"What everyone said makes sense, so I'll talk about derivatives..."

Zhang Junsheng spoke, and Wang Xiaojun, ****** who was in charge of presiding over the meeting, suddenly said: "You go up there and talk about it!"

"Good!"

Zhang Junsheng was stunned, then answered, and strode in front of everyone.

"I say a data, it may be a little inaccurate, but it is generally not wrong, last year's global retail sales of licensed goods totaled 271.6 billion US dollars, this is only authorization, after all, the terminal market is too difficult to count..."

"I know for myself, the "Minions" series, released four films, with a total global box office of $3.55 billion, and licensed derivatives revenue of $13 billion, ranking among the top 10 licensed product series in the world, and the recently launched "Pet Secrets" is also facing the derivatives market!"

"Disney occupies six of the top 10 licensed merchandise lines in the world – Disney Princesses, Star Wars, Winnie the Pooh, Cars, Mickey & Friends, and Toy Story – which franchise isn't a blockbuster movie brand?"

Yin Hong, vice chairman of the Film Association and professor at Tsinghua University, suddenly spoke: "What you are talking about is all anime, right?"

Zhang Junsheng smiled: "Yes, anime movies are best to do peripherals, why should I mention the "Minions" series? Because the peripheral Yuehua of the Minion series is shared with Lighting Entertainment, we can probably share 10% of the revenue, to say something that everyone may not know, the licensing income of "Minions" in China is close to 8 billion yuan, and the terminal income of our theme park and Minions is close to 3 million per day..."

"What does this mean? Derivatives development is ripe!"

"I'm talking about anime movies just now, and then it's science fiction movies!"

"The other three seats in the top 10 licensed merchandise series are Lord of the Rings, Star Trek and Star Wars..."

"Last year, Yuehua produced "Gravity", we cooperated with Dingfeng to develop derivatives, and the revenue was close to 200 million US dollars, which was not a series suitable for the development of derivatives, and Dingfeng was not particularly top in terms of derivatives, but the peripheral income of the film still hit the peak of Yuehua's live-action movies in recent years!"

"Live-action film?"

"Oh, we have "Kung Fu Panda", "Pleasant Goat and Big Big Wolf" and "Bear Infested", these three are the trump cards of Yuehua Animation..."

"Back to "The Wandering Earth", why do we want to spend a lot of effort to produce "The Wandering Earth"? In addition to because we want to make domestic science fiction movies, the most important thing is that we see the market prospects, Old Tang, let's talk about the derivative data of "The Wandering Earth"!"

Tang Ningyu cleared his throat: "Our derivatives are released in the same movie, so far, the related revenue is close to 2 billion, and the licensing income is 1.5 billion, because we had the idea of creating a series from the beginning, so, at least for five years, don't worry about the derivatives market..."

"A big-selling sci-fi film can drive a market close to 10 billion yuan, this is still a preliminary attempt, and when "The Wandering Earth 2" is released, we will increase our efforts to expand the market to 100 billion level, from this point of view, the market appeal of science fiction movies is by no means comparable to comedy movies!"

Wang Xiaojun nodded with satisfaction: "No wonder Yuehua will become a leading enterprise, you saw this market as early as five years ago?"

"Well, it was almost after the release of "Kung Fu Panda", we got Disney's $420 million split, and then we thought, why can't we do it ourselves?"

Tang Ning interjected: "Let me tell you, at that time, we signed a copyright account with Disney, and we could only share 30% of the revenue..."

"The first part of "The Wandering Earth" has preliminarily proved the feasibility of derivative development, and I hope that the sequel can be approved as soon as possible..."

Wang Xiaojun frowned: "What's the matter?"

Zhang Hongsen hurriedly explained: "The main content of the sequel involves refugees and the coalition government... I'm afraid there will be protests!"

"Leader, that's a movie, Hollywood can make "Children of Men", there is no reason why we can't make it!"

In the sequel, the protagonists are still Liu Qi and Han Duoduo, the difference is that Liu Qi inherited his father's responsibilities and became the new navigator, and Han Duoduo became a communications soldier, of course, they both stood in the coalition government...

According to the 'Wandering Earth Project', the earth enters a recovery period of about ten years, and when it approaches perihelion, the ice is lifted and dormant plants grow rapidly...

Then a bunch of people began to question the Wandering Earth, which they felt was a lie by the government!

The rebels are growing stronger...

The result, of course, was that on the day the rebels captured the coalition government, the world was enveloped in a strong white light, and helium flashes exploded!

Wang Xiaojun looked at Zhang Hongsen with a smile: "... You control the scale yourself, science fiction films, relax the censorship standards a little, I think you can shoot it!"

"Movies are very special commodities, your management department must do a good job of controlling, manage the places that should be managed, and relax the places that should be placed, and cannot become an obstacle to the development of the film industry!"

Zhang Junsheng's heart was relieved...

With the words of leadership, the observability of "The Wandering Earth" can basically be guaranteed...

……

At the end of the seminar, Zhang Junsheng and Tang Ningyu returned to the company.

"Of course I won't just do a trilogy, that's a pity, around "The Wandering Earth", there are too many things that can be filmed, and this IP can be raised for at least twenty years!"

Tang Ningyu smiled: "... Do you want to learn from George Lucas and build a Skywalker farm?"

“… It's not that exaggerated, but it's still feasible to add a 'Wandering Earth' project to the theme park!"

"By the way, just now Lama Kang asked me if they have a share in the derivative income..."

"At the beginning of the cooperation signed, the income of all producers was limited to the box office and film copyright operation, and did not include derivatives..."

"However, copyright operation includes derivatives!"

Zhang Junsheng was speechless: "Who told you that it contains derivatives? Hollywood..."

Before he spoke, Zhang Junsheng couldn't go on...

Tang Ningyu scolded him: "... Go on!"

According to Hollywood's practice, in addition to the producer of the main control work, other participants in the production can only get a share of the box office, even if they are in the circle, they can only get the peripheral income within a three-year time limit...

The domestic situation is relatively special, under normal circumstances, box office revenue accounts for more than 80% of the total revenue of the project, so there are few contracts that stipulate other projects...

"In the development of derivatives, we have invested billions of dollars to build online and offline marketing chains, and they are only involved in movies..."

“… However, once the derivative proceeds are announced, they will definitely ask for a split of the accounts!"

"Why do they want to divide the account? Why don't they give it, it's urgent, we will build the sequel project ourselves!"

Tang Ningyu shrugged: "... OK, I'll tell them, in fact, it stands to reason that they can get at least 300 million if they invest 80 million, so they should be content..."

"Contentment? You think too much, right? The derivatives of "The Wandering Earth" are at the level of 100 billion, 300 million, and people will be content?"