As for the development of Huaxia Yahoo, after discussion, the direction was basically determined. Yahoo's YELP will not enter China, the portal of the big data department, news, etc. will be abandoned, and Yahoo Messenger, Mail, Maps, Toutiao and Flickr will focus on development. The AI and cloud computing sectors will come in, and the financial services sector will not.

"Actually, my requirements for search may not be the same as you think. "Zhou Shi

"Isn't Yahoo's focus in China searching?" asked Wang Xiaochuan with some excitement

"At least not at the moment. Zhou Shi said frankly

"I feel that Baidu has deviated a little from the essence of search, giving up morality for the sake of profit, and letting Chinese people waste a lot of time on search engines, which makes me feel very uncomfortable. I hope that Yahoo will return to the essence of search, rather than a tool for profit. So in the early stage, we focused on the advancement of technology, which is to provide users with more accurate search results. "Zhou Shi

Baidu's monopoly in China has been formed, and it has begun to pursue the ultimate in commercial interests, and it is somewhat unscrupulous in piracy and publishing false advertisements. It has been criticized by many domestic media, but it is still indifferent. Judging from some of the words and deeds of Baidu's CEO later, it seems that he has detached himself from the public and lived in his own class and world. Although Baidu search saves us a lot of time to find information, compared to Google, Baidu's efficiency is probably only half that of Google. And this is clearly not a technical reason.

"Baidu is not doing a good job now!" Wang Xiaochuan

"Our future search engine technology will inevitably introduce artificial intelligence, mainly to better identify the semantics of words and phrases, and provide more accurate and professional results. "Zhou Shi

"I've also thought about this," Wang Xiaochuan unconsciously said about technology

"I see you haven't thought it through at all," Zhou Shi interrupted him

"I" Wang Xiaochuan wanted to explain something

"You tell me this, do you think I can understand?" Zhou Shi, although he has been studying, but the direction is psychology and management and other aspects of knowledge, as well as philosophical considerations, as for technology, there is not much progress.

"I don't mean that you're wrong about me saying this, it's my problem that I don't understand some basic things. However, when you think about the problem in the future, you should think more from the perspective of other audiences, that is, our AB testing and big data analysis must be comprehensive. "Zhou Shi

Toutiao's success is driven by technology, and the joy of users using Toutiao is not only their push based on user interests, but also the happiness of users taming Toutiao. A key player in this is the growth hacking team behind Toutiao. AB test every enterprise has, from which there is a lot of accumulated data, but what is analyzed from it is different, the reason why big data analysis is taken out separately is because the analysis ability of data is the most important ability foundation of big data companies. For example, although mineral resources are important, mining capacity is the key to getting rich. What Zhou Shi reminded Wang Xiaochuan was to make him pay more attention to data analysis.

Subsequently, Zhou Shi and Wang Xiaochuan discussed the entry point of search engines.

"We still start with education, first to meet the needs of teachers and students," Zhou Shi

"So Yahoo wants to have its own encyclopedia?" Wang Xiaochuan

"Baidu's encyclopedia is very good, we don't necessarily have to do our own, of course, it depends on your own needs, it doesn't matter whose you use, at least not at the moment. "Zhou Shi

"Baidu's current most criticized medical treatment should pay special attention, we can invest in several professional companies responsible for this information, Q&A search, we can cite more data from Zhihu. For the needs of music videos, we can cooperate with companies such as Time, and pictures can be Flickr, we want to be a professional and open search engine, rather than a closed enterprise. "In the previous life, Baidu was becoming more and more closed, and almost all the content wanted Baidu to produce. It seems that Baidu is transforming from a search service provider to a content producer.

Now that the Yahoo portal is gone, it will directly turn Yahoo into a search company in China, providing news, pictures, medicine, Zhihu, websites, academics, emails, maps, music, videos and other content. Yahoo's goal in China is to basically achieve a user experience similar to Google's, and the short-term focus is to expand the mobile market.

However, this is just Yahoo's search, and most of the services try to cooperate with third parties to reduce costs and shift their focus to mobile. The focus on PC is search and mailbox, and the focus on mobile is Toutiao and Flickr. Although there was no successful picture social app in China in the previous life, it did not prevent Yahoo from making its own efforts. After Zhou Shi became the chairman of Yahoo, it was much less difficult to lift the Yahoo shield in China. However, he is not ready to be pampered, and the domestic and foreign versions of Toutiao and Flickr are still reviewed separately. As for Yahoo Messenger, there will be, but certainly not in a big way. The development speed of WeChat is amazing, and it has also started to try the official account, even if there is Zhang Xiaolong in Penguin's goose letter, the user experience does not have to be bad on WeChat, and it is still not the rest of the army that has not done time WeChat. The success of every product has a certain degree of chance, is the reason for the success of Time WeChat is the green icon and the lonely picture of the earth?

In the past, the world was a single-product competition, which may be because it takes a long time to create a successful product, but in the era of mobile Internet, the time period for the establishment of a well-known brand has been greatly shortened. Today's headlines are a multi-product strategy, just talking about videos there are no less than three, even Toutiao also has three products. The reason for this may be the limitation of AB testing, which is that one more product is available to different customer groups. It's more likely that a product is more acceptable than before. In the era of mobile Internet, the cost of user migration has been reduced a lot, except for WeChat and mobile phone numbers, it seems that there is nothing that cannot be lost!

The opportunity for Yahoo search is actually not big, there is a strong position of Baidu before, Baidu in China is almost equivalent to search, even if there is more negative information in the network, everyone is still inseparable from Baidu, and it is really difficult for users to get used to this thing. There is also a 360 in the back, which is forced to be tied and locked, which makes it difficult to guard against. It stands to reason that in an immature market, you should go with the flow, so that you have a competitive advantage, otherwise bad money drives out good money, and it is those companies with moral bottom lines that fail. But Zhou Shi wants Yahoo to be such a fool.

With the addition of Chrome and UC browsers, Yahoo Search should be no worse than Sogou, which had a three-stage rocket in the previous life, and if you add the cooperation diversion of some professional cooperative websites, it should also have the opportunity to hit the second place in the market. Zhou Shi's requirements are not high at all! The latest chapter of "The Rebirth of the Post-80s Legendary Claw Book House" is free to read for the first time.