"Inception" is Summit Entertainment, and it is also Yuehua Media's first attempt at a big production.

The production cost is as high as $160 million!

If this fails, it is equivalent to announcing the failure of Summit Entertainment, and in the future, go back and continue to tinker with small and medium-sized productions!

Why did DreamWorks become a thorn in the side of Hollywood's Big Six in the first place?

It's because it can shoot big productions!

It can be said that the success or failure of "Inception" is related to the development prospects after the peak.

And this drama was directly set by Zhang Junsheng, not through the peak green light system...

Generally speaking, large Hollywood film companies, including small and medium-sized film companies composed of many shareholders, have a strict project approval system, and the project shooting of a film is never in front of the CEO or other executives with the script, and those people think that the script is good can be shot directly.

Once "Inception" fails, it will affect Zhang Junsheng's status at the top in the future!

……

The schedule chosen by "Inception" is particularly suitable, this weekend, except for "Inception", there are no other big-budget films, and there are no films released earlier that can threaten the existence of "Inception".

As for "Kung Fu Panda 2", it is an anime movie that focuses on family carnival, and the target audience is inconsistent!

This is also the main reason why Summit promised that "Kung Fu Panda 2" would be released before "Inception"!

This year's summer file, Disney is definitely a mixed bag...

"Toy Story 3" and "Kung Fu Panda 2" were all box office hits, which made them out of the limelight, but "Alien Battlefield", which was released two weeks ago, is definitely a typical example of low opening and low walking, half a month after its release, the North American box office was just over $30 million, and in the cliff-like continuous decline, the North American box office of more than $50 million has become a luxury.

"Alien Battlefield" is a super production with an investment of more than $250 million, plus publicity, close to $400 million in expenditure!

Not weaker than Avatar...

And then the box office fiasco!

The North American box office failed, and the overseas box office was also dismal...

Taylor Kech is definitely a talent!

This year's three movies with huge losses, he is all starring!

"Alien Battlefield", "Super Battleship", "Barbarian"...

Is it the movie that brings the declining actors, or the actors who make the declining movies?

starred in two heavyweight blockbusters "Super Battleship" and "Alien Battlefield" one after another, but also suffered a series of box office failures, causing Taylor Kech to fall from the clouds to hell, and the whole person is still 'seriously injured'...

"Kung Fu Dream", which was released the weekend before, had a very good box office in the first week, and it was a remake of "Karate Boy", which was very popular decades ago, which belongs to many American emotional movies, and it is not surprising that the box office is high.

In addition, Emperor Shi is at his peak, and it is normal for Americans to buy it!

But no one thought that entering the second week of screening would threaten Inception.

As a mainstream commercial film in Hollywood, "Inception" can be called a giant from production to publicity to distribution.

In North America alone, the investment in the promotion and distribution of "Inception" is as high as 50 million US dollars!

Coupled with the opening of paintings around the world at the same time, the investment in publicity is at least as high as 100 million!

Relying on word of mouth to win?

No kidding, this is the summer season, and "Agent Sauter" and "Sex and the City 2" will be released next week!

……

The story of "Inception" is actually very simple, in line with the basic framework of Hollywood blockbusters: the male protagonist receives a rather difficult task for a certain goal, and in the process gathers a team with distinctive personalities, and finally overcomes huge difficulties to finally complete the task, and overcomes a story of his long-standing demons.

Every part of the "Fast and Furious" series is basically such a routine!

What's different is Nolan's way of telling it!

Nolan delicately shows how to enter the dream, the problems that may arise in the dream, how to wake up, etc., so that the dream completely forms a complete world, with its own unique laws, laws, and logic.

This is called science fiction world building!

And then add some puzzles and as good visuals as ever, to make the whole film look particularly fascinating.

The Big World Framework is all about explaining the Dream Stealer profession.

The so-called dream thief enters a person's subconscious through dreams and steals important information from his dreams.

Implanted ideas enter a person's subconscious through dreams, construct a reasonable plot, and let him naturally accept a certain idea, thus influencing his actions in real life.

"Inception" is not here to test the audience's intelligence, so the plot is complex but not deliberate, everything is needed for this shocking content.

It seems complicated, but without a superfluous shot and a superfluous line, missing a shot or missing a dialogue at random will will make the viewing incomplete.

The plot is also quite clear, because the whole story has a very obvious main line - that is, the dream thief Cobb and Arthur, entrusted by the Chinese giant Chen Daoming, invaded the consciousness of Fisher Jr., the son of Chen Daoming's rival British giant Fisher Sr., so that he automatically disbanded his father's company after the death of the old Fisher.

This is done with a layered dream.

Dreams on every floor are visual spectacles!

For example, the space is reversed, and people come back from the dead...

All this seems impossible in live-action films, because the depiction of human dreams in live-action movies is extremely limited, and the amazing thing about "Inception" is that the dreams depicted can do whatever they want, subverting the accepted laws of physics at will.

Of course, in the end, the Inception team succeeded.

Frankly speaking, this ending subverts the consistent values of American films, and confesses that all wars are for profit.

On the first level, it does not follow the Hollywood film tradition of punishing evil and promoting good, but emphasizes the social rule of the supremacy of interests, and the Inception team is driven by interests to help one consortium destroy another, regardless of whether this move is just, on the surface, Fisher Jr. was defeated;

But from a deeper and second level, it has a kind of enlightened Zen, Fischer Jr. seems to have been beaten back to his father's self-made state, in fact, this is the realm of the top rich man that the movie wants to express, leaving no dime to his children and grandchildren after death, only his pioneering spirit, and the spirit is priceless.

As for the spinning top at the end of the movie, it's probably because Nolan hasn't figured out whether to give Xiao Lizi a happy ending...

Or, according to Nolan's consistent thinking, love is more of a mutilation or regret, but in order to consider the market...

Just neutralize it and let the audience guess it!

……

At the Chinese Grand Theater in Hollywood, when the subtitles of the film fell, the audience burst into extremely warm applause.

Zhang Junsheng also stood up and applauded warmly!

"Inception" is really an excellent movie.

At the same time, he turned his head slightly and looked back, and the applause of the ordinary audience in the back row was extremely loud, and it lasted for several minutes without stopping.

Glancing at Wen Ziren, the latter also smiled...

Steady!

If the general audience is satisfied, it means that this film is likely to be a big hit!

And that's exactly what happened, "Inception" scored $28 million on its first day, and then, based on the level of audience satisfaction offered by the summit side, the average score of "Inception" was a whopping 9.2...

In addition, both professional media and film critics who have always been critical have not hesitated to praise and give unanimous praise, and IMDb directly gave a score of 9.0!

Rotten Tomatoes Index: 86%...

The popcorn index is as high as 87%;

Of course, for a commercial production, the score is not the most critical, the most important thing is the box office results.

So, we have to look at the results of the first weekend!

.。 m.