Chapter 318 Transformation of Mainland Companies

The opening up of the state to the operation of private enterprises is certainly a good thing and a great opportunity.

At the same time, however, once this policy is opened up, the pressure of market competition will also increase exponentially.

The two companies in the capital are basically no competitors at this stage, because not many people dare to touch this kind of side-kick behavior.

More bad masters, even if they have money, are still making trouble in secret, and few people are willing to go out into the open to start a company.

Because there is a great risk in this, the reason why Li Yadong's "smooth sailing" two companies have been developing for two or three years and have been safe and sound, in addition to his general direction of control and operation of most of the goods that are not available in Beijing, and do not directly compete with local state-owned enterprises, but also benefit from the geographical location of Wudaokou birds do not lay eggs.

Otherwise, if he opened his company on the bustling commercial streets of Dongcheng and Chaoyang, it is estimated that there will be a lot of trouble.

Once private enterprises are legalized, it is not difficult to imagine how many of the 900 million people out of 1 billion people will come to the table.

Under the trend of policy legalization, everyone has no scruples about what they didn't dare to do before, and they have followed suit, and it is no secret that they have this model of dumping goods from the north to the south.

In this way, can business be good?

Therefore, if the policy changes, we must also follow the changes, stick to the rules, and we will die a miserable death.

After Li Yadong told everyone these truths, everyone frowned, there is no doubt that he was right.

Some of the big dealers and big dealers they have on hand are actually clear about their business model, once the policy is liberalized, they can no longer be two dealers, everyone wants to get the cheapest source, with their sales volume, they are fully qualified to find factories to cooperate directly and set up their own companies.

"Then Brother Dong, what do you say, isn't the business done?" Jiang Tengfei frowned and asked, his clothing company had just formed a scale.

"Do, of course, is to do. Li Yadong glanced at him and smiled, "However, we will no longer dump goods from the south in the future, but ...... from abroad. ”

"What?" everyone was shocked, and they all looked a little incredulous.

Everyone, you look at me, I look at you, all of them are a little cowardly, and no one is sure that this kind of deal can be done.

Think about it, there are twelve of them present, and Tian Lei can say two sentences of broken English, which is still a very simple kind.

First of all, the language is not understood, how can this business be done?

In addition, let them go abroad to buy goods, forgive them for not having the guts.

Li Yadong knew that they would be wrong, and explained: "Don't worry, you don't need to go abroad to buy goods, the channel of the source of goods, I will arrange it here, and your work is still the same as before, if you say the difference, there will be a difference." That is, in the past, we only did business in the capital, but in the future, we will look at the whole country!"

“…… The stall is so big?" everyone looked at each other.

"Yes. Li Yadong smiled.

"Brother Dong, what exactly are we selling?" asked Xiao Meng.

"Sell everything, if you really want to sum it up, it's selling high-end goods!"

Li Yadong pondered about this matter for a while, why did he take a stake in Dickson?

A large part of the reason is because of the layout of the domestic market.

Dickson is currently the largest retail group in Hong Kong, and its main business direction is a variety of high-end luxury goods.

Such as LV, gucci, Hermes, Versace, etc., a series of luxury goods are not mentioned for the time being, with the current economic environment in China, few people can afford to consume.

But high-end gadgets ......

In this era, all international clothing, watches, furniture, and bags that can enter the Hong Kong market, regardless of the brand, can be regarded as high-end goods in China.

Not all of these brands are very expensive, some of them, such as a bag, can be bought for 1,000 Hong Kong dollars, which is equivalent to 5 or 600 yuan, and the price of an 18-inch black-and-white TV set, and in 1988, the penetration rate of TV sets in China's first-tier cities was at least 70% or more.

Therefore, the Chinese are not as reported by foreign media, and they cannot even afford to eat.

Those false reports have a great degree of slander and contempt.

Li Yadong's plan is to first get some high-end goods that some of China's wealthy can afford, enter the market, and preferably sign the Chinese agency.

In this way, regardless of how much money is made, it should not be a problem to feed the company.

No one in the world knows better than him how fast China's economic development will be in the future.

As long as the domestic economy has a significant improvement and the concept of brand consumption is slightly formed, he will begin to sign agency rights in a big way.

What Adi, Nike, Omega, Rolex, and even LV and gucci, as long as they can be signed, they will not let go of any of them.

That's right, he is going to follow Pan Disheng's route.

He thinks it's very good, the Chinese people's fanaticism and persistence for the brand, he, who has come over, knows best.

After signing these brands, he can set up stores in major shopping malls across the country.

Of course, it is also possible to sell regional agency rights.

He wants to create a Dickson creation in Chinese mainland, and once this plan is formed, backed by a large market of more than a billion people, how profitable this group will be in the future, God knows?

And he thinks that he has a high success rate in signing the Chinese agency rights of some international brands in this era.

Because the Chinese market at this time is completely barren for high-end luxury brands, they don't even have the idea of developing their own, since someone is willing to help them to pioneer, why not?

No matter how small a fly is, it's meat, and it's better than nothing.

He also has the advantage of being the second largest shareholder of Dickson, so it is not a problem to find some talent and resources in this area, and he can also use their logistics channels.

And such an identity is enough for those international brands to realize his strength and negotiate with half the effort.

Take 10,000 steps back and say, even if you can't sell high-end brands now, he can afford to lose, boil up, and after China's economy takes off, can you imagine how much money a Rolex China general agent can make a year?

After Li Yadong explained his thoughts in detail to everyone present, everyone had different expressions.

"Brother Dong, a bag is bought for more than a thousand, and a sofa is sold for three or four thousand...... Does anyone really buy it?" asked weakly.

Li Yadong smiled, "Why don't you ask Manager Tian next to him and ask him if he is reluctant to buy a bag for 1,000 yuan for Miss Qiu." ”

Tian Lei's current net worth is hundreds of thousands, and in the mainland, he can be regarded as a veritable rich man.

The man subconsciously looked at Tian Lei, Tian Lei smiled, "If she really likes it, then I will definitely buy it." ”

At this time, Jiang Tengfei answered: "Don't talk about Lao Tian, a bag of 1,000 yuan, how big a deal, Brother Dong, you just have to buy the goods, as soon as the goods arrive, I will give my mother and my sister a whole one first." ”

Although he is not as rich as Tian Lei, he has tens of thousands of yuan in savings, and it is not a big deal to consume a few thousand yuan.

The two richest people present said this, and the other poor people did not understand it and simply stopped talking.

As long as someone buys it.

Besides, when was Dong Ge's idea unreliable?

"Then it's decided. Li Yadong saw that everyone had no doubts, and said finally: "The preliminary preparations for this matter, I will set up a team in Hong Kong and start to handle it, you just wait to accept the goods, the specific sales model, I have a plan, and I will tell you more about it then." ”

At the end of the meeting, the others left the conference room first and went outside to experience this high-end private club, and Li Yadong left Tian Lei and Jiang Tengfei behind.

"Since we want to sell high-end goods and build a brand retail group, our current company scale and environment are definitely not suitable for ......."

When the two of them heard this, their eyes lit up.

Jiang Tengfei hurriedly asked, "Do you want to build a building?"

"No, it's not about building a building, it's about building a building. Li Yadong smiled.

"Build ...... Building?" Tian Lei's eyes widened, he stomped his feet, and gestured: "Build like this?"

"Pretty much. Li Yadong smiled.

"The plan is to build a comprehensive building, with the lower floors used as stores and supermarkets, and the upper floors are office areas, and we use a few floors ourselves, and the rest ...... After the private enterprises are opened to business, there will definitely be a lot of companies to set up, and it is estimated that the business licenses of the industrial and commercial offices are not enough, and they can be leased to other people who open companies. ”

"Good idea!" Tian Lei gave a thumbs up.

"yes. Jiang Tengfei also agreed: "This not only solves our own office environment, but also collects rent, how good." ”

"It's not all. Li Yadong said with a smile, "If we do a shopping mall below, we can build a brand counter and sell things in our own company, which is very convenient." ”

"That's right!" Tian Lei and Jiang Tengfei looked at each other and smiled, I don't know what Brother Dong is thinking all day long, why there are so many good ideas.

"So I left you here for this purpose, and to build a building, you must first have a good piece of land. You have to look for this piece of land, I have only one requirement, the location must be good, you can consider choosing in Wangfujing, the focus is to negotiate with the government. ”

"What about the scale?" Tian Lei asked.

"Naturally, the bigger the better, depending on how big the land you can take, the bigger the land you take, the bigger the company will be in the future. ”

Li Yadong knew that that area would be the most prosperous commercial street in the capital in the future, and he was not afraid to build the tallest building in the capital, as long as they could win the applicable land.

"Brother Dong, listening to your tone, it's not bad money at all, can you reveal it, how much money do you have now?" Jiang Tengfei said with a smile.

Li Yadong glanced at him angrily and said, "I'm afraid it will scare you if I say it, so you still don't want to know, you just need to know that I have enough money to build a building." ”

Jiang Tengfei pursed his lips, his face was stupid, and he said scare me? I'm scared, you're a billionaire, and you want to scare me!

He just hadn't worked as a brick movers, and he didn't understand how much it would cost to build the 28-story building under his buttocks.

"Brother Dong, don't worry, this matter will be handed over to us, and we will start to do it as soon as we go back, and the government should be happy to see the good thing of building the building. Tian Lei nodded.

At present, the capital lacks some more magnificent buildings that can raise the level of the entire city.

"Okay, then wait for your news. ”