For the Internet industry, Sha Zhengyang has always been eager to try, because the future market is too big, and its strategic position in the future economy is also incomparable to other industries.

Of course, the way and timing of intervention still need to be considered, on the one hand, you don't necessarily have to end up by yourself, Xia Houzi is the best spokesperson, and secondly, you have to consider the timing.

If Changhe Energy Group is not a pure energy company, Sha Zhengyang even considers letting Changhe Energy Group intervene, and the future returns can be imagined.

But Sha Zhengyang also knew that this was an impossible task.

Even if it is really promoted, the principle of risk avoidance from state-owned enterprises and the efficiency of state-owned enterprises cannot adapt to the ever-changing and fleeting window of opportunity in the Internet industry.

"Then what are you going to do next?" asked Sha Zhengyang.

"I haven't thought about it yet. Xiahouzi looked at the ceiling, rubbing his chin with one hand, and his beard stubble was a little deeper, but it seemed that this person had a deep temperament, "Have you read a book of "Digital Survival" translated and published by Hainan Publishing House, it was written by Negroponte of Massachusetts, it is very interesting, this author is going to visit Yanjing on the 28th, and he was contacted by the Information Office of the State Council. ”

It was like a firecracker exploding in Sha Zhengyang's mind, which suddenly caused many cracks to appear in the closed memory doors and windows, and countless memories crowded into his mind with the cracks at this moment.

"Digital Survival", Negroponte, and a future bigwig-level celebrity, Zhang Chaoyang should also appear.

The era of portals is coming.

"I have read the book "Digital Survival", and it is indeed written very forward-looking, but it can't solve the problem of our domestic intertnet network development, and we have to have our own people in China, but the venture capital industry in the United States is quite developed, and it can bring a steady stream of capital support for the development of the domestic Internet industry in the future, Xiahou, you haven't considered starting your own business?"

Sha Zhengyang had to help Xiahouzi enlighten.

In his opinion, Xia Houzi was a little confused because he had seen and experienced too much, which was also a manifestation of difficulty in choosing.

"Start your own business?" you've hinted at me before. Xia Houzi laughed, "Of course I thought about it, but I don't want to use the money you helped raise to waste casually, I am a person with business ethics, as you said, if you don't find a suitable business model, or profit model, I won't venture into the pit, like AsiaInfo, China Grid and Yinghaiwei, we don't have this resource, I guess even if you can endure it, you can't continue to support me and them to burn money, right?"

Sha Zhengyang laughed, he also admired Xiahouzi the most.

This is a person with a self-disciplined bottom line and an exemplary work ethic, even if he may fail a few times, such a person is still worthy of support.

"Well, then let's be a discussion, I think in the future, the Internet industry may have three development directions, the first is to do portal content, well, to put it simply, is to do newspaper media on the Internet, this piece will continue to grow with the popularization of computers and the Internet, and the growth will be very long-lasting; the second is to do search, I don't understand technology, but I know that knowledge sharing on the network can be achieved through this search engine technology; the third is to do social entertainment, social entertainment content is rich, such as now has begun to appear BBS forum, to provide everyone with a space to discuss and wander freely, of course, how to guide needs to be considered, or forming online friends, through e-mail, or even some more time-sensitive ways to communicate ,......"

Sha Zhengyang instilled a lot of questions and ideas in Xiahouzi in one breath that he had considered before.

He is not a god, nor is he a professional in this business, in his previous life, he was just a petty bureaucrat who went with the flow, and his understanding of the Internet industry was only superficial.

If you change to twenty years later, this summary is undoubtedly the most superficial and straightforward and not worth mentioning, anyone who has been immersed in the Internet industry can elaborate on it like a few treasures, compared to these points are much more detailed and profound, but at this time, this remark is enough to deafen, at least for Xiahouzi.

One turned over and sat up, Xia Houzi had a strange look floating on his face, looked at Sha Zhengyang, and mixed the expression of shock and touch, and thought hard for a long time before Xia Houzi spit out a breath of turbidity: "Zhengyang, I really don't understand, you don't seem to have many opportunities to contact the Internet industry, how can you feel more profound than me, a person who is immersed in this industry every day?"

"This is probably a bystander, the authorities are confused, besides, some people are born different from ordinary people. Sha Zhengyang is not ashamed of his upright words.

In the face of Sha Zhengyang's brazenness, Xia Houzi could only be speechless, and asked again after a while: "You only said these few development directions, but you also said that there is no reasonable business model and cannot be supported in China, so what if I intend to start a business in these aspects next? Well, I mean, how to achieve profitability?"

"For now, I think it's probably more reliable to rely on advertising, whether you are doing portals, search, or social entertainment, who will pay for it?" Sha Zhengyang asked rhetorically: " There are still very few people who can access the Internet in China, and the scope is very narrow, but this group will expand day by day, the expansion rate will be very fast, and anyone can see that this group will be the most influential and spending power group in the future, so it is the only way to serve them and collect fees in the future, but for now, I am afraid that there is no service that can provide them with services that can make them willing to spend money for this, except for advertisers, what they need is to let these people accept their offline products. ”

Xiahouzi thought so.

Nowadays, people who go online are more likely to use the Internet as a channel to obtain fast news and information, or regard the Internet as a new way of socializing, for which they have paid quite expensive Internet fees.

Now, if you rush to launch a fee***, it is easy to be taken away by competitors.

Therefore, this kind of charging will only be possible when the Internet user rises to a certain level, or when the cost of Internet access decreases and the convenience of Internet access reaches a certain stage, and the services provided to Internet users are more irreplaceably attractive.

"Therefore, if you want to make a good Internet product, you must first think about how to win the recognition of advertisers?

"That's pretty much what you mean. Sha Zhengyang is actually not sure, he can say that this step has been hollowed out and figured out, and he is about to say deeply, he knows that he is afraid that he is about to be exposed, he really doesn't have that ability.

Xia Houzi nodded silently, and said after a while: "I have some ideas, and I can also find some people who understand technology or the Internet, but you can only be responsible for the funding problem, and my connections can only be limited to finding people, and I can't be linked to capital." ”

Hearing Xiahouzi's words, Sha Zhengyang's heart fell into a stone.

Although he knew that there would be countless big guys in the Internet industry in the future, Sha Zhengyang never believed that waving a check could make others bow down.

Do you understand technology? Do you understand the market? Do you understand the direction of future development? Do you think that with a little money, you can make people willing to use it for you? You think too much.

Especially with the entry of foreign venture capital in the future, capital, or money, will become less and less valuable in this field.

That's right, you can act as a gold hand to invest now, but people will continue to B and C rounds of financing, gradually weakening or even marginalizing you, at most you are just a rich man, but it is not what Sha Zhengyang wants.

What Sha Zhengyang wants is the right to speak and influence, and what he wants is a huge lever that can play a role in leveraging this industry in the future, so that he can leverage the development of this industry in the future.

"In this way, you make a plan as soon as possible, and then start to set up people, find the right people, how to do it, how to do it, how to do it, how many people you need, how much investment you need, you can do it yourself. Sha Zhengyang nodded, "I'll solve the problem of money." ”

Xiahouzi was not excited by Sha Zhengyang's promise, but was a little worried, "Why do I think that I was fooled by you to get on the boat? You know more about this industry than I do, but you don't get on the boat, but you encourage me with all your heart, I don't understand,......

"There are so many things you don't understand, so I can be the county magistrate, I can find capital, and I can fool you, that's the reason. Sha Zhengyang interrupted the other party's words, "Hurry up, I suggest that you hurry back to Wanzhou and love your family Qi Ruifen for two days, I estimate that if you really want to devote yourself to this industry, there will be no chance to be idle." ”

"Well, I know my own affairs, by the way, where do you think it is more appropriate for me to do this? Yanjing, or Shanghai? Or is it just in Handu?" Xiahouzi muttered: "Handu has been opened, Wanzhou Telecom will be opened in the first half of this year, and Fugang and Zhaoyang will be opened in the second half of the year." ”

"From the point of view of cost, it is definitely more appropriate to choose Handu, but from the attraction of talents, I estimate that it can only be Yanjing and Shanghai, and Yanjing is the most suitable. Sha Zhengyang said unceremoniously: "Don't save money at this time, let's do it!"