal, and the social behavior of the Mohist must have a strong desire for success, and at the same time, the maximization of interests must be pursued, that is, in the process of social behavior, the interests must be multi-level. Here is a very simple example, killing two birds with one stone and killing three birds with one stone, which refers to the multi-level exchange of interests through a single social behavior. We need to pursue the maximum exchange of benefits with the least effort, which solves the problem that the ink artist cannot carry out an equivalent exchange of benefits.

In real life, if the interests of goods cannot achieve the maximum goal, then we need to strengthen the spiritual interests, that is, the satisfaction of feelings. The satisfaction of feelings comes from love, that is, the love of the Mo, the love of the Mo, the love of the Mo, through the elite and the rabble, is not a simple fraternity without a purpose, but an emotional investment based on interests, the most ridiculous place in social life is that the satisfaction of feelings often does not need to spend any cost except energy and love, and even rarely needs to make actual financial investment, but people are often unwilling to give their love to meet the emotional needs of others. The ink artist is to walk out of such a great road to heaven from the aspect of emotional satisfaction. Mutual love and friendship are mutually causal, and in a sense, mutual interest is also a kind of love. And love is a huge capital that can be relied on.

The Mohist takes love as a means and interests as the goal, which provides us with theoretical guidance for the multi-level exchange of interests in social behavior. While pursuing the interests of goods and goods, the ink must have an emotional impact on the individuals in the process of interest exchange with the righteousness of love. The influence of this emotion, even before the exchange begins, must be exercised because, in essence, man is the subject of the practice of conscious emancipation. The natural person who is the inner life material ontology of the human being and the specific brain consciousness ontology constitute the whole. The specific brain consciousness ontology of human beings determines that people have all kinds of intricate feelings, and individuals in social life, affected by various intricate social life, have been constantly learning and accumulating feelings since the beginning of their great annoyance and sound function.

Most of the time, human social behavior, in addition to being influenced by the pursuit of human interests, will also undergo strange changes due to human emotional fluctuations. When human beings are influenced by positive emotional factors, their attitudes towards social behavior will also become positive, which is manifested in the fact that people's subjective initiative is fully mobilized, and they actively cooperate with social behavior, and have trust and friendship with participants in social behavior.

In this state, people have great trust and support for the exchange of benefits, believing that they can obtain results that are greater than or equal to their actual efforts through the exchange of benefits. However, as one of the participants in the exchange, the Moji can only pursue the maximum benefit and the least effort, which is of course contrary to the belief and expectation of the exchange of benefits that people with a positive state believe in.

However, the positive emotional factor is exactly what the ink needs and can be exploited, or must strive to create. This is because, in the world of interest exchange, there is never any axiom justice, let alone the equivalent exchange between items, there is only a naked interest relationship, if the ink does not have enough understanding of the naked nature of the exchange of interests, then it will be included in the ranks of the losers and suffer corresponding punishment. Here, we assume that the inker is one party in the exchange process, and the object is the other party in the exchange process to make relevant explanations.

Taking promotion as an example, when the goal sought by the Moji is determined to be a promotion and a salary increase, then the Moji needs to consider whether my goal has been maximized, whether there is still room for more changes in the position and salary I am pursuing, whether I can get additional emotional satisfaction through my behavior in addition to the promotion and salary increase, or win the support and affection of the elite and the rabble.

When the object produces positive emotional factors, it will ignore the essence of interest exchange, and unnaturally imagine the process of interest exchange as a win-win process of mutual assistance, no matter what the essence of human beings is, no matter how dirty their hearts are, they always hope that the object of interest exchange is honest and selfless, with a positive attitude to exchange interests, and bring themselves more than the return they give, which is the nature of all human beings, but also the weakness of human nature. When human beings hold such an attitude, and as the other party of exchange, that is, the social behavior of the ink person conforms to the psychological assumptions of the object, the object will relax its consideration of interests, thus creating loopholes and weaknesses that can be exploited. Therefore, the Moist must appear as a loving image, and adjust his social behavior according to the subjective needs of the object, so as to maximize the positive emotional factors of the object, so as to achieve his own set goals.

The object of exchange that determines the degree of promotion and salary increase, that is, the leader, no one does not want the promotion and salary increase decision they have paid, which is in line with all the hopes of their hearts, including the promotion and salary increase object has the ability to work beyond their expectations, and can bring back the value of the work return, the object of the promotion and salary increase is extremely loyal to themselves, can share all the pressure and responsibility for themselves, and even includes the promotion and salary increase object can be at the critical moment, bravely accept the mistakes of themselves, that is, the leader, and willingly appear as a scapegoat。 When the ink person is the object of promotion and salary increase, if his ability is not enough to meet the needs of the object and there is a failure of the promotion and salary increase or is less than the set goal, he must use the emotional factor to influence. Create all the psychological assumptions that the object needs. And love is a tool that the ink artist can use to help, and the personal prestige created by the love is hard-working, enthusiastic to help others, and has a positive attitude from the beginning, on this basis, the ink artist only needs to create more halos according to the different cases.

In order to achieve the set goal, the Moist can do whatever it takes, because the social responsibility of the Moist is to use the despicable means of human beings to warn human social behavior and make it correct. If the ability of the ink artist is not enough to satisfy the psychological hypothesis of the object, the method of deception can be used to create an aura. When the Mohist establishes positive behavior by means of love, it will become easier to deceive. According to the law of preconceived notions, the standard of human judgment of things and companions lies in the initial understanding, and when the initial understanding conveys a positive and friendly message, people will always preconceive to judge all the behaviors related to it. When the initial understanding conveys a negative and despicable message, people will also preconceive about all the actions related to it. The Ink Maker's positive aura of fraternity conceals any bad intentions and lies of the Ink Maker, and then makes the false aura recognized. As the object of promotion and salary increase, the ink artist can falsify work performance and exaggerate work achievements on the basis of existing facts, please note that it must be based on existing facts, and only the illusion mixed with the truth can be difficult to recognize. Pure false deception, that is, lack of credibility and lack of continuity, will affect the long-term benefit exchange activities of the Moxi.

When human beings are affected by negative emotional factors, their attitudes towards social behavior will also become correspondingly negative, and the degree of negativity tends to multiply, unlike positive emotional factors, which will produce a small increase. This is because human emotional beliefs determine the instinctive rejection of negativity and acceptance of positive mental states. In this case, human social behavior becomes passive and sluggish, and the participants in social behavior have a negative and hostile attitude.

When the inker is unable to obtain the corresponding benefits from the object in the way of exchange, or the object thinks that the inker wants to compare with other exchange individuals and does not have the qualifications for exchange, the inker needs to actively change the emotional factors of the object, so that the two sides of the exchange can produce negative emotional factors at the same time or unilaterally, so as to lose trust in the exchange of interests, and then achieve the purpose of the inker destroying the original interest exchange relationship, and at the same time, the inker should actively cater to the emotional needs of the object, when the original interest exchange relationship fails, the object will often look for the corresponding positive emotional factors to make up for the impact of failure, at this timeThe ink artist needs to actively show this need, so that the other party can have a positive emotional factor, and then exchange interests.

In the process of promotion and salary increase, there is a diversity of objects of exchange, that is, multiple individuals in the same class have the same or similar qualifications, and the object of exchange, the leader is only ready to exchange with one of them. When the object determines that the inker does not have such qualifications and considers other individuals, the inker needs to take decisive action to influence the emotional factors of the exchanging individual and the object, so as to make the exchange fail and then profit from it. Here, the ink artist can adopt the method of inner and middle, and carry out two-way influence. By virtue of the preconceived positive image created by love, the Moji can be trusted and spread without resistance, causing both parties to have a negative attitude and doubt each other's integrity and reliability, thus causing the failure of the exchange relationship. Here you may want to say that rumors, as a baseless place, how can they easily shake the status of each other's hearts. It should be pointed out here that, first of all, the main body of our social life is human beings, and the essence of human beings is despicable and vicious, which is why the old saying goes: "Good things don't go out, but evil things go a thousand miles." "People are keen on rumors, even if they are not supported by evidence. At the same time, widely spread rumors will eventually be used as evidence of public acceptance, as evidenced by the so-called public opinion. When there is no direct connection between the two sides of the exchange, there will be information asymmetry, that is, accurate information and evaluation need to be tortuous through the transmission of multiple parties.

Therefore, the exchange of benefits is the extension and purpose of love, when the ink person lacks sufficient exchange qualifications, it is necessary to give full play to the role of love, actively influence the participants of the exchange, and create positive or negative emotional factors according to the different cases. Human beings are emotional animals, and when these positive feelings are beyond what human beings can bear on a daily basis, they will make wrong decisions that are beneficial to the ink artist because of the emotional drive, that is, the goal of maximizing the exchange benefits of the ink artist has been achieved. When this negative attitude exceeds the bottom line that human beings recognize on a daily basis, they will make irreparable wrong decisions driven by feelings, which is exactly the means that the ink artist can use and influence the process of communication.

For example, in daily life, when one party pays the care that you have never had, you have tears in your eyes, and an impulse to reciprocate naturally comes to your heart, and you will pay a high reward to repay this positive emotional factor. When one party does something that makes you gnash your teeth, you will be eager to kill them, and although there is no real killing, they will also make major wrong decisions, such as the leader dismissing employees, even if they regret it later, but they can't make up for the mistake.

On the other hand, we need to restrain our emotional impulses to prevent wrong decisions made by positive or negative emotional factors, because in the face of interests, whether it is positive or negative emotional factors, it will only lead to wrong decisions that pay more than returns, which is something that ink artists need to strive to avoid.