Chapter 631: If I don't know, then it's definitely not a big name
A shop along the street sells men's clothing, and this is Li Qin's store and the location of her office.
At first, Li Qin wanted to do a physical store, but then the business was not good, after all, she was a brand founded by herself, without any popularity, and the price was not very close to the people, even if the quality was guaranteed, but not many people bought it.
After all, online e-commerce is now very developed, everyone is shopping online, and it is much more convenient to buy clothes directly online.
Forced by reality, Li Qin can only open an online store on the largest domestic e-commerce platform Dibao and sell online.
However, there are so many shops on the treasure, Li Qin's 'Qinyun shop' is not famous at all, everyone doesn't know that there is such a store when they visit the treasure, and occasionally inadvertently clicks in, and finds that it is not a big brand, the price is not very close to the people, and the monthly sales volume is only 3, who will buy it?
Therefore, the Qinyun shop, which has been open for almost half a year, is almost unable to hold on and is going to close down.
Li Qin was also forced to the point of exhaustion, this time she started her own business, but she took out all the savings of the previous years of work, and the family also advanced a lot of money, and her little friend Xu Yun also invested a lot of money...... But who knows, the reality is so cruel, it is difficult to achieve the small goal of food and clothing, and it is about to go bankrupt.
Originally, they all planned to close their doors directly after the New Year and find another business, but when they watched the CCTV Spring Festival Gala together at their uncle's house in the Chinese New Year's Eve, they saw Qin Luo's wonderful performance on TV, and Li Qin's mind flashed: celebrity endorsement!
Let's ask, any well-selling clothing in China, which one does not have a celebrity endorsement?
My cousin is Qin Luo, such a big-name star, they have all been on the big bowl of the CCTV Spring Festival Gala, if you ask him to endorse, not to mention that it is prosperous, but at least it is enough for the Qinyun shop to support it, right?
Hanging up the phone, Li Qin looked at the monthly sales of the 'Qinyun Shop' on the computer in front of him6, and his eyes once again glowed with hope and longing, "Whether I can save you depends on this time." ”
"Jean girl. At this time, there was a call outside, and then a figure walked in.
is a small girlfriend, or a business partner - Xu Yun.
The two can be said to have played together since childhood, and then their respective jobs were separated for a few years, but last year, the two invested together to start their own business and open a store to sell clothes. At first, the business was okay, but then it slowly stopped.
Even the online store that opened a small piano rhyme shop on the Internet did not improve much.
Seeing that the first time he started his own business was about to turn yellow, Xu Yun was also anxious, and tried all kinds of ways to save the Qinyun shop, but there was no effect.
There are two reasons: first, it is a new independent brand, without any fame, and when ordinary people hear that it is a brand they have never heard of, they will subconsciously refuse and will not buy it;
Second, because both of them are very sure of quality, the materials used in the clothes are quite particular, with an average of three or four hundred per piece, and the price is not too close to the people for ordinary people.
Xu Yun once thought about whether to reduce some prices, but it only promoted some sales in the short term, but there are new problems, the price is reduced, then the profit will be less, and the store will not be able to operate.
In this way, you can only start from fame.
Xu Yun walked into the store, looked at the stacks of clothes stacked in a corner, and asked, "How is the business today?"
Li Qin pointed to the Qinyun shop on the computer with a sad face, and said, "It hasn't opened this year, and not a single order has been sold." Don't let the processing plant place another order over there, you can't sell it here. ”
"It's up to you to say that. Xu Yun walked over, looked at the monthly sales 6 displayed on the computer page, and said with a depressed face: "This business is too bad, although it was not very good last year, but I can still barely make ends meet." We also quit this job, and are about to let go of our hands and feet. But now it's good, but it's a dead end. ”
After a pause, Xu Yun asked, "How much money do you have there?" If you really can't do it, you can only close the door. ”
Li Qin spread his hands, "It's not much, not even 10,000 yuan." There was a lot of investment in the early stage, and if we close the store this time, all the money invested will be wasted. ”
Xu Yun walked up to her and sighed: "Sisters, they are similar to you, poor, I didn't buy new clothes for the Chinese New Year this year! Gotta come alive. ”
"I don't believe it, they all say that the mountains and rivers are exhausted and there is no way out, and the willows and flowers are bright and another village, how can we really become a dead end. When Xu Yun said this, he suddenly thought of something, looked at Li Qin and asked, "By the way, didn't you call on the night of the Chinese New Year's Eve to say that you thought of a way? What way? Hurry up and say ah, this is all burning eyebrows." ”
Li Qin was a little hesitant, "I don't know if it's okay yet." ”
Xu Yun said directly: "Then you can say something first." ”
"I want to ...... Find a model to help us ......" Li Qin's words were not finished.
Xu Yun frowned and interrupted her, "It's not like we haven't hired models before, one by one is expensive, and in the end, the shooting is over, and the clothes haven't been sold, so the gains outweigh the losses." ”
Li Qin added: "I'm not talking about ordinary models. ”
Xu Yun glanced at her and said happily: "Yo, you're not an ordinary model, do you still want to invite celebrities to endorse our brand?"
“…… Well. Li Qin nodded.
"How big?" Xu Yun continued.
Li Qin thought for a moment and hesitated, "At least the second line, maybe the first line." ”
Xu Yun hurriedly reached out and touched her forehead, "Come, show my sister how much fever you have, how can you talk nonsense." ”
"Don't make a fuss. Li Qin slapped Xu Yun's hand away speechlessly.
"Don't make a fuss. Xu Yun looked at her speechlessly and said, "We have less than 20,000 yuan left, what celebrities do you invite? Not to mention those second- and third-tier stars, just an ordinary eighteenth-tier star with a little fan, you invite you to endorse a product and be a model, then it can't be hundreds of thousands?
"And we are not one of the big brands of others, and we are not playing TV commercials, just a small online store, even if you can afford to hire more than 100,000 people, those celebrities will not look at us. And if I have a million, what else will I do online store, I, I will directly put the bank to eat interest. Qinniu, I think you're really confused. ”
"Oops. Li Qin was a little confused, "It's not what you think." ”
"Then what do you mean?" Xu Yun asked.
Li Qin pondered for a long time, but still said, "What's that...... Actually, my cousin is in the entertainment industry. And he's very popular, I think if he can help us, our store may come back to life. ”
"Yo, your cousin is so capable, and can bring our shop back to life? Is it true? Why don't I believe it? Xu Yun questioned, "Tell me what your cousin's name is, I see if I've heard of him." Although I don't chase stars, I still know a lot about the stars in the entertainment industry, if I don't know them, then I definitely won't be a big name. ”
Li Qin hesitated for a moment, feeling that he and his partner had nothing to hide, and immediately said, "My brother is ......."
At this moment, a voice came from outside, "Xiaoqin, are you there?"
Qin Luo is here!