Chapter 254: Playing Nintendo
With the acquisition of Wells Fargo, Li Zetian also has his own financing institution, and he can use the bank's funds to develop his career in the future. Many of the future acquisitions www.biquge.info billions of dollars or tens of billions of dollars at every turn, and it is difficult to successfully acquire these companies without the support of banks.
As strong as Li Zetian, the current cash reserves are not much.
"Mr. Li, do you have any other orders?" asked Wells Fargo CEO Nick Paul.
Li Zetian thought about it, he has been in the United States for so many years, and found that there are relatively few ATMs, and the ATMs between different banks cannot be networked, for example, Citibank users cannot withdraw money from the Bank of America ATM, and Bank of America users cannot withdraw money from Citibank ATMs.
This is very inconvenient, but it also means a huge business opportunity!
Li Zetian organized the language in his heart, and then said: "I think Wells Fargo can consider vigorously developing ATMs and establishing ATMs all over the United States, such as supermarkets, department stores, movie theaters, shopping streets, stores and other places with large traffic and need to consume." In addition, contact other banks to jointly set up an ATM network to unify bank cards, so that customers can engage in financial transactions across banks, making the network more convenient for cardholders to use ATMs, and people can use one bank card to obtain cash at ATMs of different banks!"
"Mr. Li, isn't it too cheap for us to invest heavily in ATMs, and other banks don't have to spend money on ATMs and can sit back and enjoy the benefits?" asked a Wells Fargo executive.
Li Zetian smiled faintly and said: "If users of other banks make inter-bank withdrawals or transfers at Wells Fargo ATMs, we need to charge a part of the surcharge! In addition, we can also charge a part of the surcharge for withdrawals in other places." ”
Wells Fargo CEO Nick Paul's eyes lit up and he said excitedly: "Mr. Li, your trick is really wonderful! In this way, users of other banks have also indirectly become users of Wells Fargo, and the surcharge alone can make us a lot of money." In addition, because of the existence of this surcharge, it will greatly facilitate the conversion of users into Wells Fargo depositors, because in this way, they will not need additional surcharges to withdraw money at our ATMs! At the same time, the ATM can also promote the Wells Fargo brand, build awareness, and let more people become our users!
In addition, the U.S. Supreme Court ruled that ATMs are not branches of banks, and if ATMs represent branches of banks, then the restriction on the opening of branches across state lines would limit the further development of ATMs, in other words, we would have unlimited profit-making sites without restrictions on ATMs across the country!!
Li Zetian nodded with a smile and said with a smile: "Well, what Nick Paul said is similar to what he meant, so investing in the establishment of ATMs will be a key project of Wells Fargo! As far as I know, Citibank has done a very good job in ATMs." Do you remember that in 1978, a snowstorm also covered New York?"
Li Zetian paused, and without waiting for everyone to answer, he continued, "At that time, the snowstorm was too strong, and the roads became extremely difficult, and many banks and shops had to close their doors. Citibank released an ad in time for New Yorkers marching through a snowstorm to a Citibank ATM and withdrawing cash. The famous advertising slogan appeared after the image: 'Citibank never rests'. The blizzard increased Citibank's ATM usage by 20 percent all at once. Since then, Citibank's ATM service has gradually gained popularity. By 1981, Citibank's share of deposits in New York had even doubled!!"
Everyone present knew about this, and when they heard this, they couldn't help but nod their heads, and at the same time, Li Zetian established an excellent image and high prestige in their minds, thinking that this new boss is not ignorant of the banking business, but still has a brush!
Under the reverent gaze of everyone, Li Zetian took his leave. Don't look at what he said, in fact, he is not familiar with banking. In addition, he is afraid that talking too much will affect the decision-making of Wells Fargo's management.
……
On February 1st, Nintendo's FC console was officially released throughout Japan.
President Hiroshi Yamauchi attached great importance to the release of FC and came to Akihabara in person.
"President, the Flamingo company is really too deceitful, and it actually threatens third-party game developers not to develop games for Nintendo, and it is shameless to say that the game company develops three games a year is already the limit, and if it is more, the quality of the game cannot be guaranteed, and I am afraid that it will not be able to pass the audit of the Flamingo company. Who doesn't know that according to the requirements of the royalty system, except for the subsidiaries of Flamingo Corporation, other game companies can only have three new games released on the Flamingo-1 console platform every year, and they are all exclusive games and cannot be released on other game platforms. If a third-party game development company is still going to develop a game for Nintendo, then the number of games developed will exceed three, and Flamingo will reject it on the pretext of poor game quality!" said one employee angrily.
Yamauchi was silent, his eyes fixed on the shops on both sides of Akihabara.
Flamingo's suppression of Nintendo FC consoles has long been expected by him, and if it were him, he would also ruthlessly suppress competitors.
At the moment, whether FC can fight its way out of the encirclement and win the support of third-party game developers depends on today's sales!
Flamingo's royalty system has long made many game developers complain, but it is inseparable from Flamingo. If FC sales are good, it will surely make some game developers consider developing games on the FC console platform.
As the saying goes, "It's better to be the head of a chicken than the queen of the ox." ”
For some companies, it is impossible to mix up on the Flamingo-1 console platform, but on the FC console platform, if you can get Nintendo's publicity and help, maybe the sales will be higher. In addition, Nintendo's conditions will not be as harsh as those of the Flamingo Company.
The Flamingo Corporation is simply exploiting them!
In fact, where do they know Li Zetian's good intentions, it is precisely with the royalty system that the quality of the game can be guaranteed. Game development companies are the ones that strive to make games the best they can be. Because they know that under the condition of the limited number of game developments, the better the quality of the game, the more money can be made!
Nintendo has been developing games in Japan for many years, and still has a group of fans, and that morning, Akihabara ushered in a large number of players, which seemed to be very lively.
"President, there are quite a lot of people!" said the people around Yamauchi Pu with joy.
Pu Yamauchi nodded, and said in a low voice, "The price of the FC is 250,000 yen ($100), while the price of the Flamingo-1 console is 375,000 yen ($150). Not only does the FC surpass the Flamingo-1 in the performance of the console, but it is also 125,000 yen cheaper. The only thing FC can't do with Flamingo-1 is that there are so few games on the platform that we at Nintendo alone can't develop too many games!"
This time, Nintendo can be said to have invested a lot of money, and FC was sold almost at cost price, hoping to grab the market through a low-price strategy, and then make money through game cards. Strategically, there is no problem, and it is quite correct, but Nintendo does not have deep capital. There are so many mouths to eat in a huge company, and if the product is not profitable, it means that the company will face losses every day. If the game cartridge sales are not good, it will be difficult for Nintendo to sustain itself.
Li Zetian learned about Nintendo's release for the first time, and frowned, "Nintendo wants to fight a price war with Flamingo Company?" Okay, then accompany you to the end!"
Subsequently, Li Zetian picked up the phone and contacted Nolan Bushnell, CEO of Flamingo Company, and he first asked about the situation of the second-generation Flamingo game console: "Bushnell, how is the development of the Flamingo-2 game console?"
"Three-quarters of the way through the process, we should be able to make it in time for the Christmas sale in December!"
"Well, that's great!" Li Zetian was overjoyed and said, "Since the second-generation product is coming out, let's start to reduce the price of Flamingo-1 significantly, on the one hand, to seize more users, and on the other hand, to block the development of other companies by the way!"
"Okay, I understand! Nintendo officially released the FC today for 250,000 yen, so what do you think of Mr. Li, the price of the Flamingo-1 has dropped to 200,000 yen?"
"Yes!"
As soon as the conversation ended, at noon that day, the Flamingo Company announced that the price of the Flamingo-1 had been reduced to 200,000 yen.
Yamauchi Pu received the news for the first time, and his face immediately turned pale.
After a while, Ye Qiuyuan's people who inquired about the news came with the news that FC sales suddenly declined, and many users who originally came to buy FC went to buy Flamingo-1 instead.
"President, should we lower the price?" asked a young assistant.
As soon as the voice fell, it was immediately opposed by some people.
"FC just released this morning, and the price suddenly dropped in the afternoon, what do you make the previous users think?"
"yes, you can't easily reduce the price!"
"However, the Flamingo-1 already had an advantage, and now the price is lower than that of the FC, and customers are buying the Flamingo-1. Isn't it a wedding dress for Flamingo-1 that we're trying to get publicity these days and get people into the store?"
Yamauchi Pu was silent for a long time, waved his hand to interrupt everyone's quarrel, and said in a deep voice: "It is definitely not possible to reduce the price, and changing the order overnight will cause great damage to the company's reputation!"
"President, what are we going to do?
Yamauchi said in a deep voice: "There is no need to reduce the price, but we can change the way, such as giving users two game cartridges for free, and the previous users can come and receive two game cartridges at any time!"
When everyone heard this, they all said that this method was good.
At this time, Yamauchi's voice raised a few decibels, and he said loudly: "Now, there are many third-party game developers looking at us, and we must have extraordinary courage to win this battle!!
"Understood, President, then I'll give your order now!" said the assistant.
"Well, go ahead!"
Soon, Yamauchi's decision was made.
After Li Zetian heard the news, he couldn't help but have the corners of his mouth raised, laughed playfully, and said to Dongfang Yuqin: "Inform Nolan Bushnell that the Flamingo Company will also give away two game cartridges......
"Yes, Mr. Li. ”