This is the first time that the word Internet+ has appeared, and there is no fancy scene on the current scene. Lei Jun and Huang Huainan are still very unfamiliar with this word, although in terms of word composition, it is still very easy to understand. The Internet adds traditional industries, but Zhou Shi's meaning is certainly not a simple addition of the two.

"The use of Internet platforms, including the future mobile Internet and other communication platforms, so that the Internet and traditional industries for deep integration, give full play to the optimization and integration of the Internet in the allocation of social resources, the innovation of the Internet in the deep integration of economic and social fields, to create a new development ecology.

Its main characteristics are: cross-border integration, innovation-driven, reshaping structure, open ecology, and connecting everything. Use mobile Internet, cloud computing, big data, Internet of Things, etc. to combine with modern manufacturing industry to promote the healthy development of e-commerce, industrial Internet of Things, etc.

For example, Internet + wholesale and retail = Amazon, Ali Taobao, Internet + communication and social networking = Facebook, friends, QQ, Internet + TV = YouTube.......

We not only summarize, but also use these experiences to promote, such as the current PPG clothing, as well as Lei Quan's Vanke, through the Internet to connect these traditions, to create new vitality for them, to create a new brand. "That's all Zhou Shi can say now, many conditions are not yet ripe, and it's useless to say it now.

Huang Huainan and Lei Jun still looked confused, purely theoretical things were indeed not very easy to understand, and Zhou Shi had to say more dry goods to deepen their impression.

"Internet+ is the means, and the digital economy is the result. But these are phased, now we can mainly get involved in service retail such as Internet medicine, according to the development trend of smart phones, we cooperate with the hospital to adopt the Internet + program, patients from registration, medical treatment, medicine, payment to return to the consultation, can be done on the mobile phone one-stop, can save a lot of time. In the future, it can also be expanded to more fields, such as automobiles, we can set up an Internet cloud platform, all the cars are networked, through various sensors, once there is a car failure, car accident, our platform can be real-time analysis and diagnosis, the first time to contact the car after-sales service, traffic police, hospitals, insurance companies, etc. ”

".......," Zhou Shi said and was speechless for a long time.

"Could it be that what I said is so unbearable, this idea is not good?" Zhou Shi

"It's a good idea, but it takes a lot of time and money to actually implement it. I used to have a lot of ideas in Jinshan, but they were all defeated by reality. "Lei Jun

It's good to be creative, but there are still many difficulties in whether creative ideas can be turned into reality. Therefore, many of the thoughts of those self-cherished reborn people are actually wasted, and before he has enough capital, even if he tells the world what he knows, it is actually difficult to have a big impact on reality. This may be a matter of the right to speak,What Dick Si said,Generally the people around him or around him know,Even if a big guy occasionally knows,It's only useful if others believe it。 If someone says to Lei Jun now, Apple's market capitalization could exceed $1 trillion. He will only treat that person as an idiot, and if the person who speaks is Zhou Shi, he will think about it, or he will also invest a part. Different people say the same thing on the same occasion and the effect is definitely different.

Zhou Shi is also glad that his reputation is okay, but he has said a little too much recently. Will too much prospecting about the future tarnish your image?

"Simon, your idea is good, but it's hard for us to do it. "Huang Huainan

"It's not as hard as you think, we can start with the easy stuff. The biggest advantage of Time.com and Friends.com is traffic, and we can cooperate with some traditional industries in crisis, and use the means of the Internet to help them build brands, open up the market, and reshape their lives. "Zhou Shi

"Still don't understand. "Huang Huainan

"Do you know Costco?" Zhou Shi asked

"You know, this is a supermarket brand in the United States. "Huang Huainan

"Is there any difference between Costco and Walmart?" Zhou Shi

"Costco has very cheap merchandise prices, a high turnover rate, a low employee turnover rate, a wide range of coverage, and the second largest car dealership in the United States. "Yellow

"Such an awesome company?" Lei Jun obviously doesn't know about Costco now.

"I think Costco is ostensibly a supermarket, but in fact it may be an intermediary that we can't refuse. All supermarkets and convenience stores, including Wal-Mart and Carrefour, are pursuing a growing gross profit margin, but only Costco has been wondering all day long, how can it make a little less? Can the gross profit be 10% this year, 9.5% next year, and 9% the year after? For Costco, the lower the gross profit margin is the better, under the condition that it can level the operating expenses and taxes. It can be said that Costco basically does not make money by selling things. His source of profit is almost entirely from membership fees. Costco has two tiers of membership, with a membership renewal rate of 91% and a premium membership rate of 38%. Costco has two internal rules: first, the gross profit margin of all products should not exceed 14%, and once it exceeds this number, it needs to be reported to the CEO and approved by the board of directors; second, in the face of external suppliers, once the price is lower than Costco's elsewhere, its products will never appear on Costco's shelves again. His average gross profit margin is only 7%, while the gross profit margin of the average supermarket will be 15%-25%. Zhou Shi said flatly.

"It's impossible! I haven't heard of such a powerful company. "Lei Jun

"Ahem, these should be true, I've studied them before, but not as carefully as Simon. Charlie Munger also admires this company very much!" Huang Huainan said with a little embarrassment.

"I say this because I think we can learn from Costco across the board, make changes to adapt to the Internet, and build our online Costco. "Zhou Shi

"What does this have to do with Internet+?"

"Isn't it okay?

"Is this okay?" Lei Jun felt that his three views were about to be subverted.

"You may not know Costco, but I want to learn Costco holistically. He also has the advantage of carefully selecting products to ensure quality, he mainly chooses mid-to-high-end brands to cooperate, once there is a problem with the product, Costco will not cooperate with it for at least 3 years. There is also a self-operated brand, self-control to ensure quality. With ultra-low SKUs (Stock Keeping Units), Costco's active SKUs are only 3,800, which is about one-tenth of Walmart's. Only products with "explosive" potential are allowed to be put on the shelves, which reduces the cost of user selection and improves the user experience.

There are many other advantages, such as a strong management system, ultra-low inventory turnover days, etc., and they have built a strong moat in the United States. "Zhou Shi

"But it doesn't seem to have much to do with Internet +?" Huang Huainan

"It doesn't matter if he has anything to do with it, you build me a network Costco!" Zhou Shi roared

"You said that soon, it's not long before it's over!" Huang Huainan patted his ass and left.