Chapter 99: Iron Man Publicity
After finishing the work of "Run, Brother", Chen Yongren also received another good news, "Iron Man" has been working day and night, and the post-production has almost been completed, so the promotion of "Iron Man" is about to start.
Chen Yongren also came to the meeting to deploy the next comprehensive publicity work on "Iron Man".
The release time of "Iron Man" has also been announced, and it will be released simultaneously worldwide on July 1.
The long-awaited fans are also rushing to tell each other that "Iron Man", which has been waiting for so long, is finally going to be released.
The movie "Iron Man" can be said to be a very strong sci-fi action blockbuster, mixed with many eye-catching elements, beauties, sports cars, villas, fierce duels, and charismatic rich and handsome, etc., which can be said to be very eye-catching, which is also the source of this movie's great success.
In this world, although "Iron Man" is no stranger to the audience in the United States, it is not too deeply rooted in the hearts of the people, after all, "Iron Man" was born in China in this time and space, so what Chen Yongren has to do is to carry out overwhelming propaganda in the United States, in addition to propaganda is propaganda.
After such a long time, maybe the people of the United States have forgotten, so we must increase global publicity to make "Iron Man" return to everyone's sight again.
On May 20th, Longteng Media Group signed a contract with Lei Xue Toy Company, a well-known toy company in the United States, to develop a series of toys for "Iron Man".
At the same time, we signed a contract with a domestic game company to develop the game.
The second is to prepare to lead everyone to the United States for publicity.
As if it was a major event, relevant publicity was carried out step by step, and under the momentum of this publicity, the limelight of "Iron Man" was also unique for a while, and it once again became the focus of attention in the global entertainment industry.
The promotional video is also going on intensely, and Chen Yongren asked to show the strongest shock in the five-minute trailer.
On May 25th, the promotional video of the essence version of "Iron Man" was officially released, and Chen Yongren watched it in the office.
At the beginning, Chen Daoming was chatting with a few soldiers, and was suddenly bombed away, and in a blink of an eye, Chen Daoming was sleeping with a female reporter, and then the camera focused on the villa that shocked everyone, and in a blink of an eye, Little Pepper was running, and Chen Daoming behind him, wearing a steel suit, was in hot pursuit, and then the red Iron Man arrived, and the battle of Iron Man began!
In just five minutes, including all aspects of Iron Man, such a trailer is enough to shock everyone.
"The Battle of Iron Man, the pinnacle showdown, the unprecedented premiere, and Iron Man got up close and personal, just on June 30th, at the premiere of "Iron Man". ”
Chen Yongren also spent 50 million US dollars again, and broadcast it on a rolling basis in large squares around the world.
At the same time, the Hollywood movie and superhero movie "Superman" is also scheduled for July 1, and the premiere is scheduled to be held on the same day as "Iron Man".
This is a positive PK of Chinese blockbusters and Hollywood blockbusters, so it has also attracted the attention of fans around the world, but some people say that "Superman" is rubbing the popularity of "Iron Man", after all, "Superman" started filming two months later than "Iron Man", and now it is suddenly released on the same day as "Iron Man", and only they know the mystery in their hearts.
And "Superman" also relied on a big director, big investment, and easy topic to catch up with "Iron Man", and these two movies have also become the focus of attention in the global entertainment industry.
And the publicity cost of "Superman" is even more than that of "Iron Man", and the publicity offensive of up to 100 million US dollars has also made the image of "Superman" deeply rooted in the hearts of the people, so the voice of "Superman" will overwhelm "Iron Man" in Europe and the United States, Chen Yongren has nothing to say about this, after all, people want to compete with him, which also shows that Chen Yongren has entered the goal of Hollywood's top directors and has already posed a threat to their status, so he will release such an obstacle.
But if you don't have to be afraid, which is stronger or weaker, time will tell.
On June 1st, the producer of "Superman", the son of the CEO of Sony Pictures, Burke was even more arrogant, and said in an interview: "The movie "Iron Man" is not a big threat to us, to be honest, I have never regarded him as an opponent, "Superman" will be the overlord of the July film market"
In the face of the provocation of one of the eight major Hollywood film companies, Chen Yongren, who is promoting in the United States, said in an interview: "Since I entered the entertainment industry, I have always liked to do one thing, that is, to prove to people how stupid they are, and then "Iron Man" will once again prove that this is a good movie, so those who ridicule this movie should pay attention." ”
Who wouldn't talk ruthlessly, anyway, this can also make the movie get attention, so Chen Yongren also responded immediately.
No one expected that the two sides would start a tearing war so inexplicably.
The media also reported on them, which also made the limelight of these two movies overshadow all the movies, and the topic remained high.
"Iron Man" and "Superman" are both blockbusters with an investment of more than 100 million US dollars, one is produced by Huaxia and the other is produced by Hollywood. Huaxia Film Report.
"Chen Yongren from China has always been able to bring different surprises to everyone, and this time, in the face of Hollywood blockbusters, can the "Iron Man" he invested in and shoot still bring miracles? Let's wait and see. European Entertainment reported.
During this time, Chen Yongren also took the leading actors of "Iron Man" to carry out various promotions in Europe and the United States, which can cause the audience to boil everywhere, which shows that Chen Yongren now has a certain influence in the world.
And the behind-the-scenes footage of "Iron Man" was also uploaded on the Internet in various countries, and as soon as the video came out, it once again set off a hot topic.
In Huaxia, this is Chen Yongren's base camp, so Huaxia's attention is also unprecedented, after all, this time it has risen to the height of the comparison between the two countries' films.
This time is also a manifestation of the strength of the Chinese film industry, and whether it can withstand Hollywood movies is also the focus of attention of Chinese filmmakers.
On the Huaxia side, it can be said that they are united, and it also gives everyone a new understanding of Chen Yongren's huge influence in Huaxia.
It is getting closer and closer to the release of "Iron Man" and "Superman", but I have to say that in terms of distribution channels, theaters, and investment, "Superman" is stronger than "Iron Man".
So Chen Yongren also smashed 50 million yuan into it again to increase publicity, after all, if "Superman" ends up doing well at the box office, if "Iron Man" loses, it will be very painful.
Therefore, what can be done now is nothing more than throwing money, and for Chen Yongren, everything that can be solved with money is not a matter.