Chapter 1126: Losses and Profits

Walking into the waiting hall of Phoenix Mountain Hospital, Luo Wantong saw that it was extremely deserted, he didn't see a single patient, and he also noticed that two nurses were bored playing with their mobile phones, and their faces were gloomy and dripping.

Without saying a word, he walked down the hall and into the elevator.

The elevator went up to the twenty-first floor and stopped, and as soon as the elevator door opened, Luo Wantong saw the dean, Dr. Lehrier, and Luo Shanshan, who were waiting outside.

He couldn't bear it anymore, and when he got out of the elevator, he asked in a cold voice: "Have you come up with a countermeasure to the current situation of the hospital?"

Dr. Rierell first glanced at Luo Shanshan before he spoke: "Vice President Luo told me that because of the influence of false propaganda by bad private hospitals, through various advertising methods, the hospital will lower its character in the eyes of the people. ”

"In view of this situation, we thought of two solutions. ”

Luo Wantong walked into the dean's office, sat on the main seat of the sofa in the reception area, and said without much emotion: "Speak!"

Dr. Riell sat down across from him and said, "One is the free clinic. ”

"Go to places where vulnerable people gather, such as nursing homes, welfare homes, and old communities, and conduct free clinics. ”

"In this process, we can appropriately find a few difficult cases and give free treatment. ”

"During this period, we were reported by the official media in a high-profile manner, which not only publicized our hospital, but also confirmed the strength of our hospital through the effective treatment of the case. ”

Luo Wantong nodded slowly and said, "This method is okay." ”

"What about the second countermeasure?"

Dr. Riell hesitated for a moment, then said, "Publicity! From the patient's point of view, publicity." ”

"For example, hire a botnet, or invite real patients, in their own words, to post on forums and other similar places to promote our strength, and form a certain amount of online popularity. ”

At the same time, professionals with a certain degree of prestige, film and television stars, etc., are invited to carry out advertorial publicity to the hospital as patients. ”

Dr. Riell said with some anticipation: "If there is a popular big star who is seriously ill and is cured by our treatment, the publicity effect is undoubtedly very great!"

Luo Shanshan added: "For example, the big singer Xiaoxiao, under her acquiescence, her fans think that her voice was restored by Lin Jie. ”

For another example, she has already gained a lot of fame in Binhai, and the male-to-female life entertainment host surnamed Cui bluntly claimed that it was Lin Jie who made her what she is now. ”

"But just these two people let tens of millions of people know about Lin Jie and Anlin Hospital. ”

Luo Wantong looked at Luo Shanshan sharply and asked, "Do you have a suitable candidate for such a well-known person?"

Luo Shanshan shook her head and said, "Not yet!"

"This kind of thing is hard to come by. Generally speaking, when a public figure has a disease, he is also treated in secret, and the news is not easy to obtain. ”

Luo Wantong waved his hand and said impatiently: "The two countermeasures you thought of should be implemented vigorously immediately." ”

"After the hospital's fame and reputation are improved, big people with status and fame will automatically come to the door, just like Lin ......."

At the last moment, Luo Wantong suffocated the word "Jie", and seemed to be very reluctant to mention this person.

He said with dissatisfaction: "We have far surpassed Anlin Hospital in terms of capital investment, medical equipment, and medical resources. ”

"However, judging from the actual operating situation of the two hospitals, we are firmly suppressed, and the performance is not on the same order of magnitude at all. ”

"You need to reflect on this contrast. ”

Dr. Larrell said very seriously: "Chairman, we have thought about the reason. ”

"Expert Lin is a once-in-a-century medical wizard, who not only has the world's top medical skills, but also has Nobel Prize-level research and development capabilities, and is also an all-round general practitioner. ”

Coupled with his special life experience, surprisingly young, and quite handsome appearance, this makes Expert Lin a unique miracle son and an almost god-like existence in the hearts of the people. ”

Under the influence of the halo effect, Anlin Hospital has also become a place that can create miracles in the hearts of the people. ”

"Unless we can also have a legendary existence as Lin Expert, otherwise, no matter how good our Phoenix Mountain Hospital is, it will never be as good as Anlin Hospital. ”

He took a look at Luo Wantong's black face and continued: "Chairman Luo, the new tumor induction therapy pioneered by Expert Lin is foreseeable that it has a very high possibility that it will become the mainstream method of treating tumors in the medical community. ”

"If the doctors in our hospital don't grasp the treatment of the tumor as soon as possible, then in two or three years, we are in danger of being marginalized. ”

Luo Wantong snorted coldly and said, "Aren't there many doctors from abroad who are studying in Anlin Hospital?"

"When they're done, we'll dig up a few at a high price. ”

He paused, changed the subject, and said: "The group has recently withdrawn a lot of funds and invested in another major project, and it will take some time for the funds to be returned." ”

"Therefore, the operating funds that the hospital needs in the near future can be solved by bank loans first. ”

Luo Wantong said very dissatisfied: "According to the current revenue level of the hospital, it is predicted that the annual loss will be at least more than one billion. ”

"I don't ask you to break even in the first year, but the loss in the first year must be controlled within 500 million for me!"

Hearing this number, Dr. Lerreel's face turned ugly......

At nearly six o'clock in the afternoon, Lin Jie walked out of the sports injury research center of the hospital and saw An Kexin coming towards him.

"Applejack, do you need a break?"

Lin Jie shook his head, naturally held the hand handed over by An Kexin, and said, "It's just a five-hour back nerve repair operation, and it doesn't tire me." ”

"Let's go to dinner together. ”

Walking forward side by side, An Kexin chuckled: "Many people know that you have surgery here for sports injuries, and they are disappointed to say that you should have surgery in the teaching operating room." ”

"Let more people see you, learn from it, worship it. ”

Lin Jie smiled faintly and said: "The nerve repair of the back is mainly a test of technology, not skills, and demonstration teaching is of little significance." ”

He asked with concern: "How did you discuss the point system?"

An Kexin stroked the naughty hair that floated to her forehead and said, "We all agree that this is a good way to effectively mobilize the initiative of the communication doctors." ”

This was also confirmed through our private investigation of several exchange doctors. ”

"It's just, Applejack, isn't it going to be too your side?"

Lin Jie smiled and said, "The exchange score is higher, and the hard work is limited, and it is not in the way." ”

"I'm going to show my hand in this week's report and make a detailed review of Rose's surgery video publicly, so that they can clearly know that it is well worth spending so many points to ask me to review once. ”

"For them to give more and do more, this carrot has to be thick enough......"

Walking into the staff cafeteria, Lin Jie and An Kexin didn't do anything special, they each made a meal, and found a quiet place to sit down and eat.

After tasting the rice, Lin Jie frowned and sighed: "It's really difficult to go from luxury to frugality." ”

"I'm used to eating the high-quality rice at home, as well as the high-quality rice in the canteen of the annex building, and then eating the ordinary rice here, I feel a little hard to swallow. ”

An Kexin took a bite of rice and chuckled, "Your taste is really delicate and sensitive, I just feel that the taste is slightly worse." I'll talk to the cafeteria and let them use high-quality rice in the future. ”

She said proudly: "Our hospital is really not short of this money!"

An Kexin looked at Lin Jie with a smile and said, "Ajie, I'll tell you!"

"The money for the opening of the congratulatory ceremony, the donated inpatient building, the laboratory building, the financial subsidy of the national laboratory, the training fee for the exchange doctors, and the income from the transfer of overseas training places are all converted into the income of our hospital, which is enough to cover all the expenses of the year. ”

"So, we're profitable in the first year, that's for sure. ”

Seeing her happy and proud little appearance, Lin Jie was also very happy, and he didn't even feel how unpalatable the rice was.