It's early August.

Now that the New Year's Day release has been chosen, the studio and floral art have also begun to formulate a publicity plan.

In terms of variety shows, "The Voice" and "Longing for Life" have already begun to be broadcast.

Both were great successes!

Especially "Longing for Life", not only the ratings crushed "Everyday Upward", but also directly occupied the ratings of Friday's prime time.

In the past, domestic outdoor variety shows were only limited to challenging programs such as "Boys and Girls Rushing Forward".

But when "Longing for Life" came out, a group of domestic variety show producers were surprised.

It turns out that variety shows can still be done like this!

A number of media are also competing to report, shouting that the spring of outdoor variety shows is coming.

In this regard, Tang Yiyi has been prepared for a long time.

After the advertising fees and sponsorship fees earned by the two variety shows were paid to the studio by the TV station, Tang Yiyi immediately let people fly to the country of sticks to buy a lot of variety show copyrights.

Including "Running Man", "Infinite Challenge", "Where Are You Going, Dad" and so on.

With the copyright of these programs, even if Tang Yiyi doesn't do anything, the company's financial statements will look very good in the next few years!

As for Mango Channel, it was very uncomfortable after seeing the fire of "Longing for Life"...

Originally, Tang Yiyi was the first to find a partner in this show, but it turned out to be a Tomato Channel!

Zhang Rui, the village head, quickly gained a large number of fans after the show caught fire, and there was a faint sign that he was going to become a national MC...

For this reason, Ouyang Channel, the director of Mango Channel, fired the relevant person in charge as a warning, and personally went to Sijiu City to visit Tang Yiyi, hoping to strengthen the cooperation between the two sides...

As for Jiangsu, Zhejiang and Taiwan, the success of "The Voice" also surprised them!

The ratings of the first episode of the prime-time "The Voice" on Saturday were second only to "Base Camp", the overlord of mainland variety shows.

The ratings of the national variety show ranked third, and the second was "Longing for Life"...

And Hua Chenyu, who was named by Tang Yiyi, also quickly gained a lot of fans with his own strength after the show was broadcast.

The cute and cute impression has made many people have a good impression of it.

In the voting channel of the official website of Jiangsu, Zhejiang and Taiwan, he became the most popular player in the first phase.

For this reason, Zhang Kai also sighed at the accuracy of Tang Yiyi's vision.

As for the song "Later" sung by Tang Yiyi, it soared directly to the second place among the popular songs on QQ Music.

can get a place in the case of the three giants of QQ Music dominating the song list all year round, Tang Yiyi is still a little proud of this.

In terms of online dramas, the post-editing of "College Student" is also nearing completion.

In addition to being available on video sites, several local stations have also expressed interest in the show.

Although it didn't make it to the stars, being able to broadcast it on TV was very exciting for a newly established college student team!

As for "Big Brother", it is still being recorded.

The protagonists are Xiaobao and Shao Zhuang.

The first and second women gave Sweet and Tranquility respectively.

In addition, many actors of Happy Twist were also arranged by Tang Yiyi to play roles in this drama.

For example, the role coach of the head teacher was given to Shen Teng...

But Tang Yiyi didn't interfere too much in this drama, except for the selection of roles.

His focus now is on the upcoming filming of "Wulin Gaiden".

According to Tang Yiyi's idea, it is best to cooperate with Wanda to jointly develop a theme park about "Wulin Gaiden".

Tongfu Inn, Eighteen Mile Shop and other scenes will be 100% restored in reality.

Of course, the premise is that this drama must be filmed first and become popular.

The actors have almost communicated, and basically all the leading actors have readily agreed to star in this sitcom.

It's not just for the sake of Director Shang's face, but also Tang Yiyi!

It is estimated that he hopes to take the opportunity of this cooperation to make friends with Tang Yiyi, and he can play with them when the latter makes movies in the future.

After all, Tang Yiyi's body has been branded as the "Beijing Circle".

The crew is still preparing to set up the scene.

In the studio, Tang Yiyi is discussing the publicity and release of "People in Embarrassment" with a group of high-level executives.

Tang Yiyi's idea is this, referring to the marketing of "Thirty-three Days of Broken Love" when it was released, make a similar interview documentary and put it on the Internet, which resonates with everyone first.

After all, the theme of "People in Embarrassment" is Spring Festival.

And the domestic audience is no stranger to the word Spring Festival, and some people can even complain about this topic for a day!

The theme of the documentary is to randomly interview people in several cities about their thoughts and opinions on the Spring Festival.

Then put it on the Internet to arouse everyone's resonance and heated discussion, and then make a corresponding plan to promote it step by step.

Everyone agreed with this proposal, and so it was decided.

After the meeting ended, the assistant walked up to Tang Yiyi: "The people from the art studio are here." ”

Tang Yiyi's eyes lit up and he quickly got up.

"Kung Fu Panda" is the top priority of the company's plan for next year, and Tang Yiyi attaches great importance to it.

He also got to know the Modu Art Studio again, and found that the investment cost when producing "Baolian Lantern" was only 12 million!

Although twelve million at that time was indeed worth a lot.

But even now, it's more than 10 times as much.

100 million yuan of capital investment, Tang Yiyi fully undertakes!

Anyway, the production funds are not given all at once, even if the company has no money on the books in the later stage, it doesn't matter, just continue to do new variety shows.

As long as the capital investment does not exceed 200 million, Tang Yiyi can afford it!

After meeting the person in charge of the studio, they exchanged a few words and the two sides began to negotiate.

After several hours of intense negotiations, both sides were very satisfied with the final result.

The "Kung Fu Panda" animation is fully produced by the studio, and in addition to the labor costs and so on, the other party will invest 50 million yuan and get 40% of the domestic box office.

Tang Yiyi felt that it didn't matter.

As long as the copyright is in your own hands, take less at the box office!

For this kind of animated film, the most profitable place is never the box office, but the sales of merchandise and other goods derived from it!

The small head of the box office is secondary.

Although the domestic piracy market is somewhat flooded.

But it doesn't matter, as long as the film is introduced to North America later...

That's really just lying down and counting money!

After all, our national treasure, the giant panda, is quite lethal to foreigners!

Otherwise, those people wouldn't have done "Kung Fu Panda"!

That's right, the market targeted by Tang Yiyi in "Kung Fu Panda" has always been foreign rather than domestic!

Therefore, as long as the copyright is in his own hands, even if Tang Yiyi doesn't want a penny at the box office, he won't lose a penny!