On the first day of the Lunar New Year, a large family gathered at Zhang Junsheng's grandfather's house, and the sister-in-law advised: "Don't engage in underground movies!"

“… Uncle, don't worry, I have acquired more than 50 theater chains, and I also want to make money!"

After thinking about it, Zhang Junsheng added: "I am very optimistic about the future film market of Huaguo, but I don't want to become a thorn in the side of the General Administration." ”

The sister-in-law smiled.

He can tell if what Zhang Junsheng said is true or false...

……

The film must pass the review of the General Administration before it can be launched!

Many people may not be very clear about the importance of review, thinking that the film only needs to be filmed, or preparing the crew at the same time as submitting it for review, which is a mistake in principle!

It's like writing an online article, you must have an outline of your work, at least you have to know it in your heart, otherwise, you will easily get a letter...

There are many directors of the sixth generation who don't do this, and the most typical one is, of course, Lao Jia!

It's been 13 years, and I also filmed a banned "Destined"...

I really don't understand why Lao Jia wants to make a movie like "Destined".

Of course, he is a director with ideas, and his films also pay a lot of attention to the people at the bottom and social issues...

However, only in terms of the artistry and depth of the movie itself, Lao Jia's movies are really ordinary, in the early stage, he was looking for well-known actors, and the shooting techniques were also very poor, which was destined to be niche in terms of audience.

Many people think that Jia Zhangke is making literary films, but in fact, they should be called life films.

Although this unprocessed food is also nutritious, it is still difficult for the average audience to swallow - after all, most people come through the ups and downs, so why spend money to go to the cinema to see these experiences of another ordinary person?

Movies, in the final analysis, in addition to light and shadow, must also have artistic processing!

Ren Lao Jia has the ability, he can not care about the opinion of the Film Bureau, even if he is banned, he has an overseas market!

"The Good Man of the Three Gorges" has so far held the record for the number of French moviegoers in Chinese-language films, as if it was 280,000 people...

The overseas copyright sales of "Heaven is Destined" are said to have surpassed that of "The Good Man of the Three Gorges"...

Art films are working well, and the box office prospects are not bad at all, especially if they can win three European awards.

King of Sunglasses' "In the Mood for Love" and "2046" both exceeded $10 million at the global box office, and no other Xiangjiang filmmaker has ever done this except for Fang Shilong and Xing Ye.

Commercial films mainly rely on theatrical box office, online copyrights and disc distribution, while literary and artistic filmmakers, that is, underground films, rely on film festivals.

On the one hand, there is a prize money for winning awards at the film festival, and on the other hand, in addition to organizing movie viewing, award ceremonies, and red carpet catwalks, participating in the film festival is actually a place for filmmakers and businessmen to talk about business!

This is where underground movies make money, and you can feed this movie by selling copyrights, and maybe you can make a lot of money!

The stronger the ability, the more well-known the director has more bargaining power, and a director like Lao Jia, who is very recognized by the European, Japanese and Korean film circles, is still very nourishing in life and creation.

The overseas copyright of "The Good Man of the Three Gorges" sold a total of 80 million yuan that year, and it definitely earned more than "Let's Watch Big Wave Girls".

However, no one would have thought that the Chinese film market would grow so fast!

In just ten years, it has been the second largest market in the world, and now, few people care whether you are making a literary film or not, whether you have won an award...

For ordinary audiences, the only benchmark for judging the quality of a movie is whether it looks good or not.

It's clear that Lao Jia's movies belong to the genre of 'I don't want to watch it the moment I know his name'...

As for what some people say about overseas copyrights that can probably support Jia, this is right, but it is nonsense to say that he doesn't care about the mainland box office, the world's second largest market!

Is the world really not worth it?

Don't care, why did he change his style?

Keep making your favorite underground movies that his fans like!

Facts have proved that no matter how many awards are won overseas, their achievements may not be able to reach the big directors in the domestic market.

For example, Ning Hao and Xu Zheng rarely win so-called awards, but they break 100 million or 1 billion in China, and break box office records again and again, which is the best compliment.

The foundation of movies has always been the mass box office market, not niche film awards.

Spielberg's greatness is not because of the Oscars, but because of his box office ability, 1975's "Jaws" ushered in a new era of Hollywood commercial films, and then the "Raiders of the Lost Ark" series, 1982's "Ma Yun", the "Jurassic Park" series that led the dinosaur trend, and then "Ready Player One", in science fiction and thrilling commercial films, are all famous and applauded!

George Lucas has never won an Oscar in his life, but his "Star Wars" has set a box office record of nearly five billion dollars in North America, and Lucas is a god in the hearts of every Star Wars fan!

Essentially, film is a cultural consumer product, and consumers are mainly native speakers.

The mother tongue market is the lake and the ocean, and the creator is the fish. Fish cannot be separated from water for a long time, and after a long time, they may die of thirst.

Therefore, the director must succeed in the mainland market or in the minds of the audience in order to stand at the top of the world.

Filmmakers who have given up on their home market will never be able to achieve a big climate.

……

Just after the Spring Festival, Zhang Junsheng immediately entered the preparatory process of "A Chinese Ghost Story".

He knows that the play "A Chinese Ghost Story" is particularly important to him - the first movie in his life!

The layout of Lanruo Temple is directly related to the success or failure of the movie, Zhang Junsheng must be a real shot, so it is necessary to arrange the scene props...

There are a lot of dilapidated ancient temples around Yanjing, but they are not very suitable, so they simply built one, anyway, it is not too troublesome, and the cost is not too expensive...

Zhang's mother finally invested 160 million yuan, occupying 10% of the shares of the parent company Yuehua Media, which is already the price of cabbage, if it weren't for his biological mother, Zhang Junsheng would definitely not agree to give 10%...

Precautions for pre-preparation, especially for new directors.

New directors rarely have their own fixed team, and they will feel unaccompanied, and the partners who have been introduced are often uneasy, so you must remember a rule at this time: don't work with someone who is trying to be a director.

A lot of newcomers, especially cinematographers, actors, screenwriters, or whatever, never know where they are, and always feel that whatever they do, they are moving in the direction of directing, and this kind of person always hints that they are the future directors, and now they are just temporarily staying in other positions...

It's scary to work with someone like that, because you can't tell which ones are really serious about their profession and which ones are directors' addictions.

They often force you to talk to you about so-called cinematic techniques in the name of being responsible for art.

If you're a new director, you're going to have a mess.

A qualified filmmaker will not do such a thing, and a full-fledged cinematographer, no matter how big a name, will not interfere with the director's work!

To be honest, there is only one person who is really responsible for the movie, and that is the director.

Since you're not responsible for the arts, don't stand still and act like you're in charge.

The team selected by Zhang Junsheng is all from the Xiangjiang faction, a very mature team, including martial arts instructors, he is looking for Yuan Bin, who has specially designed actions for "Dragon Gate Flying Armor", "New Dragon Gate Inn" and so on.

The reason for looking for him is because the style is very compatible. The action design of "A Chinese Ghost Story" is just two words: clean and neat with a certain sense of realism!

Cheng Xiaodong's action design is too elegant, the most important thing is that he is too expensive, Zhang Junsheng can't spend eight million dollars to hire an action director!

For directors, the most important thing in preparation is to do a good job of storyboarding the movie.

Zhang Junsheng can't draw, but he can have a detailed conversation with the storyboarder, describe the imagery he wants in as much detail as possible, and make sure the storyboarder understands his ideas.

This is a test of the director's ability to interpret and express the script.

Once you've communicated with the storyboarder, you'll save a lot of effort when you explain it to others.

Yuehua is an artist, as for communication skills, if you think about an abstract "Kung Fu Panda", he can make it out with his own memory, what is the difficulty of a real-life movie like "A Chinese Ghost Story"?

Of course, you have to communicate with the photographer and attach the lens movement plan to each scene, as detailed as possible, such as marking the shooting time and so on...

Storyboards are designed to serve when filming or making storyboards.

In February, the film school opened, and Zhang Junsheng was busy with most of the preliminary preparations, so it was time to go and see Xu Yan's training results!