In just one month, Street Fighter 2 took the world by storm at a rocket-like pace. Orders from all over the world, especially in the United States, Japan, and China, Street Fighter 2 has become a must-have arcade machine in video game rooms, and people queuing up to play games are not uncommon!

According to incomplete statistics, because of the game "Street Fighter 2", the number of students who are absent from class, late and leave early is at least hundreds of thousands of students around the world!

Game shouts such as "Adogan gas guzzler" became the mantra of the students!

The game character "Chun-Li", because she is beautiful and sexy, has become the most popular game woman at the moment!!

Capcom's game posters used for propaganda have been sold all over the world, especially the posters about "Chunli," which have sold out of stock! Within a month, more than 15 million posters were sold worldwide, each of which was worth one dollar, and Capcom made tens of millions of dollars in revenue from posters alone!

And then various game character authorization, Capcom Co., Ltd. can also make a lot of money from it. For example, game character toys, school bags, stationery boxes, notebooks, clothing, etc., and even many animation companies have come to the door and want to adapt cartoons!

Although Henry had already asked Capcom to manufacture game boards in advance, demand still outstripped supply!

A Street Fighter 2 game board is very expensive and costs $6,000!

If the whole machine is complete, it will be at least tens of thousands of dollars!

Capcom also sells complete machines, but more often it sells game boards! And those who buy game boards are generally manufacturers, who buy them, make them into complete machines, and then sell them. Because they have their own sales channels, it is equivalent to helping Capcom promote its products!!

Capcom's more than 100,000 stocks were sold out in almost a short time.

The sales of the whole machine and the substrate made the company make a lot of money, with a revenue of more than 700 million US dollars and a net profit of more than 200 million yuan in one month!!

Street Fighter 2 became a phenomenal game, the pinnacle of arcade games of the moment!!

When Kenzo Kanmoto saw this situation, he simply regretted that he wanted to commit suicide. Kenzo has also become a joke in the Japanese game industry, and is ridiculed by everyone!

In the meantime, the NFL Super Bowl has been held, and Victoria's Secret has sent the sexy and sultry Victoria's Secret Angels to catwalk down the track at halftime. This move instantly shocked the audience. Karina told Henry that the stadium was filled with whistles and screams, and the crowd was frantically cheering for Victoria's Secret Angels. And the number of TV viewers at that time reached more than 12 million!

After the replay, broadcast, at least 70% of people in the United States have watched the performance of Victoria's Secret Angels!

Followed by. Victoria's Secret sales suddenly soared, and within a month, sales exceeded $280 million, an increase of 49% over the same period!!

Karina told Henry that last year, Victoria's Secret earned a billion dollars, and this year it is expected to reach three billion!

Victoria's Secret not only develops in the United States, but also vigorously develops international business in Hong Kong, Japan. Europe, Australia, Canada, Latin America and so on have sent people to open branches, "rooted in the United States, going out" has become the current Victoria's Secret development strategy!

In addition, Victoria's Secret began to buy some daily chemical companies, preparing to make cosmetics, shampoo, shower gel, skin care, hair care, etc.! At the same time, it was also preparing to buy some clothing. Footwear, bags, hats, etc. design company, based on the Victoria's Secret lingerie brand. Horizontal development and expansion of the company's product range!!

Henry expressed his support for these! After doing a good job of a product brand, use the name of this brand to promote other products, and get twice the result with half the effort! The company has many products. The greater the influence, the higher the brand awareness!

For example, Chanel started out making clothing, but later the brand has a wide range of products, including clothing, jewelry and accessories, cosmetics, skin care products, perfumes, etc., each of which is well-known, especially perfume and fashion!!

A living example of the past, Victoria's Secret is perfectly open to learn and learn from!

Henry has been following Capcom's development during this time, and in the following time, although not as many as in the first month, there are still a lot of orders, and it is expected that more than 200,000 Street Fight 2 game boards will be sold this year.

The price of buying a whole machine is too expensive, and it is very rare for individuals to buy it. Generally, it will be purchased in entertainment venues, such as game rooms, casinos, bars, cinemas and other places, or places with a lot of traffic, such as supermarkets and commissaries......

The success of Street Fighter 2 boosted the confidence of the entire Capcom company, and then improved Street Fighter 2 by adding four-bit waves as an optional character on the basis of the previous game, and correcting the balance of the game, and adding the concept of "2P characters" to the fighting game for the first time, that is, in a fighting game, both sides can use the same character to fight!

When the game was established, it was already named: Street Fighter 2: The Four Heavenly Kings, and the purpose was of course to use the fame of Street Fighter 2!

Henry had nothing to say about this strategy of changing the game a little and then selling it, but ...... Well done!!

"Street Fighter 2" is so popular that Nintendo and Sega both want to port the game to their home consoles.

So, both Nintendo and Sega sent invitations to Capcom.

In his previous life, Capcom chose Nintendo's SFC console, but Henry hesitated......

Because, Henry intends to enter the home console market!

Whether a home game console can sell well or not, in addition to the performance of the machine itself, the game is the key!!

With the strength of Silicon Valley Electronics Group, it is natural to develop a home game console. However, if you don't have a good game match, no one will buy it! In addition, Nintendo is at its peak, like a huge mountain in front of it!

It was very difficult for Henry to cross this huge mountain. In terms of hardware, Henry is not afraid of Nintendo, but in terms of the support of third-party game software, Henry is still not sure.

Home console games, which are generally exclusive games, cannot be sold on two platforms at the same time.

At the peak of Nintendo's time, it had just launched a 16-bit game console SFC, and even if Henry let people develop a new game console, it would take time, and at that time, the market had long been occupied by Nintendo, according to Henry, Nintendo's SFC accounted for more than 80% of the market.

What kind of concept is this? Almost monopolized the American market!

Coupled with the fact that Sega has taken a part, how much meat is left to eat? Atari, the former American game giant, launched Jaguar to try to defeat Nintendo, and the result is ...... It only occupies 2% of the market!

Suffice it to say, now is not the right time!

Henry thought about it for a moment, and he had to be the first to launch a 64-bit console before the Sony PS and Sega Saturn consoles were launched!!

It was at that time that Sony PS rose with 64-bit game consoles, and fought its way into a bloody path from Nintendo and Sega.

Undoubtedly, this provides a good reference for Henry.

And Sony's launch of PS game consoles has been planned for a long time, and it has spent a lot of money to win over many game companies. Henry's rash foray into home game consoles could only end up with Waterloo! Among the game companies under Henry's name, they were basically computer game companies. Of course, they can also develop video games, but in this way, it is simply a catastrophe! Asking Blizzard to develop video games is not a brain show......

At the end of the day, it's still about wooing video game companies!

Capcom Co., Ltd. can do a good job of arcade and video games, but you can't just have two or three games on one console. Therefore, after careful consideration, Henry decided to "accumulate grain and delay his reign!!

Win enough game companies before launching a 64-bit console!

(To be continued.) For mobile phone users, please visit http://m.piaotian.net