Chapter 134: It's a Foul!(4/5)
A big event that affected Chinese cinema happened last month!
The "Guiding Opinions on Promoting the Prosperity and Development of the Film Industry", that is, the "Film Promotion Law", was solemnly promulgated, and ten measures to accelerate the prosperity and development of the film industry were clarified...
Why are so many film and television companies listed?
Because the "Film Promotion Law" stipulates: accelerate the transformation of state-owned film institutions into enterprises, the transformation of the company system, and the shareholding system...
Although it is aimed at state-owned film institutions, in fact, more private film production companies are more profitable!
Why did the construction of cinemas accelerate after 09?
The ten provisions of the "Film Promotion Law" are two to support the construction of cinemas, further deepen the reform of the cinema system, and vigorously support the construction of urban digital cinemas...
The promulgation of the Film Promotion Law means that the state will escort the great development of the mainland film industry at the policy and industry levels.
Whether it is for filmmakers or the entire film industry, it is a great benefit!
Most importantly, Zhang Junsheng will attend the symposium next month!
Jointly organized by the State Council, the Propaganda Department and the Film Bureau, the 'Seminar on the Development of Domestic Films!'
When the time comes, he will propose the decentralization of censorship to the localities ...
In fact, Xu Yongan has the most say in this matter!
In 04, the General Administration delegated the censorship authority of some films to the Zhejiang *jiang Provincial Film Censorship Center, and the censorship center was established in Hengdian.
Facts have proved that Hengdian can develop so well, which has something to do with the review and decentralization...
Decentralization of censorship can indeed revitalize the film market.
Of course, films involving revolutionary and major historical themes, and major documentary films should still be handed over to the General Administration!
Zhang Junsheng, including Xu Yongan, both know that the Film Bureau will definitely not object to this matter!
Everyone knows that the General Administration of film censorship is in charge, and everyone will scold the General Administration when it comes to censorship, but many people don't know that the result of film censorship is not actually the final say of the General Administration.
If the police are involved in the movie, the Ministry of Public Security will be invited to try it, and when the People's Liberation Army is involved, the General Political Department will be invited to try it. If minors are involved, the Ministry of Education will be invited to review them.
These people represent the image of their respective industries. For them, whether a movie can pass the review has nothing to do with themselves, and it's okay for the movie to praise me, but it's not okay if it has any adverse impact on our industry.
Many times the movie can't be passed, obviously people from other departments did it, but it is always the General Administration that is scolded, so the General Administration has always felt that he is very wronged and has long wanted to get rid of the pot.
In fact, in later generations, by 16 years, film censorship had been decentralized!
In terms of censorship content and technology, there are still not many new parts according to the past standards, but administratively, the autonomy of local governments over film censorship has been increased, which will also mean that films with general themes will not be reviewed by the General Administration after local censorship.
The local film system is not under the control of the General Administration, but by local government departments.
The General Administration is a department with no revenue, and no matter how good the income of the film industry is, the General Administration has no revenue on the surface. On the contrary, if the film makes a mistake politically, the board must be on the General Administration, so the General Administration will definitely censor it strictly.
Local film culture is not under the control of the General Administration, but belongs to local government departments, so the local government will definitely relax the censorship in order to develop the local economy and the film and television industry.
This is also the reason why many movies with bold themes appear!
The larger the scale of the film industry, the greater the right to speak, and the greater the possibility of local governments relaxing the censorship scale!
Hengdian and Suzhou * Zhou, plus several other film and television cities, form the Pan-Yangtze River Delta Industry Alliance, does it have a big right to speak?
A virtuous circle, the greater the right to speak, the more top talents will join!
……
With that to the end of the conversation, everyone present knows the benefits of forming an alliance.
Of course, Xu Yongan also agreed, as for why China Film and Shanghai Film also belong to the alliance...
Nonsense, the Yangtze River Delta, the biggest shadow!
China Film, there is no problem, China Film is a unit directly under the General Administration, and it is the boss of the state-owned film and television group.
Xu Yongan wants to know what Zhang Junsheng thinks of Wanda, recently the big boss Wang has been doing wind and rain, setting up a distribution company, building a theme park, and by the way, he also contacted AMC...
It is clear that the film and television industry has a great plan!
So, he asked him directly: "Why doesn't this alliance have Wanda?"
“… Wanda hasn't made a single movie, so why are you looking for it?"
"That's... What does Mr. Zhang think of Wanda Pictures?"
pouted: "It's not about having money to make movies, he will be proud for a few years, but it's only a few years!"
The thinking of doing real estate will not work to do film and television!
Wolf Poo has proven this, so, he went to run for president!
The meeting with Xu Yongan went well, of course, the next thing involves the specific matters of the alliance, and it also needs the participation of Shangying and Zhongying, and then they will be agreed together...
Zhang Junsheng left Songjiang that day and rushed back to the capital.
"The Great Cause of the Founding of the People's Republic" premiered...
……
5 well-known directors are in charge of the camera with "zero pay", 172 stars appear with "zero pay", and the all-star lineup of "The Great Cause of the Founding of the People's Republic" can be called "unprecedented in history", which makes the national audience look forward to it.
The premiere is comparable to a film festival!
Everyone who can come is here!
Advocacy Resources... If you think about it, even primary school students have to write "The Great Cause of the Founding of the People's Republic"...
The red flag waved, the third master was the only one, and he said to others: "We only voted 37 million!"
"I don't think idolatry and hero worship are contradictory, and chasing stars and chasing heroes are the same. ”
The main theme movie must not use the star effect, must it be insulated from the commercial brand, and for the movie itself and the story itself, having an audience is the only way out, and being good-looking is the last word!
Whether it looks good or not, let's not mention it first!
The single ticket price is the highest in the country, and it is not discounted!
60-80 in first-tier cities, more than 50 in second-tier cities...
What about the ticket price of a general commercial film?
45 pieces to die!
I can't go into too much detail about this...
How many retail investors will pay their own money to watch this movie? All of them are chartered by government departments, enterprises and institutions, schools, and companies.
Those poor people who want to watch it but are reluctant to spend money can only play tricks on the Internet, calling for China Film to free tickets for the people of the whole country.
"The free screening shows the patriotism of the stars and China Film Group, otherwise, it is a bit unkind to use patriotic enthusiasm to gather stars to star for free, and let Chinese people buy high-priced tickets to enter the cinema. Moreover, free screenings make it easier for people to receive patriotic education. ”
Makes a lot of sense...
It's a pity that China Film has already calculated the box office from the beginning of the project, at least 450 million...
In parallel, "The Great Cause of the Founding of the People's Republic of China" is indeed not bad!
The historical events are so complex, and there are many movie stars, and the movie can be very smooth, and it doesn't feel like it's muddy when watching it, which is already very good.
Anyway, atmospheric.
This is difficult to do with Hong Kong and Taiwanese films alone!
However, these points do not change the fact that "The Founding of the People's Republic" is a foul movie!
Not to mention anything else, 175 celebrities have zero pay, who can do it?
A schedule where only one movie is shown throughout the day...
Over 100 million in three days, 150 million in four days, and the theater chain is expected to reach 500 million...
It's not a problem to break the record of "A Chinese Ghost Story 3"...