Chapter 492: Exaggerated Sales

Pattern and momentum, this is what Wang Ye has always emphasized.

Since Fusheng Ruomeng wants to stand at the top of the fashion circle and want to be the top big brand, the store must have momentum, especially the first few stores to open.

Even if you lose money, you have to do your best!

Because this is the first time that the dream and the consumer have met, the first impression is very important.

Many people will form a first impression of a certain item, a certain person or a certain brand that they come into contact with for the first time.

Once you've made a first impression, it's hard to change it.

If it is said that in order to save money, the store is not atmospheric enough.

Then those potential consumers, after seeing it, will feel that it is an ordinary big brand, and there is nothing special compared with Chanel and Prada.

What's more, this is still a new brand, and it can't compare to the heritage of those old brands.

However, if the first batch of stores can shock consumers by taking advantage of the aftermath of the show, it will be a different situation.

Like Mrs. Xu, now when she sees the store that is like a dream, she feels very happy and satisfied.

She feels that such a store is in line with the positioning of Floating Dream and Floating Dream Cosmetics.

Originally, Fusheng Ruomeng cosmetics can already be said to beat all other brands among skin care brands, standing out from the crowd.

Then the clothing launched now must also be positioned to reach the top.

……

Walking around the store, Mrs. Xu walked slowly while casually reaching out and clicking on the clothes on display next to her.

"This, this, this. ”

She was followed by two shopping guides, and she took off the clothes under Mrs. Xu's command.

Walking down in a circle, Mrs. Xu pointed out about 20 styles, and at this time she was already followed by four shopping guides.

In each shopping guide's hand, he holds a few pieces of clothing.

The store manager accompanied Mrs. Xu, smiling.

The store manager can be a dreamy store manager, of course, he is also a veteran, and has served many top luxury brands.

She was secretly happy in her heart, it was really Mrs. Xu!

It's more than 20 pieces!

Even if you try it on for a while, and then eliminate half of it, there are more than a dozen pieces.

Clothes that are like dreams are not cheap, any one piece, it is more than 100,000 at every turn, and there are even hundreds of thousands of pieces!

This single is millions, or even millions!

This is the power of luxury brands, it seems that the store is very deserted, and people who don't know can't understand why the store where few people enter all day long can continue to be maintained, is it a loss of money to make money?

What he didn't know was that this kind of store, at the end of the day, with one or two customers, might sell millions or even millions a day.

Over the course of a month, sales can scare people to death!

……

After Mrs. Xu finished picking, she was about to go to the fitting room to try it on, she turned her head to look at it, and said in surprise: "What are you doing here?

The store manager hurriedly replied, "These are all selected by you just now." ”

Mrs. Xu shook her head and smiled: "I mean, don't do these, the rest...... All of them!"

The store manager stumbled and almost fainted.

Rich people really know how to play......

A fitting room that is like a dream is completely different from the fitting room of an ordinary clothing store.

First of all, the area is as high as more than 60 square meters!

This is Xiangjiang!

This is the core of Xiangjiang and the highest rent in Central, Landmark Plaza!

A fitting room is more than 60 square meters......

In the fitting room, there are large and comfortable sofas, dressers, and floor-to-ceiling mirrors.

Under the service of the two shopping guides, Xu Tai tried on the clothes for more than two hours before she finished trying on all the 70 or so clothes.

"Hey, buying clothes is also a physical job, it's really tiring. ”

After Mrs. Xu tried on the clothes, she sat on the massage chair and sighed while enjoying the massage.

"That's Mrs. Xu, you bought too much this time. The store manager stood next to him and said courteously.

"Floating Dream cosmetics is my favorite to use, and now I also like your clothes, I just opened today, I will buy more, and it can be regarded as congratulating you on your opening." Xu Tai said casually.

"Oh, by the way, when the new style arrives, let me know as soon as it arrives. Mrs. Xu instructed again.

Of course, there is no problem with this, after such a consumption today, Mrs. Xu immediately became a dreamy diamond-level VIP!

Of the seventy or so pieces of clothing, more than fifty were finally bought!

The average price is 220,000!

The total consumption is more than 12 million!

The store manager was very suspicious that Mrs. Xu could wear so many clothes at one time.

Even if you change it every day, it will take two months to wear it all......

Of course, the world of rich people is something she can't understand, maybe Mrs. Xu bought it and only hung it in her cloakroom.

Even if you don't wear it, just appreciate it, then you haven't bought it in vain.

……

The turnover of this store in Xiangjiang on the first day was as high as 48 million!

Oh, and it's worth mentioning that this store only had a total of 12 customers entering the store today, and more than 200 pieces of clothing were sold.

Twelve customers entered the store, and all of them consumed.

On average, each person bought more than 20 pieces, of course, there are also big orders like Mrs. Xu, and one person bought more than 50 pieces.

If it is an ordinary brand, and only 12 customers enter the store on the first day of opening, it is estimated that the boss will cry with his head in his arms, and he can't wait to leave the store on the same day.

But this is a dream, this is the top ready-to-wear brand.

With just a handful of customers, you can create such a high amount of sales, who do you talk to......

……

Li Qinghuan is also very nervous today, and she is also very concerned about the opening of the store today.

Of course, due to the time difference, it is not possible to open the stores at the same time.

For example, when the store in Xiangjiang is about to close, the store in New York has not yet opened......

After all, he is also the general manager now, Li Qinghuan feels that he has to be calm, and he can't hold back his anger.

During the day, she should be busy with everything, even Xiangjiang is so close, she didn't go to the store to open.

THE TOP SHOP IS NOW A BIG COMPANY, WITH HEADS IN CHARGE OF VARIOUS DEPARTMENTS, AND THE COMPANY'S EMPLOYEES ARE HUNDREDS OF PEOPLE EVEN IF THEY DON'T COUNT THE STORE SHOPPING GUIDES.

Of course, it is not her turn to be personally responsible for the opening of this kind of store, and it is naturally the operation department to follow up.

In addition, the show has just ended, and many guests have only left Pengcheng today, and Li Qinghuan is still busy with these things.

It wasn't until about ten o'clock in the evening that Li Qinghuan returned to his apartment, collapsed on the sofa, and rested for a while.

The sound of WeChat messages came from the mobile phone, Li Qinghuan lazily reached out and took the mobile phone, and as soon as she glanced at it, she sat up suddenly.