Yu Lei, Chen Xiaomeng and Jiang Ranran, after the three of them finished breakfast, and when they met Cui Ning, it was almost nine o'clock.

"Mr. Cui, the car will be here in a while" Chen Xiaomeng said:

"Mr. Feng was very happy when he heard that you were coming, and said that at noon, he invited us to eat the most distinctive meal here, so that you could prepare the amount of wine. ”

"I don't want to drink before I work" Cui Ning smiled, "But okay, this is the style here, you girls can drink some wine appropriately, you won't drink too much, Yu Lei's words, how much you can drink, how much you can drink, your body is important, but you can't not drink, if you don't drink, it's not a good partner in Hacheng, and we still have to respect some cultural customs in each place." ”

"I can drink a little, but not much," Yu Lei said:

"Mr. Cui, in fact, you don't know, Xiaomeng and Ran Ran can both drink, Ran Ran drank beer as a drink when she was a child. ”

Jiang Ranran said embarrassedly:

"I'm from Harbin City, when I was a child, I drank beer at home, I drank it, I didn't expect me to be able to drink it in particular, when I went to college, I went home, my uncles and brothers and brothers, none of them drank mine, they all said that I seemed to lack an enzyme in my body, so I was not drunk in a thousand cups. ”

"That's good, you can drink more, but you must not get drunk" Cui Ning looked at the time:

"I will talk less about the project today, you can talk more and report more, I mainly want to see the company, and what cooperation can be done in the next step. ”

Although Cui Ning knew that the Northeast people talked about face and pomp, he was still a little surprised to see an elongated Lincoln come to pick him up.

Unexpectedly, Mr. Feng not only arranged the lengthened Lincoln, but also arranged the welcoming arch and staff team, red carpet, and flowers, which made Cui Ning feel the friendliness of the company and the respect for himself.

When Mr. Feng saw Cui Ning, in addition to asking the beauties to send flowers, he stretched out his hands from afar, shook hands with Cui Ning tightly, and then introduced several vice presidents and the beautiful and handsome guys of Cui Ning's project team, and then walked towards the office building.

"Mr. Cui, are you here specifically to propose to our Biyang, or to Hacheng Beer?"

"I'm here to see the market situation of Hailan, but listening to what Mr. Feng said, is Hacheng Beer's proposal quite big this time?"

"I've received several calls in the past few days, and it was Mr. Qu who called and asked me about the company I cooperated with, and recommended the company to him, didn't I recommend you to them?

Harbin beer, the market share has been declining in recent years, and then in fact, I know that there are two vice presidents, and the advertising company opened by their relatives has been serving them.

Why did I go to Longdu to find a cooperative company, I was afraid of encountering this kind of thing, you don't know, in Harbin City, a company like Harbin Beer, feeding a number of advertising companies and waste, Li Tao is not easy, he is very level, but too busy to take care of.

But this time, I heard that I made a lot of determination to find more than a dozen companies from all over the country to make proposals, and I thought that Mr. Cui also came to give them proposals. ”

"It may be that we serve Green Island Beer, so it is not good to serve Hacheng Beer," Cui Ning said.

"After all, they are direct competitors. ”

"There is competition to make progress, you see that in recent years, the pharmaceutical industry in Harbin City is about to contract Longguo TV.

But Mr. Cui, you're right, you can't just advertise, you must study consumers and the market, and this time, you must give a lecture to our senior management. ”

"Don't dare, this time it's the project team's report, I just listen to it with my ears, and then see what new products Mr. Feng has, in fact, the pharmaceutical industry is the most difficult to do, because the people's expectations for products are too high, which requires our company and even the country to do more work. ”

In the morning meeting, Cui Ning really didn't talk much, but the report of the project team was still very level, and some of the projects cooperated, one by one, the data and facts proved the strength of Cui Ning's company, so that the executives of Biyang Enterprise also had to admire, this is the power of professionalism.

In fact, the main reason why Mr. Feng invited the project team to come over is also to show the internal management personnel the difference between the previous service, after all, several vice presidents still hope to cooperate with local advertising companies, advertising is also simple, and there can be benefit fees, which is the routine operation of many enterprise leaders, but Mr. Feng saw through this, so he went to Longdu by himself, and then reached a cooperation with Cui Ning Company.

Cui Ning has worked in Party A, and he is experienced in this industry, how can he not understand the thoughts of Mr. Feng and other executives, but Cui Ning knows more in his heart, as a professional company, the service level and posture are very important, fortunately, he deals directly with the chairman, otherwise I really don't know how many ghosts will be entangled below.

The following vice presidents originally wanted to find some problems with the project and put forward some harsh requirements for Cui Ning's company, but in the morning, as soon as they saw Mr. Feng's attitude towards Cui Ning and the reception scene, they first vented their anger, and when the project team reported, the fact that the data did not leak made some of the original opinions of several vice presidents difficult to speak.

Mr. Feng looked at the scene and smiled secretly in his heart, but pretended to be serious and said:

"Mr. Cui, since you have come to our company in your busy schedule, you have to say a few words. ”

Cui Ning felt the atmosphere of the scene, nodded, and said:

"We have also seen some of the introductions of our company, Hailan, ideal, Brain Beijin are our perennial customers, we also want to cooperate with Biyang for a long time, this time, one is Hailan's market research, and the other is Biyang's side.

To be honest, I am not without industry discrimination, but I still think that the current pharmaceutical and health care market in our Dragon Kingdom is very immature, and even full of exaggeration.

History has proved many times that any exaggeration to a certain extent will definitely be punished, so when we serve Biyang and even Brain Beijin, the biggest principle is to talk less about efficacy, more about emotional marketing, and pay attention to people's lives, gifts, and changes in living habits.

Biyang is the same here, it's about to be the peak season for gifts, I suggest more gifts, and then the packaging is a little bigger than the brain Beijin, the color is a little red, a little festive, and then as long as the channel we can control, put it next to the brain Beijin, and do a good job of gifts, you must know that the brain Beijin is more than a billion a year, if we are the second brand in the gift market, there will be several hundred million every year.

On the contrary, an industry, only a few more companies shout together, the industry is more influential, the voice of Brain Bakin is loud enough, and we have a lot of advertising.

The more we sell, the more we eat, the greater our contribution to human health, and the rest are empty words.

As for the side of Buxue oral liquid, it is still necessary to strengthen the children's market, and then start to enter the youth market, and do not rush to enter the adult market, this is my personal opinion and opinion. ”

Mr. Feng nodded while recording and said:

"The gift market idea you said, this is good, then please ask your company, immediately design gift packaging, and then I will increase production here, and strive for this month's prosperous gift gift on the market.

Other vice presidents, do you have any questions to discuss with the project team and Mr. Cui?"

Several vice presidents looked at each other, and one of the vice presidents was thinking about cooperating with Harbin Advertising Company, surnamed Deng, and finally was unwilling, so he asked:

"Mr. Cui, I want to ask, why is our snow supplementation oral liquid only for the market for children and teenagers, can't we exhaust the market for adults? After all, it is also a market of hundreds of millions a year?"

"Of course you can do it, you say you can't do it, but I personally think that it's best not to rush to do it at the moment" Cui Ning said:

"Children and teenagers are in the growth period, whether it is to make up for snow, or to improve memory, it is not a false proposition, but parents of these products do not care about money, and the requirements for the effect are not therapeutic effects, so relatively speaking, it is not only easy to do, but also a kind of protection for the brand.

Once it comes to the adult market, especially the middle-aged and elderly market, it is impossible to escape the quagmire of treatment effect.

I, the person who hates to talk about big truths, many of you are old and young, and even have some sub-health symptoms.

Everyone thinks of their own health care product buying mentality, buy one or two hundred products for children, feel that it is not expensive, and there is no effect, first of all, other people's children are using it.

If you buy it for the elderly, the first point is to think about whether it has any effect and whether it is a lie.

As for buying it for myself, I can say unceremoniously that all of you here are in the pharmaceutical industry, and many people have never served health care products, because they know this industry too deeply, so they think that this industry is a lie.

Mr. Deng, in terms of qualifications and age, all of you here are seniors, I just talk about my personal opinions from my professional point of view, I don't know my answer, are you satisfied?"

Vice President Deng coughed softly:

"Cui is always a master, that's right, it doesn't seem to make a big sense, but in fact, it's a big truth, I haven't bought health products, and I see my daughter-in-law sometimes buy brain begin, as well as detoxification and beauty capsules, I think it's a lie. ”

"Health is not equal to treatment, medicine is not as good as food supplements, in fact, there is no deception, the market is not mature, Meiguo and Oriental countries, there are similar health food industries, but consumers are more mature, low expectations for treatment, but with the development of society, this market will also mature" Cui Ning smiled:

"Now is the best time, so it is relatively easy for us to make products, even if there is some exaggerated publicity, there are some consumers who recognize it.

If the market is really mature, maybe it will not be so easy to do the market and brand. ”

Mr. Feng smiled, "Mr. Cui is right, we are a group of people who make medicines, just take advantage of this good time to make a fuss in the market, which can be regarded as promoting market maturity, Cui is always a veteran of the brand industry, and I must listen to his opinions."

Therefore, next year's cooperation, as well as advertising production and delivery, I am still ready to hand over to Mr. Cui to do, as for our advertising company in Harbin City, let them do some local materials and production business, Mr. Deng and Mr. Zhou, what do you think?"