Chapter 363: "Transformers" is here (2/5)

The tide of history rolls in.

Conform or retrograde, probably only a fool would go retrograde...

No matter what Zhang Junsheng does, the era of traffic will always come!

With the advent of the 4G era, self-media and informatization are flooded into everyone's daily life, and it is natural that the traffic piled up with data will usher in the best era!

There is nothing wrong with this, where there is demand, there is a market.

It's just that the traffic economic bubble is too big, which seriously affects the experience of ordinary people listening to songs, watching movies, and watching dramas, and the audience sprinkles all their anger on traffic stars.

But as long as you control the mainstream direction, the market should not be stuffed with traffic works.

You can learn more about the Korean entertainment industry, people are distinct, idols are idols, and actors are actors!

……

North American audiences don't particularly value foreign monster movies!

As of 2018, the top 200 box office lists in film history, except for dinosaurs, gorillas, and sharks, there is no monster that can make Lao Mei's eyes shine...

Or rather, they have never been interested in foreign cultures!

"Braveheart", after winning the Oscar for the recent love director and best picture, the North American box office is only more than 70 million...

So, Pinnacle's expectation for "The Great Wall" is 80 million dollars, after all, this is an original monster fighting movie, think about "Godzilla" back then, Sony's acquisition of Colombia, the first cannon!

"Godzilla" has a history of nearly 50 years, and there are already a group of fans in North America - Godzilla has been selected for the Hollywood Walk of Fame!

In the end credits of "Pacific Rim", special subtitles are played to pay tribute to director Honda Inoshiro, who directed more than a dozen Godzilla movies in 1954-74.

It stands to reason that it is very mature, so Sony spent $130 million.

$130 million in 98 is already a super A-level production, in comparison, the cost of "Independence Day" is only 75 million, and the production cost of "Jurassic Park 2: The Lost World" is $73 million...

Then, the North American box office of "Godzilla" exceeded 100 million, with an IMDB score of 5.2, Rotten Tomatoes, 25% and 29% of freshness and love, respectively.

Directly let the trilogy die!

Of course, that film was not good, Godzilla itself was biased towards a serious and dark style, but the version in 98 directly changed the style to a lighthearted and pleasant...

The Japanese audience also hated that version of Godzilla, and rebooted the Japanese version of Godzilla in 99, and mocked the American version of 98 in the Japanese version more than once.

However, even a bad work like "Jurassic Park 3" (IMDB score: 5.8 points) that is obviously money-making can win $190 million at the North American box office, and it is obvious that the audience of Lao Mei also has feelings!

How is "The Great Wall" promoted?

Tell them this is the Chinese version of "The Lord of the Rings"?

There is really no way, the peak is under the banner of Zhang Junsheng's producer and screenwriter...

Don't underestimate Zhang Junsheng, after the three movies "Vulgar", "Untouchable" and "Kill Bill", his appeal in North America is very scary!

In addition, "The Great Wall" was burned immediately after reading, CBS, NBC, ABC also advertised...

This belongs to the exchange of resources, and the promotion of "Transformers III" is handled by Yuehua!

Therefore, the box office trend of "The Great Wall" is very stable, even if "Transformers 3" and "Cars 2" are released one after another, "The Great Wall" still maintains $3 million on weekdays, and it breaks out on weekends and wins 6 million...

Three weeks after its release, it has completed its task ahead of schedule and has earned $86 million at the box office.

When the news reached China, Zhang Junchang breathed a sigh of relief...

There is no way, and then "Harry Potter and the Deathly Hallows (II)" and "Captain America" will be released one after another.

……

On July 20th, the mainland ushered in a Hollywood blockbuster!

"Transformers 3" was released, and the box office of the zero point field was released: 49.95 million

Directly shocked a bunch of people!

No suspense set a new record...

far exceeds the 20 million estimated data of the movie box office official micro.

Since 2000, Chinese blockbusters and overseas blockbusters have come and gone in the market, and the whole market has gradually heated up to become popular, and now the total box office in the mainland has maintained an annual growth rate of more than 30%.

"Transformers 3" is like a giant bomb that detonated the zero-point box office, and among the recorded zero-point box office results in the mainland, there is no comparable film...

The previous record for the highest zero point field in the mainland was 24 million created by "Transformers 2"...

"Transformers 3" raised the record of the zero point field to 40 million in an instant!

According to statistics, on July 21, "Transformers 3" was scheduled for 39,826 films nationwide, accounting for 54.2%, which is another record for the number of films scheduled since there were detailed records.

According to the news from the theater chain, the film has sold nearly 7 million box office in the morning after 8 o'clock today, plus the 40 million results of the zero point field, the box office of "Transformers 3" on the first day should be more than 140 million.

The one that was most influenced by it was "The Great Wall"...

The number of films has dropped from 48 percent to 18 percent...

However, compared with the 156-minute duration of "Transformers 3" and the 3D single-shot mode, at least in terms of film scheduling, the 100 minutes of "The Great Wall" will be a bit cheaper.

There are nearly 5,000 pure 2D screens in the country, and Yuehua changed its strategy and only arranged a small number of 3D modes to seize the 2D screen...

In fact, the 800 million box office of "The Great Wall" in the mainland has already recovered its cost, but if you have the opportunity to sprint to 1 billion, of course you have to try it!

So, Lao Mouzi and Zhang Junsheng, including Duan Yihong, started a new round of publicity...

……

The first stop is Yenching University...

Do some film sharing and communication with teachers and students.

The theme is the impact of Hollywood blockbusters!

"Transformers 3" broke 100 million in a single day, writing a record again!

Breaking 100 million in a single day is something that "Avatar" has not been able to do...

A bunch of people exclaimed, 'The Tigers are coming'.

Moreover, the "Memorandum of Understanding between China and the United States" is about to be implemented, and the number of blockbusters introduced every year has increased from 20 to 34, and the share of approved films has increased from 15 to 30...

Some people have already begun to criticize, saying that 'the most dangerous moment for Chinese cinema has arrived!'

Or to say, 'This is the destruction of Chinese cinema!'

Of course, Zhang Junsheng will not shout, nonsense, this "Memorandum" was created by the future chief!

It's one of his political achievements, and you're targeting this policy for future chiefs...

""Transformers 3" broke 100 million in a single day, I am not surprised, after all, this is a world-renowned IP!"

"In fact, there is nothing special about Hollywood, and when everyone gets used to watching this kind of film, there will be aesthetic fatigue. ”

"The number of theaters and screens is growing at a rate of 15 percent every month, and the volume is enough, we must have the strength to fight!"

At the end of the question session, a boy suddenly stood up and said: "Yesterday Wang Xiaoshuai said, you have lost Zhang Yimou and still want to lose me again? What do you think of this matter?"