Unless you kill the red eye, of course, this is another matter, but Liu Xu didn't have time to think about it at this time.

"Seventy-thirty million once! Do you have anything higher?" At this time, Liu Xu looked at everyone and shouted with a chuckle, but the answer was obviously as Liu Xu guessed, no one wanted to continue bidding.

"Seven hundred and thirty million twice!"

"730 million three times, transaction, let us congratulate ICBC, with a sky-high price of 730 million, won the first crown name advertising space for the centennial celebration of Beijing University!"

At this time, Liu Xu said with a smile while applauding there, and all the CEOs who heard this were also good-natured and applauded with laughter, knowing that the bidding of the two major banks ended in the victory of ICBC.

When the second round of bidding began, Sha Jinfu of Fuxing finally couldn't help but make a move, originally he came with the right to win a naming right, not to mention that after the outbreak of the incident just now, he strengthened his belief in winning.

As an old rival, Wanning, of course, will not let him win easily, and soon the second round of bidding quickly exceeded 500 million, and at this time, the raised price has only changed from a new to an increase of 20 million or 20 million.

At this time, the CEOs on the side were also interested, watching the two largest food companies in Huaguo bidding there.

"680 million!" At this time, the vice president of Wanning glanced at Sha Jinfu and secretly wiped the sweat on his forehead and shouted.

It was up to him to make the decision, and it was the first time in history that the company had invested so much money at one time, and the vice president couldn't help but beat the drum in his heart.

Seeing this, Sha Jinfu couldn't help but chuckle at the corners of his mouth, but he was indeed a little disappointed at this time, after all, it was not his old opponent who came on behalf of Wan Ning this time, even if he won this advertising space, he didn't have a sense of accomplishment, but he still raised his hand directly and shouted, "Seven hundred and fifty million!"

Everyone who heard this was stunned at this time, they didn't expect Sha Jinfu to choose a one-time price increase of 70 million, they are all old fritters, at this time, anyone can see that Wanning's side has reached the bottom line, not to mention adding 70 million, that is, adding 20 million, when the price reaches 700 million, it is estimated that Wanning's side should also choose to give up.

Seeing this, Liu Xu couldn't help but shake his head, and sighed in his heart, "Concubine Su Chen's brother-in-law is really arrogant!"

He naturally knew that this Mr. Sha added so much at a time, in fact, it could be regarded as indirectly building momentum for Concubine Su Chen, to stabilize Concubine Su Chen's position in the college student exchange meeting.

It's just that what Liu Xu wants to say is that this Mr. Sha does think a little too much, with his demonic niece, who can pry his position as deputy CEO? But since people are willing to give it, Liu Xu naturally has no reason not to want it.

"750 million once! Is there a higher price?" At this time, Liu Xu looked at the vice president of Wanning, intentionally or unintentionally.

At this time, the vice president of Wanning, after hearing this price that would choose to give up even if the chairman of his family came in person, was not disappointed, but secretly breathed a sigh of relief, and he would also take care of Liu Xu's eyes.

Seeing that the vice president of Wanning, after not making a move at this time, Liu Xu was actually not much disappointed, he knew that this price had almost reached the top, and it was impossible to increase it, so he couldn't help but shout with a smile, "Seven hundred and fifty million twice!"

Let's congratulate Mr. Sha of Fuxing for winning the second naming right at a price of 750 million, and at the same time, I am also very sorry, the special quota that Wanning just won will be counted as an unsuccessful auction, and the special quota will be auctioned again at the end," Liu Xu said at this time, looking at everyone.

After hearing this, some CEOs moved inexplicably, for the naming right, they had already given up at this time, after all, the price was there, but for this special quota, they were rare and tight.

"Next is the auction of the third naming right, the rules remain the same, the starting price is 300 million, and the price cannot be less than 20 million each time!"

After hearing Liu Xu's words, the three gangs at this time finally couldn't sit still again, obviously Linggang and Donggang didn't want Baogang to win this advertising space so smoothly.

As soon as the three major steels came up, they went shopping, but when the price reached 500 million, Vice President Su of Donggang directly shouted the price of 750 million, and then chuckled at the two vice presidents of Linggang and Baosteel, Gao and Zhang, and said with a smile, "This price is the highest price at present, as long as the two of you are higher, we Donggang chose to withdraw this time." ”

He naturally knew that these two old opponents were biting very tightly, so he directly raised the price to the critical point and let the two "old rivals" have a headache!

At this time, the two vice presidents of Linggang and Baosteel, Gao and Zhang, did have the urge to scold their mothers, and secretly wandered that this old guy in Donggang had too many eyes.

At this time, Liu Xu was indeed pleased to look at this scene, in his eyes, these three vice presidents were really cute, just because they were three, he won hundreds of millions more in the hands of this group of old foxes in the shopping mall today.

……

"750,000,000 once!"

"Seven hundred and fifty million twice!"

Let's congratulate Vice President Su of Donggang for winning this third naming right at a price of 750 million!"

At this time, Liu Xu said with a chuckle as if it was an official announcement, obviously this time it was not as Liu Xu wished, so that the highest price of this auction was raised to a higher level.

Perhaps because of the excessive funds this time, the two vice presidents of Baosteel and Linggang Gao and Zhang, after a period of contemplation, still chose to give up this auction, but Liu Xu was already very satisfied with this auction price.

However, it is precisely because Donggang auctioned this naming right that the special advertising space that Baosteel just auctioned will also become an unsuccessful auction and be auctioned anew in the end.

This can make many group CEOs who did not shoot advertising spaces happy, and they are disappointed that BMW, Audi, and Huaqi are fighting a game and making room for them to have an extra advertising place.

It's a pity that after BMW lost the opportunity to sign Liu Xu, it also felt very interested in this naming rights competition, and there was no intention of competing, not to mention, the next thing is not that BMW and Audi can win if they want to.

Don't forget that there are still a few at this time, the world's two largest sporting goods groups, and also the big advertisers every year, Nike and Adi have not yet made a move, not to mention that the two major domestic oil giants have not spoken, of course, there is also the eldest lady of Luo's, who has also been sitting on the Diaoyutai, as well as penguins and myths, these two incomprehensible existences, naturally there are also Pepsi, and the existence of the very old enemy.

Thinking of this, although they were a little disappointed at first, they soon watched it with great interest, after all, there are indeed more people and less meat now, so the next competition will naturally become more and more intense.

At this moment, Liu Xu glanced at the people below, and said with a smile, "Everyone, naming rights, there are only two positions left at this time, I hope interested groups don't miss it, and then I announce that the auction for the fourth naming right will start now!"

"350 million!" At this time, Adi's regional president of Huaguo took the lead in shouting after hearing Liu Xu's words.

"400 million!" Since Adi couldn't help but take the lead, Nike's regional president of Huaguo would naturally intercept it.