Chapter 179: Different Patterns (2/5)
"Group buying will become a popular trend, and more importantly, group buying will accelerate the rapid development of online payment!"
“… It's the same as the intranet?"
We can involve all aspects of clothing, food, housing and transportation, group buying essentially belongs to the intersection of social networks and e-commerce, aggregating the needs of buyers and sellers, low cost, high efficiency, and the beauty is to combine marketing and sales well. ”
Zhang Junsheng continued: "In fact, the first stage of the development of the Internet marketing model is the web portal, the profit model is display advertising, and the target customers are large enterprises that can place expensive advertisements; the second stage is the search engine, serving small and medium-sized enterprises, and tens of thousands of yuan can buy keywords for advertising." Of the two, there is another category of businesses that have been missed: local small and medium-sized enterprises that do not have the economic strength to advertise on portals and search engines, but have always had promotion needs.
The Internet promotion model of group buying can directly help them bring transactions, which is completely paid according to the effect.
According to this model, the group purchase network gets three folds, two folds, or even less than one discount in the merchant, consumers buy on the website, and the group purchase network returns coupons to consumers, and after consumers consume, merchants take the group purchase coupons to the website to check out.
In essence, group buying helps merchants promote, and part of the advertising costs saved are given to consumers, part of them become the profits of merchants, and the rest is the benefits of group buying. ”
At the end, Zhang Junsheng added: "Fuji Xun already has plans to make a group buying website!"
Zhang Qinian sneered: "Hehe, is there a business that Fuji Xun doesn't do?"
“… Yes, Fujitsumi will only be late, but he will never be absent. ”
"I'll let them launch the group buying business as quickly as possible, by the way, how sure are you, Oscar?"
Zhang Qinian changed the subject...
"This depends on the face, and I don't know the effect of public relations. ”
sighed: "Have you watched "Avatar"?"
"There is no time... Nice to hear from them?"
“… Let's go and see it with my mom and baby when you have time!"
"Hmm. Zhang Qinian handed his son a cigarette: "You and Wang Shuo have a stiff fight?"
"It's not a stalemate, it's not a person all the way anyway. ”
lit it and took a puff: "Those people can't keep up with the times!"
"Yes, but they have a good relationship with the top!" After a pause, Zhang Qinian continued: "You have done well in the past few years, but don't forget, you started with them!"
Zhang Junsheng was a little confused: "... When did I start my business with them?"
"You have the label of the Beijing circle..."
"Even if I have this label, then I am also the helmsman of the new generation of Beijing circle, and the back waves of the Yangtze River push the front waves..."
"But don't be criticized!"
“… Who said what?"
"What's going on with Zhang Yimou?"
……
Lao Mouzi is not treated well by the Beijing entertainment industry, which can be seen from the films he shoots.
In the early years, after graduating from the film school, because his household registration was not in the capital, he was assigned to a film studio in a foreign country, and most of the films he made were cooperated with Chang'an Film Studio or Hucheng Film Studio, and there were very few cooperation with Beijing Film Studio, and his roots were not in Beijing.
According to the circle, Lao Mouzi belongs to the faction of Shaanxi Province and is a leading figure in the film circle of Shaanxi Province.
Although everyone is mixed in the capital, they are divided into various circles, and the directors and actors from the south are called the southern department.
Each circle has its own representatives.
Zhang Junsheng belongs to the authentic Beijing entertainment circle, although there are still many old-timers of the Beijing School, but Zhang Junsheng has become a rising star of the Beijing School, and he has the ability to carry the banner of the Beijing School and become a representative of the Beijing School.
In the initial stage of Yuehua, Zhang Junsheng did borrow Wang Shuo, Ye Jing, Zhao Baogang...
It's just that the year before last, those people took the initiative to leave Yuehua Company...
Of course, this kind of circle is intricate and cannot be simply divided in this way.
Zhang Yimou has a lot of influence in the film academy and belongs to the leader of the film academy.
Jiang Wen and Chen Daoming are both the main figures of the Jing faction, but it does not prevent them from cooperating with Lao Mouzi.
Therefore, the interpersonal factions in this circle are only one aspect, as well as their respective friendships and interests.
According to Zhang's father's intentions, Zhang Junsheng should not cooperate with Lao Mouzi!
It is equivalent to cutting off the back road with the Beijing circle!
Suppression is unlikely, but signing him will have a bad impact!
In fact, Lao Mouzi met a good time, he won an award in the international film industry in the 80s, and he became influential, earlier than Li Yu became famous, he is the leader of the fifth generation of directors.
Whether at home or abroad, Lao Mouzi has reached a certain height, and there is no way to suppress it.
When filming "Alive", Lao Mouzi would still be willful.
Since then, Lao Mouzi has moved closer to the General Administration, and he no longer makes movies with sensitive themes, and he is deeply respected by the above.
……
"Dad, let's look at the overall situation, Lao Mouzi signed a contract with Yuehua, how much has the company's stock price risen?"
"However, Zhang Yimou is already sixty..."
"It's okay, from a global perspective, the sixty-year-old director is at the peak of his life, don't worry, I know it in my heart..."
Zhang Junsheng extinguished his cigarette and walked out of the study, frankly, he felt a little regretful...
Zhang Qinian's pattern is too small!
He... It's a bit like Da Dongzi instead of Ma Yun!
Take logistics as an example, backed by Alibaba's resources and system, it is not difficult for Ma Yun to do logistics if she wants to.
But what Ma Yun always wants to do is a platform, so that more enterprises, including logistics companies, can make money together on the platform, but Dadongzi is building its own logistics channels!
Zhang Qinian was born with a sense of small circles, and the pattern of such a person is never high...
Not to mention anything else, WeChat's market share so far is only 30%, if the profits are given to Mobile, Unicom, and Telecom, how can it not be laid?
This is the best opportunity to get involved in mobile social!
Alas...
It deserves to be eaten away by Fuji Xun step by step...
According to Zhang Junsheng's idea, first occupy the market, and then think about making a profit...
After all, during the Chinese New Year, Zhang Junsheng quickly put these things behind him, in fact, even if Taobao focuses on e-commerce, it is enough for everyone to look up to!
Drinking and eating, Zhang Junsheng was drunk at home for the first time, and before going to bed, he only remembered Zhao Benshan's sentence: 'In the past, you carried water for widows in the village, and donated money to widows outside, and you have a relationship with widows in your life!'
Hehe, this is the penultimate time that Uncle Benshirt has appeared on the Spring Festival Gala...