Chapter 532: The Whole Army Attacks (4)
(For the hall owner LlzZ 10,000 rewards)
Completing the reprint of a whole book is not a small project, the editions have to be rearranged, the cover has to be redone, and the content inside will also change, which is not something that can be done in a few days at all.
Therefore, the crane in the cloud may have been preparing for this when he saw "Smiling Proud Jianghu".
Even when I didn't see it, I prepared for the launch of the new revised version in advance, and just waited for it to be released immediately, and engaged in a big promotional war.
Feng Han scolded, "This is too shameless, he is doing this, why don't you just give it away for nothing, so that the sales volume is higher!
"He may have eaten that you are a young man, you want to save face, he is an old bastard, he only cares about winning or losing, he doesn't care about face. Wu Lu on the side guessed.
"Are you sure that I can't beat his crooked ways?" Feng Han sneered.
Han Shiqun analyzed, "He may have thought so, in case he dumps his new book so much and wins you, then your manuscript fee will belong to him, and in the end he will not lose money, and he will also make you lose your name."
If he loses, he can say that he didn't get the manuscript fee at all, and the manuscript fee is subsidized and discounted, so even if he loses, he doesn't have to lose money to you. ”
"It's not about the number of sales, it's about the profitability, Dad, what should I do next, with my strength, I shouldn't lose." Feng Han asked.
"I still have a situation to explain," Han Shiqun said, "Yunzhonghe has a few friends in the circle who are ready to release a new book, and when the time comes, it should also be bundled with Yunzhong Sword Song for sale, this is someone else's book, the discount may not be so low, but it will definitely have a certain attractiveness." ”
"It's shameless for a group of people to beat me!"
"So let's launch Xiaoao Jianghu 2 as soon as possible," Han Shiqun suggested, "It was originally planned for the end of the month, but now it seems that we can't wait that long, and readers need more excitement and topics." ”
Xiao Ao's second text, Feng Han, has been completed and handed over to Lao Han, and Lao Han is accustomed to Feng Han's hand speed.
However, the next day, Feng Han came to the magazine office with the remaining half of Xiaoao, "Actually, I have already started writing the story of Xiaoao, and I have been hiding it from you, and now, I can publish the whole work." ”
For an incomplete product, consumers need to be more determined when buying, such as a quarter of the smiling proud rivers and lakes, readers will postpone the purchase because they can't see the complete story, and the hidden possibility that the work will be eunuch appendix.
It is a very common psychology to wait for the book to come out before buying, just like some online readers, read the whole book again.
Feng Han took advantage of this psychology and directly released the complete works of Xiao Ao, see if you eat this set!
Holding the other half of the manuscript, Han Shiqun said, "Since we want to release the last three copies at once, the shelf time will be postponed, and we need to prepare time." ”
In this way, in order to stimulate readers to buy the complete works and rush the sales of the first volume, I wrote another martial arts short story as a starting point for buying four complete works. ”
Han Shiqun shook his head speechlessly, "I don't recommend providing too many discounts for buyers of the whole collection, so as not to upset the old readers who bought the first book before, but a small short story should be no problem, then it's decided, take the short story." ”
"I haven't written it yet, I'll give it to you tomorrow. "This is really not written, it is purely Feng Han's temporary intention, after all, in martial arts, most of the long stories are famous all over the world, and the short stories are unknown.
However, Jin Yong did write a few short stories, such as "Yue Nu Sword", "Mandarin Duck Knife", "White Horse Howling West Wind", as for the 80,000-word "Snow Mountain Flying Fox" is already a novella, and it is difficult to adapt the background of the Qing Dynasty.
After one night, the next day, Feng Han submitted an article called "Yue Nu Sword".
In Jin Yong's short story, Feng Han actually prefers the witty and humorous "Mandarin Duck Knife", but he still chose the Yue Nu Sword.
The main thing is that the role of Yue Nu A Qing is a first-class female master in Jin Yong's martial arts system, as a shepherdess, she learned swordsmanship from an ape, and her personality charm is unique, which is easy to impress readers.
What's more, when Mr. Jin Yong wrote "The Sword of the Yue Woman", it was originally for the film adaptation, so the style of writing was close to the script, using a lot of montage-style plot structure and omitting a lot of narrative text.
Now that the film market is so hot, writing "Yue Nu Sword" is more valuable for adaptation.
In the third week of June, with the discounted sales of Crane in the Clouds regardless of cost, as well as the bundled sales of friends from all walks of life, the sales of "Sword Song in the Clouds" soared to 390,000, reaching a new high, winning the weekly list for a second time, with a cumulative sales of 870,000!
The weekly sales of "Smiling Proud Jianghu 1" dropped to 290,000, with a cumulative sales of 910,000 in three weeks.
Although there is still an advantage in "Sword Song in the Clouds", the gap is narrowing, according to the current sales curve of the two books, within six months, Xiaoao Jianghu will lose!
At this moment, a message came from Feng Han's voice, "From tomorrow, the complete four volumes of "Smiling Proud Jianghu" will be sold! In addition, if you buy the complete works, there will be a free short story as a gift! Forward and comment on this article, I will draw 10 lucky viewers from the forward, and each of them will give a laptop!
This is the first time Feng Han has played the forwarding lottery, and he has spent a lot of money, 10 high-end notebooks, and tens of thousands of dollars have gone out, but the effect is really good.
Now that 9 million fans are closed, this post has been reposted more than 150,000 times in one hour, and more retweets mean that more people can see it.
In 12 hours, more than 800,000 retweets were made, creating a new high in data after the beginning of the year, and of course, the odds of winning the lottery were also infinitely lowered, but fans and passers-by still enjoyed it.
In order to seal the cold of this lottery, Boo specially developed a lottery plug-in to ensure the fairness and justice of the game.
After the cold was issued, the major online bookstores first opened the pre-sale, and the physical book will arrive tomorrow, but there is no problem in starting to sell it now, and they can also adjust the purchase according to the pre-sale situation.
Although Feng Han has repeatedly expressed his hope that he will win the dignity, there is still a preferential price for the complete works package of four books plus a short story, which is ten yuan cheaper than buying four copies alone, which is a normal business behavior and a spontaneous behavior of major online bookstores.
Of course, the result of this is also very obvious, although there are many people who only buy the second volume, or the second, third or fourth volumes, but the sales of complete sets have soared the fastest.
Old Master Platform: "A total of 3,000 sets of Xiaoao Jianghu suits have been sold!"
Look at it again two hours later, "Correction, it's already 9,000 sets!"
Ding is an online bookstore: "Xiaoao Jianghu has sold 2,000 sets!"
Look at it again after a while, "No, it's one less zero!"