Yahoo, Google and FF are three companies with different main businesses, but their profit models are surprisingly consistent, all through advertising. In particular, after Yahoo spun off YEL, 85% of its revenue was through Internet advertising. Ninety percent of Google's revenue, ninety-seven percent of its revenue, is advertising.

Also advertising companies, the three companies are the biggest competitors, the battle of Yahoo and Google's search engines, and the battle of Yahoo and Facebook's social networking media platforms. In the same case of advertising, the advertising revenue of Google and F mobile is lower than that of C-end, but the gap is narrowing. Yahoo is different, and in just a few years, mobile advertising has become Yahoo's largest source of revenue, accounting for about 55 percent.

Yahoo Messenger, Flickr, Toutiao, Yahoo, Yahoo News, and Yahoo Search are the main sources of advertising revenue, while Yahoo Mail and Ora don't have much revenue. Another source of revenue is cloud computing, of which LKED is a SaaS software-as-a-service industry, with revenue of more than $2.7 billion last year, and LKED's auxiliary office system is another hit of Yahoo LKED. The second is the public cloud business, which finally has some income, mainly relying on the addition of artificial intelligence and lked. There is no doubt that the public cloud business has great potential, and the revenue growth rate has improved greatly this year.

If analyzed from the perspective of income composition, Yahoo is undoubtedly much healthier than Google and Facebook, and there are more possibilities to get rid of the single income model. However, the competitive advantage formed by doing one thing to the extreme like Google can really break many conventions. Unless the search engine market shrinks, Yahoo's hopes of overtaking Google in this industry are very slim, almost impossible.

Zuckerberg is without HATA, and Stagrarara are both eligible to go public independently. I don't know if this is a competition between snipe and mussels, snachat has not become the king, Yahoo Messenger has occupied the North American market, HATA has become the most popular instant messaging tool in the world, and snachat can only be regarded as the third choice in the European and American markets. It may be enough to rank in the global market.

The most fierce competition between Yahoo and Facebook should be Toutiao and Yahoo's high-quality content creators accumulated in ten years to join the Yahoo official account. Although the financial subsidy is large, the growth rate of users and advertising revenue is faster than that of the subsidy. There are 300 million people in the United States, and Toutiao is likely to gain 100 million users in North America this year, and the European market is smooth and does not compete with Yahoo Toutiao, and the subsidy brings high-quality content creators, who have copyrights, which is legal. Unlike Google News, most of the information is pirated and has been subject to many legal battles in the EU market. As for whether or not there is assistance from Yahoo's legal department, this is not an outsider.

Under the leadership of Zhang Yiming, Zhou Shi gave him considerable autonomy, and even the source code of Toutiao A and the intelligent recommendation algorithm can be modified independently, and there should be great hope of replicating the success of the previous life.

In the previous life, many people regarded Facebook and Twitter as their first sources of news information, but these two companies are social networking companies, and they have congenital deficiencies in news rigor, and the author of today's headlines needs to pass certain qualifications to review the conditions, and some columns such as finance and technology, it is difficult to become the creator of this column without the corresponding professional background.

"Toutiao and Yahoo News are professional and rigorous information platforms, while Facebook and Twitter are the places where rumors occur, full of a large number of false, emotional, and violent terrorist information ......"

"Facebook is a social network, and Toutiao is an information platform!"

"Facebook's content is not censored, and Toutiao's content is not only censored, but also downgraded, unrecommended, temporarily blocked, blocked, or even deleted by the publishers of false rumors, astringent, and violent terrorist information...... Those who insist on making high-quality content, not the center of rumors. ”

"Toutiao has professional content editors, while Twitter and Facebook do not filter content in order to save costs, and let unhealthy information spread. ”

"Toutiao is not a social network, not everyone can be a content creator, just like not everyone can be a writer or journalist, so it is nonsense to say that Yahoo does not defend freedom of speech. ”

"Toutiao is a representative of professional, high-quality news, not a platform for disseminating inferior information. ”

Yahoo Toutiao has suffered too much criticism for more than a year, but step by step, it has finally become synonymous with a professional and high-quality information platform. Unlike the New York Times, which has a single source of information, Toutiao integrates almost all content creators across the network, including the Peanut Ton Post, which was acquired by Bezos, and the Los Angeles Times.

"New media has finally entered a golden age, driven by Yahoo Toutiao. The editor-in-chief of Zhou Shi's in-depth news reporting magazine "Newsweek" said so, in fact, it is also the case, relying on the platform of today's headlines, some professional news start-ups have appeared, and Time and Yahoo have invested in some of them. Newsweek has also set up its own new Internet and new media division, and its revenue has increased considerably relative to everything else, and it has been profitable since last year.

"Facebook's social network, Yahoo's new media, Zuckerberg and Zhou Shi, the two youngest entrepreneurs, are competing fiercely in different fields!"

"Most of the core users of social networks are excellent content creators, but it is difficult for them to receive financial incentives, and Yahoo Toutiao is different, which has simply disrupted the entire traditional media industry. And since Zhou Shi established the friend network, he didn't like to use free labor. This time it has had a huge impact on Facebook, and even if Zuckerberg makes a move to follow the subsidy, it will be difficult to break the advantage of today's headlines...... "A reporter said

The reason why there are so many voices of praise is due to Yahoo's efforts to promote Toutiao. In addition to the subsidies for the official account plan, Yahoo also has a lot of advertorial advertising funds. Waves of public accounts for Yahoo, Yahoo official accounts, today's headlines washing, in addition to the superiority of this new media cultivation itself, the most important thing is to pay enough cash. And all this was in vain......