There is a scandal in the star, and crisis PR is a must.

Generally speaking, the prime time of this public relations is only 48 hours, and it is necessary to figure out the ins and outs of the incident within 48 hours, coordinate with major media, and finally minimize the impact of the matter within 2 days.

However, with the development of the mobile Internet, the speed of information transmission has accelerated, and now the golden time is only 24 hours, not even 24 hours!

After all, no one asks about the dry bones of heroes, and the celebrity scandal is known to the world!

I really waited a day to respond, the rumors are already flying all over the sky, who still believes you.

When the whole world knew that the sex dragon was cheating, what did he do? The eldest brother said, it is that people have an animal side, and I am a male animal who thinks with the lower half of his body.

Look at what a trick.

Directly threw the pot directly to the lower body, you can blame the junior and the man for being ruthless, but can you blame people's physiological instincts, such a sentence will block the reporter's mouth to death.

The second is the performance of the family, although she acknowledged the existence of the little dragon girl, the eldest brother never let her step into his own house.

The eldest brother insisted that only the sons-in-law born to his wife could enter the family tree! When asked by a reporter, "Xiaolongnu is suspected of being abused by her mother, what do you think?" The eldest brother replied very frankly, "It is inconvenient for me to say this, this matter will hurt their family, and it will also hurt my family." ”

Frank, not dragging his feet, and taking a clear position, the big brother's public relations and emotional intelligence are not high.

Of course, there is a bigger highlight in this public relations battle, which is the cooperation of the eldest brother's wife.

After the derailment happened, the sister-in-law did not complain or make matters worse, but chose to stand firmly on her husband's side, trusting him and willing to accompany him through the difficulties.

It's really important to have a good helper!

This technique was later used by a certain domestic badminton player who looked like Zeng Xiaoxian to save the emergency.

When the screen was filled with the glamorous pictures of himself holding Xiao San, pinching his ass and biting his ears, the athlete finally remembered his wife who was still in confinement, so a Weibo post by his wife "forgiven" immediately appeared on Weibo.

People's wives have forgiven, what do we want to do with the noisy people who eat melons?

Therefore, after the box office buying scandal broke out in "Love Has an Afterlife", Yuehua's public relations team opened an emergency meeting...

They don't know what to do in this situation, do they have to apologize?

An Yugang thought about it for a long time, but he really had no tricks, so he called Zhang Junsheng to ask...

An hour later, a lot of trumpets appeared on Weibo to refute the rumors, "Yu Feihong still needs to buy the box office?

Several photos were exposed.

There are photos with Zhang Qinian, photos with Zhang's mother, and even photos with Zhang Baobao, in addition, Han Sanye, Wang Shuo, Ye Jing, Jiang Wen, and Ma Xiaokang all stood up to 'refute the rumors', claiming that Yu Feihong could not buy the box office!

Yuehua Media's official Weibo issued an announcement:

"In order to protect our legitimate rights and interests, we have entrusted a team of lawyers to sue and defend our rights against recent acts of defamation, insult and other acts that infringe on their right to reputation. ”

By the way, I explained the reason for the full attendance: the film schedule is not a box office fraud, but to give back to the audience for watching the movie for free.

We did use the filmmaker's payment to charter the film before, but the purpose of the charter was not to fake the box office, but to conduct a public welfare screening, giving back to special people to let them watch the movie for free.

As for why it was chartered at night, Yuehua said that it was because of poor information communication that caused errors in the screening of some cinemas, and apologized to everyone and welcomed everyone to continue to supervise.

In addition, Yuehua said that in the next two weeks, "Love Has an Afterlife" will continue to be screened for public welfare, and contact the right people to watch the film for free, hoping to let more people watch the film...

More than 20 big Vs said that "Love Has an Afterlife" is a movie worth seeing...

Zhang Junsheng was more direct, directly posting the overseas sales of "Love Has an Afterlife" on Weibo: it was released in Europe for a month, and it swiped 6.8 million euros, and Southeast Asia also won nearly 8 million US dollars.

"Overseas achievements are enough to recover costs, and it is impossible for Yuehua to do things that endanger the order of films, which is a great disrespect to people who make movies with their hearts!"

That's it...

After that, the marketing account on Weibo began to forward "Yu Feihong's amazing connections", ""Love has an afterlife" overseas box office" and other drafts, at the same time, these releases were quickly sent by Yuehua's public relations team to Tianya gossip, Douban eight groups of these forums, as well as Baidu's various popular post bars; …

……

Sometimes, a childhood filter can really whitewash a star!

Public opinion is also very easy to guide, especially in the Internet at this stage.

The three of them became tigers, and there were many people talking about it, and everyone really thought that Da Mi Mi was a bad woman...

The matter of buying the box office is in an uproar, and several large domestic film and television companies are paying close attention to the progress, and the public relations department is brightly lit.

At the same time, in a villa on the outskirts of the city, the Huang brothers were also talking about Yuehua's public relations battle.

Huang Zhongjun sighed: "It's really amazing, seeing the move, let's poke out to buy the box office, I thought we could hit Yuehua, their public relations ability is really strong enough, such a storm can be easily resolved!"

“… I didn't expect Xiaokang to post on Weibo!" Huang Zhonglei sighed...

"He and Yu Feihong have known each other for a long time," Huang Zhongjun glanced at his younger brother, remembered something, and asked, "You didn't leave a handle, did you?"

"Don't worry, this time the Beijing News did it itself, I just reminded it!"

"That's good, Zhang Junsheng retaliates, I'm really a little afraid!"

"It's okay, I've already found Zhang Junsheng's weakness!" Huang Zhonglei mysteriously took out his mobile phone: "This is sent to me by Zhuo Wei, all of them are pictures of Zhang Junsheng and different female stars entering and leaving the hotel, you would never have thought that there is Yu Feihong in this!"

“… Zhuowei?"

"A paparazzi, very capable!"

took the mobile phone handed by Huang Zhonglei and looked at the photo, Huang Zhongjun frowned: "What's the use of this? It's not about catching rapists in bed, besides, Zhang Junsheng is not married, he can play how he likes!"

"But these stars have their own fans, once exposed, the chain reaction..."

“… No, this thing can only interfere at most, and it can't be decisive..."

Huang Zhongjun shook his head: "Unless you can dig up the evidence that he is a traitor." ”