Chapter 270 Acquisitions, Acquisitions, Reacquisitions
However, no matter how Hurun defends it, many rich people are afraid that he will be on this "pig killing list". According to folk rumors, there was even a rumor that a rich man stuffed Hurun with money and begged him not to write his name.
Rich people of Nie Dingwen's generation, in the process of making a fortune, there are more or less incomprehensible things, once the limelight is too strong, it is easy to have accidents.
This is one of the reasons why these people like to keep a low profile.
……
After returning to Pengcheng, Wang Ye did not relax, just took a simple rest for a day, and then appeared in Mingguang Science and Technology Park again.
He convened Li Youlun, Nie Dingwen, and Fang Haohua to hold the board of directors of Weiye Jahwa Group.
Weiye Jahwa Group is now an empty shell, and the assets controlled under its name are not only Modu Jahwa, but also the real estate of Mingguang Science and Technology Park.
In this company, Wang Ye holds 70% of the shares, and the other three people each have 10%.
"How did Wang Dong think of Weiye Jiahua today, this company is nothing to do now. Li Youlun said with a big grin.
He is now worth nearly 10 billion US dollars, so he naturally will not take the small amount of money that Weiye Jiahua looks at.
"That's right, it's just that this company has nothing to do, so I don't think there's any need to engage in this empty shell, just dissolve it. The three of you withdrew your shares, and I will buy your shares at your expense. Then I merged Modu Jiahua into my floating flower cosmetics company. ”
Wang Ye didn't go around in circles, and directly said what he thought.
How much are the shares of Modu Jiahua worth, and Mingguang Science and Technology Park is worth hundreds of millions, and these two items add up to a lot of money.
Of course, this is compared to the United States.
Sure enough, Li Youlun and the three did not hesitate.
Li Youlun said directly: "No problem, just give us cash in proportion to the market value of the magic capital Jiahua, it's all your own family, and you don't need a premium or anything!"
Nie Dingwen also nodded and agreed: "No problem, you have a floating flower cosmetics company, all of which are cosmetics, and it is easy to manage by merging the magic capital into Jiahua, and there is really no need for Weiye Jiahua to exist." ”
Fang Haohua also has no objections, they followed Wang Ye to make a lot of money on the United States, so naturally they don't want to have any analysis with Wang Ye on such a small matter.
So the matter was settled in a few words, and Fuhua Cosmetics Company invested in the acquisition of 30% of the shares of Weiye Jiahua Group in the hands of Nie Dingwen and the three of them, and paid a total of 1.5 billion yuan in cash to the three people!
Since then, there is no longer Weiye Jahwa Group, and the 46% shares of Modu Jahwa have been transferred to Fuhua Cosmetics Company, and Mingguang Science and Technology Park has also become an asset of Fuhua Cosmetics Company.
Xu Jing also quickly chose a vacant office building in the central area of Mingguang, bought it, and prepared to move the headquarters of Meigo.com.
This office building is very close to the Premium Building, and it was renamed "Meigou Building". This is also the only two office buildings in the CBD area of Mingguang District, which can be regarded as settled in the company.
I have to say that now in Mingguang District, the development of the past two years has been completely driven by several companies under Wang Ye.
The three companies of Fuhua Cosmetics Company, Meigo.com, and Youxuanyoupin, especially Fuhua Company, have three or four thousand employees in several major packaging workshops.
Coupled with the two or three thousand employees of Meigo.com and THE TOO SHOP, there are two or three thousand employees of Preferred Products, at least, near Mingguang Science and Technology Park, it is already relatively lively.
In particular, the successful listing of Meigou.com this time, with a market value of more than 100 billion US dollars, is also a leading large company in Pengcheng and has become a business card of Mingguang District.
Therefore, when Xu Jing bought an office building, the district also gave strong support, and through various preferential policies such as tax reductions and exemptions, Meigou saved a lot of money.
……
After finishing these things, when Wang Ye was free, he found a relatively abnormal situation.
That is, this time the online listing of the United States, the foreign media has been promoting it with great fanfare for a long time, and the United States has recently become a hot word in the financial media of the United States.
However, in China, there was not much movement, only a few financial media made brief announcements, and it highlighted the main body of the company, Wang Ye and other major shareholders.
It stands to reason that Wang Ye, as a self-made model, should be the focus of the media's publicity, but now he has been snubbed, which is a bit abnormal.
Wang Ye thought about it, but there was only one explanation, that is, Nie Dingwen and Si Xiangdong secretly exerted their strength, and they didn't want the media to pay attention to their situation.
It's understandable, they don't want to be too showy and be targeted. Wang Ye doesn't care about these, if he chooses fame and fortune, he is still willing to choose "profit", which is the benefit.
……
Now the top priority of Meigou is, of course, how to spend the $20 billion from the listing and financing.
For this matter, Wang Ye's opinion is very simple, that is, acquisition, acquisition, and acquisition!
It's the middle of 2012, and it's also the early stage of the global economic recovery, and it's still relatively cheap to buy assets, and many companies have relatively low market capitalizations.
If you wait two or three years, many companies may have at least double their market capitalization compared to today.
On July 1, after the successful listing, the first high-level meeting of Meigou.com.
"There are three acquisition targets for Meigo.com, Watsons Personal Care Chain, Amorepacific Group, and Shiseido Corporation!" said Wang.
Several directors and executives attending the meeting include Xu Jing, Li Xin, Zhou Da, Li Youlun, and Li Guanghua.
Among them, only Xu Jing's face was calm, she already knew about Wang Ye's acquisition plan. The other few people don't know much about the cosmetics industry.
"We all know Watsons, and Shiseido has heard of it, that it is made of cosmetics. What is Amorepacific for?" asked Li Youlun, confused.
Wang Ye said with a smile: "Mr. Xu will give them a few popular science first, the basic knowledge of the home industry." ”
Xu Jing smiled, then turned to a few people and said: "Cosmetics are a kind of Jahwa, and among the global Jahwa giants, like Procter & Gamble and Unilever, everyone must know it." ”
Everyone nodded together, who can not know these two big family giants, laundry detergent, laundry detergent, shower gel, shampoo and the like used at home must be the brands of the two giants.
"Procter & Gamble and Unilever are mainly based on detergent products, supplemented by cosmetics. The next few large-scale Jahwa groups are mainly cosmetics, such as L'Oreal, Estee Lauder, Kao, Amorepacific, Shiseido, ......"
It was no wonder that Amorepacific was also a cosmetics manufacturer.
If you can directly buy or control one or two large cosmetics companies, it will also be of great benefit to future revenue, at least the profit will rise significantly.
"We already have the e-commerce platform of Meigou.com, and we have also expanded the offline channels of THE TOP SHOP and Huashang stores, so why do we want to buy Watsons, a chain store that specializes in selling cosmetics?" asked Li Guanghua puzzled.
"That's not enough, the trend of sales channel development in the future, offline will go online, and online will go offline, that is to say, online and offline are indispensable! Wang Ye explained.
No one can question Wang Ye's vision and judgment, so after listening to his explanation, everyone nodded silently in approval.
"But these three companies are so famous, do we have enough money?" Li Xin, who is worthy of being the chief financial officer, immediately considered the financial aspects.
"Don't worry about this, although these companies have a good reputation, but the market value is really not high, let's take a look at this information. ”
After Wang Ye finished speaking, he motioned to Liu Ruomei to distribute materials to everyone.
This information shows the market capitalization of several major global giants at this point in time, as well as the details of the acquisition of Amorepacific, Shiseido, and Watsons personal care chains.
Needless to say, Watson's industry, like Zhou Da and Li Guanghua, knows it very well.
The focus is on the situation of Amorepacific and Shiseido.
……
In 2012, the world's top Jahwa giants were like a situation of "one superpower and many strong".
Among them, the "one super" is, of course, Procter & Gamble, with a market value of up to 200 billion US dollars!
What Amazon, Facebook, Google, these tech giants are still far behind in front of Procter & Gamble. In fact, there are 200 brands, and if you go to any supermarket and pick up something, it may be a P&G brand.
Take the ones that everyone often comes into contact with, Head & Shoulders, Rejoice, Pantene, Sassoon, Skincare, Tide, Bilang, Crest, etc., these are all brands under Procter & Gamble.
In the first half of this year, Procter & Gamble's global revenue was as high as $40 billion, and it may reach an all-time high of $80 billion for the whole year!
Founded in 1837 and located in Cincinnati, USA, P&G has a history of more than 100 years, starting from a small candle-making workshop to becoming a global FMCG giant.
Procter & Gamble first entered China in the eighties of the last century, and it has to be said that it caught up with the best times.
When it first arrived, Procter & Gamble gave countless Chinese consumers a disadvantage, and it actually priced a 300ml bottle of shampoo to 19 yuan, which shocked the people of the whole country.
You must know that at that time, Huaguo was still very poor, and the monthly salary of an ordinary worker was less than 100 yuan, and the price of 19 yuan at that time was equivalent to three or four hundred yuan now, which was outrageously expensive.
But at that time, China was in the early stage of reform and opening up, there was a great shortage of materials, and the seller's market was serious, so as long as there were products, they would not worry about selling.
Who would have thought that such an unreasonable price strategy could also make Procter & Gamble a great success, and then Procter & Gamble successively launched many brands such as Rejoice, Olay, Pantene, and Skincare, which was an eye-opener for the Chinese people.