Some Chinese people say that canned food contains preservatives and is unhealthy. How else can it be put away for a year and a half without breaking?

However, in fact, the reason why canned food can be stored for a long time without deterioration is entirely due to the airtight container and strict sterilization, and has nothing to do with preservatives.

Before He Zilong was reborn, he also worked as a short-term worker in a canning factory, and their process was: first fully heated the raw materials to kill all microorganisms, and at the same time fully heated and sterilized the packaging cans, then put the sterile food into a sterile container, sealed while it was hot, and finally heated and sterilized.

After cooling, the volume of air in the top gap of the container shrinks, which will generate negative pressure, and the originally sealed bottle will not be able to open, and it is impossible for bacteria from the outside to enter. After these processes, the food will not spoil, so there is no need to add any preservatives.

Therefore, canned food does not have so many terrible preservatives, if you want to test the preservative, it is actually very simple, open the can at room temperature for three days, and you will find that it rots faster than anyone else.

Of course, there will be many Chinese people who will worry that canned food is not nutritious, and if I want nutrition, it is better to eat fresh food directly.

However, the processing procedure for cans is simple and generally only requires heating. What's more, the heating temperature for canning is not too high, sometimes even lower than the temperature of home-cooked food. So, to a certain extent, canned food loses less nutrients than home cooking.

In general, the processing temperature of canned meat and seafood will not exceed about 20 °C, the processing temperature of canned vegetables and fruits will not exceed 100 °C, and our daily home cooking temperature will easily exceed 200 °C.

Therefore, to say that that thing is not nutritious is purely a slap in the face. If you want to say that instant noodles are not nutritious, they are pretty much the same.

Chinese people think too much, and of course, they are too poor. But people in Europe and the United States understand a lot, and they are quite wealthy. Therefore, for a long time, the prejudice of Chinese people against canned food has affected its development in China, but Chinese canned food is very popular in the international market, and is exported to the United States, Russia, Germany, Japan and other developed countries.

Even not far away, those stupid people love to eat this thing.

Who would go to a restaurant and eat canned food? Yes, Japanese.

In Japan, there is a restaurant called a restaurant. This restaurant has no menu, no chef, no kitchen, customers go to the shelves to pick canned food, 1-2 staff members are generally only responsible for three things: collect money, help customers open cans, hot cans.

There are: steamed monkfish liver, braised eel, smoked pufferfish, oysters and more. The main food canned food is: Thai curry rice, Japanese red bean rice, and even bread and hamburger! If you like heavy flavors, there are canned silkworm pupa, canned locusts, canned French snails, canned bamboo worms...... There is also the notorious canned herring that even cats "dislike". It can be said that as long as you want to eat, you will definitely find what you want here.

With such a store, this store can still open 50 branches! And he is not the only one who does this, but the stupid person really knows how to go.

In fact, Chinese are also abroad, opening such shops.

Coincidentally, a "seafood canned restaurant" has also appeared on the streets of London, England - TinCan tin cans.

The décor here is more fashionable and youthful, and you pass by the door of the store and a colorful variety of cans are displayed in the windows. Just like a boutique, it attracts a lot of consumers.

There are canned food from Spain, Italy, South America, Thailand, Sri Lanka, most of the world's canned food is here, you can't see any Chinese logo here, but what you may not know is that most of the canned food here comes from China!

The waiter will patiently recommend different flavors, and after the diners have selected them, they will help heat them up, and in less than 5 minutes, a hearty canned meal with their salad, bread, olive oil and other spices will be placed on the table.

The operating costs are less than one-third of those of an average restaurant. Because there is no need for a prescription and a cook, there is a staff member who can do almost everything. In addition, the canned food is stored for a long time, so you don't have to worry about inventory.

The gift-like packaging makes people want to buy it when they see it, from appetizers to staple foods, and it saves people who can't cook.

(If there is a Meituan takeaway in this place in the future, it will definitely be the favorite of the little brothers.) ）

In later generations, because of the very good development of international integration, China's canned asparagus and canned oranges accounted for 70% and 80% of the world's canned food exports. China's canned food export has always been at the world's leading level. Driven by the dual demand of domestic and foreign markets, China's canned food industry has shown a good momentum and broad development prospects.

Of course, in the 90s, international integration is still a bit early. It's just a start!

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He Zilong's wine glass design can easily become a hit. However, think about the Chinese doing business, born with a kaleidoscope writing wheel eye, the title of copy madness is not blown. The business is serious about following the trend, and it won't be long before the packaging of similar products will appear on the market, but the pioneers can always eat big meat.

Then, let's share some chicken soup for others to drink, and become famous, and then launch a new model in the future, which will make people's minds think of the leading products first. Produces a slight monopolistic thinking effect.

This is He Zilong's plan!

As for going to lawsuit, it is an infringement to say that other factories and businesses imitate their own packaging. Well, just mean it, if you really lose it. This is China, especially in the 90s, when local protectionism was prevalent and the laws were not completely sound, so don't ask for trouble.

In addition to these, of course, advertising is indispensable.

He Zilong called the local TV station in Magic City and said that he wanted to package the advertisement, but the staff there said that they were going to line up when they heard it, saying that there was no place for the time being. He Zilong, who put down the phone, had a face on his face.

This is a gift of money, and there are people who refuse it, which is really incomprehensible.

"Master, do you think that in a big city like the magic capital, there are still fewer people who want to advertise? Wolves have more meat and less meat, and the store is big and bullying customers, isn't it normal, not to mention, you must know that the local TV station has only been changed for a long time, and the system problem is still very difficult......" When Wang Chaofeng heard this, he understood, and he explained it to He Zilong.

It turns out that prefecture-level television stations were generally born in the eighties and nineties of this century. All along, local television stations have taken the propaganda of the central work and decrees of the party committee and government as the primary task and goal of operation and management. Moreover, due to its nature as a "public institution," some or more of the funds required are allocated by the financial budget, and these funds can meet the most basic propaganda needs of television stations.

Therefore, it is inevitable for the management and production departments to breed inertia, and gradually affect the concept of management and management. Although the managers of some local and municipal stations are also able to realize the importance of giving full play to the market value of television media, due to the influence of the long-term business philosophy and inertia, under the guidance of the ideology of "eating and drinking without worry, and making achievements without fault", they often still show the expression and attitude of civil servants when they see ordinary people coming to work.

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