Chapter 824 - New Media Plan (Part I)
At the instigation of the US imperialists, Hua Meng was detained in Canada and may be extradited to the US imperialists for trial. At the same time, Pieruzzi, a former executive at Alstom in France, published a book called "The American Trap". One of the arguments for pointing out that Alstom was dismembered under the conspiracy of the U.S. Department of Justice is that GE later acquired Alstom's profitable energy business (power generation and grid).
Let's not talk about whether there is a conspiracy of the US imperialists, but Pieruzzi must have paid bribes, and this guy has a reason to clear his name. Therefore, it is not known how many subjective feelings there are in the books he wrote. And to attribute the decline of Alstom entirely to the conspiracy of US imperialism is nothing more than to add a blow to his own face.
Alstom's business scope includes energy, transmission and distribution, transportation, industrial equipment, marine equipment and engineering contracting. It is a global pioneer in the field of transportation and power infrastructure, including the world's first in hydropower equipment in the power sector, the world's first in conventional nuclear power plant islands, the world's first in environmental control systems, the world's first in ultra-high-speed trains and high-speed trains in the transportation sector, and the world's second in the urban transportation market, regional trains, infrastructure equipment and all related services.
In China, Alstom has several landmark projects, such as the Three Gorges Dam hydroelectric generating unit, the Harmony CRH5 electric multiple unit, and the Lingao Phase II nuclear power plant. From these places, it can be seen that this company is a very powerful enterprise with great technical strength. Then, in 2004, Alstom was on the verge of bankruptcy, and later with the help of the government, he survived the crisis, but the subprime mortgage crisis of '08 exacerbated the global recession. Coupled with the strong rise of China, many Chinese state-owned enterprises participated in international competition (such as high-speed rail), and then Siemens of Germany was eyeing up. Coupled with the low efficiency of the French and the slowness of coping with the market, it can be said that the defeat of Alstom is almost doomed. You know, after GE acquired Alstom, the company's market value fell from more than $200 billion to more than $80 billion.
There is also a more argument that Siemens, Japan's Sanleng, etc. compete with GE, and the acquisition offer is billions of dollars higher than GE's. In this case, no one dares to engage in favoritism even in China, and these entrepreneurs and officials in the EU really have the courage to fool shareholders and the public?
The book "The Fall of the United States" is similar to "Currency Wars", which is an economic category and has no academic reference value.
Of course, it cannot be said that there are no doubts in the Alstom case, such as the huge fine imposed on Alstom by the United States, and the French government passed a patriotic law after the completion of the acquisition of General Electric: foreign investment must be authorized in advance. In other words, the French government can exercise its veto power over almost all acquisitions involving French companies. So, you get the idea!
Zhou Shi used this kind of fact to fool others, which was somewhat handy. Whether it is a conspiracy of US imperialism or not, it is necessary to convince some people that it is their conspiracy. There is no strong country to rely on, only the result of being blackmailed by US imperialism, and this is a fact in the first place. In order to ensure its own development, Guoke paid a lot of protection fees in the United States, including huge advertising and marketing expenses and legal and tax expenses.
After fooling Foxconn's rich man surnamed Guo, Zhou Shi finally returned to Silicon Valley. This time it's not because of the matter of Meibang Securities, but because the "Peanut Tun Post" finally fell to Bezos.
With the help of the Graham family, Toutiao reached a partnership agreement with the nation's largest newspaper outlets, including the Peanut Tun Post. He wants to officially start his "new media incubation plan" and transfer the power of public opinion from the hands of traditional media to the platform.
"Mr. Zhou, Mr. Lu is still not ready to accept your kindness!" Chen Wen, when he returned to Silicon Valley, of course he contacted Lu He as soon as possible, but he didn't expect the other party to appreciate it at all.
"Has the news of the transfer of the Peanutun Tun Post been announced?" Zhou Shi didn't seem to hear what Chen Wen said.
"It's been announced!" Chen Wen
"Hmm!" Zhou Shi didn't say anything, and came to Yahoo headquarters to preside over the meeting.
"How is our new media incubation plan prepared!" Zhou Shi, the "Today's Headlines" project is in charge of Marisa Mayer.
"It's ready, ready to start!" Mayer
"Is there no problem with the details of the plan, the law and taxation?"
"No problem, we did this program with experts in legal and tax matters. "Mayer
"Have you found a third party?" Zhou Shi
"Not yet!" Mayer
"Remember to go and minimize the risk!" Zhou Shi
"Okay!" Mayer
"Is there a problem with the funds, what about the partners?" Zhou Shi
"The issuance of corporate bonds by us went smoothly and there were no problems. "Morse
"I repeat, Toutiao is not a news app, but a platform for knowledge and information, and of course, news may occupy the largest part of it. The exact percentage will be determined through long-term testing by our growth team. We nurture headline creators, not just for professional media people and journalists. There are also elites from all walks of life, life experts......" Zhou Shi repeated his plans for the future.
The preparations were quickly made, and Yahoo officially held a press conference.
"Today's press conference focused on Yahoo's Toutiao, which surpassed 100 million users worldwide on July 7, becoming the seventh mobile app to surpass 100 million users. The other 6 are Yahoo Messenger, Flickr, Mail, Yahoo APP, LinkedIn, Yelp, and of course, DingTalk may become the eighth. It doesn't matter if Toutiao's users exceed 100 million, I believe this is not the limit, and the future may be many times this number.
Toutiao is different from Yahoo News' original in that it uses more third-party news information. However, there is a disadvantage of this model, that is, the quality and quantity of news content are not easy to control, and the interests of many content creators are difficult to protect......
As a responsible large company, we are troubled by this. After thinking about it for a long time, we finally made a decision that we will subsidize the content creators on the Yahoo official account and Toutiao platform. The launch of the "100,000 yuan, 10,000 yuan" plan will ensure that at least 1,000 creators will receive a guarantee of 10,000 yuan per month and at least 100 "group media" will receive a guarantee of 20,000 yuan per month within one year, striving to form a normal state.
For the criteria for being selected for the program, we not only evaluate the number of readers, but also emphasize the quality of the content, and those about violence, gore, and pornography are the targets of our key crackdowns. Our goal is to connect people through information and derive valuable information from it. In addition to reading, we are also gradually strengthening the relationship between creators and fans, and creators must see, touch, and perceive their users, so that it is possible to develop commercial relationships on this basis.
It's a very hard process for creators, but it's a great opportunity for entrepreneurs. We hope to use Yahoo Messenger and Toutiao to build Yahoo Official Account into the world's largest content creation platform.
To this end, we have also prepared a "New Media Incubation Program" to provide incubation services for small and medium-sized teams, provide low-cost and high-quality office space, and help teams provide legal, financial and copyright protection and other resource support, so as to reduce the additional costs of entrepreneurs in the early stage of development. In addition, Kleiner Perkins, Sequoia Capital, IDG ......" will also be introduced.