"Friends" exploded!

Yes, completely exploded, in the following four weeks.

"Friends" is still broadcast late at night, but in this week, the ratings of "Friends" broke through the 10 million mark, and directly came to 13 million viewers.

It is only one step away from the late-night ratings record.

These are naturally due to the previous wave of praise and media discussions, and of course, word of mouth is also very important.

The Dick Group never expected that NBC would do the same.

Who would have thought that a low-cost drama with a production cost of less than 10 million US dollars for the entire season would be able to create such ratings.

Don't think that TV series don't make money without movies, in fact, in China, in the early years, TV series made far more money than movies, but they didn't make movies as high.

In North America, because the market is more mature, and the consumption habits of the people in North America are different from those in China, in North America, their TV channels are very thoroughly subdivided, and even the age group is also very thoroughly distinguished.

Like Huaguo, it is nothing more than children's channels and other channels, but in North America, just sports channels, they may be subdivided into channels for a total sport, in order to accurately locate the viewers.

This is because there are not only free channels in North America, but also many paid channels.

On the other hand, in Huaguo, paid channels are only start-ups, and Chinese people are still not used to buying paid channels.

Therefore, a drama with more than 10 million viewers is already a very valuable and popular drama in North America.

Because, the difference between North America and China is that their dramas, most of the time, are series.

Unlike Huaguo, many TV series are finished after filming.

Looking at American dramas in North America, almost all of those popular dramas appear in the form of one season a year.

This is also why, once an American drama becomes a climate, the value it creates is no less than that of a movie.

Because in China, after a drama sells out of TV stations, the first round, the second round, the rebroadcast, etc., plus the network copyright, the potential almost disappears, but it is different in North America.

TV stations have to pay a fee once to broadcast it, and online video in North America is also paid to be on-demand, especially these high-rated dramas, which can directly feed a medium-sized company.

Because, this is a long-term meal ticket.

"Friends" was broadcast late at night, and the investment in publicity resources was very limited, but it still created such ratings, and don't forget that "Friends" has not yet been broadcast more than half of the first season, that is, 13 million is far from the limit of this show.

Soon, NBC adjusted its strategy and moved "Friends" to 10 p.m. for airing.

As a result, in the first week of the adjustment, "Friends" exploded, 18 million!

Although this number is still a lot worse than those dramas with explosive ratings, this is the first week of adjustment to 10 o'clock.

The point is that the word-of-mouth of "Friends" gradually began to ferment.

The series "Friends" has never been the kind of drama that makes people fall in love at first sight, but the kind of drama that the more you watch, the more you want to stop.

And the scary thing about this kind of drama is that it is not like other dramas with very obvious story ups and downs, the plot fluctuations of this kind of drama are actually very stable, that is, unless everyone is tired of watching it, otherwise, the ratings of this drama are very stable.

It turns out that Friends has much more potential than 18 million.

In the following two weeks, as word of mouth fermented, with the Dick Group and NBC's tilt in promotional resources.

The ratings of "Friends" have risen all the way, 20 million, 22 million, 25 million......

Soaring all the way, "Friends" is completely popular.

At the same time, Legendary Pictures, a newly established company, has also become hot.

Especially when the giants of North American television networks such as ABC, MBC, FOX and other North American television networks found out that "Friends" and NBC only signed a contract for one season, and the subsequent reservation guarantee terms were not so insurmountable, they were all excited.

Everyone knows that "Friends" is about to become another hit drama in the history of North American TV dramas with ratings exceeding 30 million, and the story of "Friends" has just begun.

In the first season, NBC only won "Friends" at the lowest price, and the reservation guarantee clause for the second season has only one priority.

As a result, many TV networks have sent people to contact Legendary Pictures to test whether it is possible to win the second season of "Friends".

At present, the TV networks on the side of US imperialism are actually owned by owners, and they are all controlled by media groups.

These TV networks are all listed companies, with a market value of more than 10 billion US dollars, why is the production cost of American dramas getting higher and higher?

On the one hand, it is naturally because the ratings are high, and the advertising cost is also high, but more importantly, the ratings of TV series, especially a super hot TV series, can even affect the fluctuation of stock prices, even if the fluctuation is only 1 percentage point, it is also hundreds of millions of dollars.

As a result, the media under the parent company of these TV networks began to dig into the past and present of "Friends".

What "Friends" was not optimistic about at first, and even NBC didn't invest any promotional resources, so it picked up a hit drama for nothing.

Shocked! At the moment, NBC's hottest drama "Friends", the film party only sold the price of cabbage!

The media also likes to use shocking headlines.

The point is, it's all true.

These are the news that people like to watch the most.

"Friends" came out of the encirclement from the late night file, and then returned to the ten o'clock file, with only 1.8 million first-time broadcasts, and so far, the highest ratings have exceeded 30 million, an increase in ratings of more than 15 times, which is legendary!

And then "Friends" was also revealed that the first season was sold to NBC for only 10 million US dollars!

As a result, netizens have complained about "Friends", and NBC has also been complained by many people, no wonder NBC has gradually declined in recent years.

NBC naturally couldn't sit still, in fact, when "Friends" just exceeded 5 million ratings, NBC had already sent people to Legendary Pictures to negotiate a renewal.

But he was directly beaten back by Lin Xiao's side.

Lin Xiao can be sold cheaply in the first season, but now that "Friends" has exploded into the power of its high-quality drama, if the second season is not sold at a sky-high price, won't he be busy in vain?

Today's "Friends" is a strange commodity.

NBC ate so much in the first season and spit out more in the second season, Lin Xiao didn't mind selling the second season of "Friends" to other TV networks.

What? Dick Group is a shareholder in both companies? So what?

In business, "Friends" has shown its value, and you get what you pay for.

Besides, the production cost of the first season of "Friends" is low, and that's because those leading actors are all amateur actors and their salaries are very low, but after "Friends" becomes popular, these people's salaries will definitely increase significantly.