"And it is foreseeable that the investment amount of the Prancing Horse Fund will be very large, with a total investment of more than 100 billion, and if I invest too little, I estimate that the corresponding shares I can give will not be too good-looking.

There is no preferential investment in this project, and the corresponding shares will be calculated according to the total assets of the fund, so you can invest at will. ”

Ma Yuan said: "Actually, I also have a plan to do public welfare, but I will eat the shares of Asia Commercial Investment, so I may not implement this plan in the next few years." ”

Ma Xiaoyang looked at Ma Yuan, thought for a while and said: "Teacher Ma, in fact, doing public welfare is to see the contribution to the society, who pays really doesn't matter, I think I donate hundreds of millions to the children's welfare home and those who go to the welfare home to take care of the children on holidays The sincerity is actually the same."

This is what I personally think of as public welfare, regardless of the scale and the way of participation, as long as you give a sincere heart.

Take your Easy Pay as an example, you can completely engage in a win-win public welfare project!"

Ma Yuan became interested after listening to Ma Xiaoyang's words, and said, "What a win-win solution." ”

Ma Xiaoyang said: "Take desert tree planting as an example, the cost of planting a sapling on desertified land is about 10 yuan, and you are easy to pay last year's financial statements show that your advertising expenses last year in order to improve the number of users and user stickiness were 300 million, which is correct, right?"

Ma Yuan said: "That's right. ”

Ma Xiaoyang said: "Theoretically, about 30 million saplings can be planted in desertification areas, and the area of sand control and sand fixation will reach 300 square kilometers, that is, 3 million acres, which can provide tens of thousands of jobs for the surrounding poor areas."

Listen to the data, which one is not one that sounds scary.

In terms of the topicality of the media and the public's news, this kind of data is absolutely fine, and it is a proper conscience of the public welfare industry.

If you load a mini-game similar to planting vegetables like Tuan Tuan Tuan Farm on your easy-to-pay interface, it will be adapted into a mini-game with the content of planting trees, making interactions such as watering each other between friends.

Then, when it reaches a certain level, the user has accumulated a certain level of points, and the specific amount of this amount will be calculated according to your own investment amount and the difficulty of obtaining points in the mini game.

When the user reaches the score, you plant a real sapling with an identification code for the user on a desertified land.

In this way, you regularly shoot some aerial videos of planting trees, organize public welfare enthusiasts among your users to plant trees and other activities on the spot, and then stir up topics such as the value of trees when they grow up, the role of sand prevention and fixation, the impact on the environment, carbon emissions, etc., so as not to attract the public's attention.

In this way, it can also improve the viscosity of users, and even pull the number of new users, if you can't ask MCA Tengma, how many new users have been brought to them by the Internet games on their game platform.

Of course, it's okay not to plant trees, and your Easy Shopping can do some public welfare projects about linking shopping consumption.

As long as you find a mutually beneficial and eye-catching way of public welfare, you can completely replace your advertising investment to win users and have a good reputation.

This kind of public welfare activity recognized by the whole society is better than how many advertisements you play, because users will have a sense of identity with your products psychologically, and the public welfare projects they participate in will bring a sense of honor to themselves.

And these feelings are something that advertising can never give them.

Less advertising is not effective, and more will only make people disgusted, so I think advertising is better than doing public welfare, and doing public welfare that allows the whole society to participate.

In this regard, your Easy Pay, Easy Shopping and Tuan Tuan Network Group have incomparable innate advantages, which other companies do not have at all, because you have a huge user base and a paid user base.

Of course, to do public welfare, we must find a good target project, whether the project is found well or not, the effect of public welfare is completely different. ”

Ma Huateng said to Ma Yuan: "Mr. Ma, you can't do this tree planting project that Ma Dong said, if you don't do it, I can do it!"

Ma Yuan said directly: "Why don't I do it, when I say I won't do it, I'll do it when I go back." Besides, this is still my question to Xiaoyang. By the way, you need to help with the development of the mini-game!"

Ma Huateng was depressed and said: "That's okay, but we also have to do this project, let's do it separately!"

Ma Yuan was also depressed, and said that he had asked Ma Xiaoyang in private if he knew about it, such a good project was so public, and it was copied by others on the spot, what a mistake!

Soon after, a delegation led by the Supreme Office came to Bingcheng and conducted a comprehensive visit to the high-tech park such as the electronic technology industry chain in Bingcheng. The big leaders also planned to inspect some high-tech enterprises.

It's not surprising that the ice city is up and down for this, since the launch of the smart electronic equipment represented by the ice and snow S6, such an investigation has not been interrupted. Many of them came from above, and many more were delegations from other provinces.

But this time is a bit special, it is actually the highest office to take the lead, and the big leaders are here, which can be regarded as a rejuvenation, the leaders of the ice city thought about the recent major events in the ice city, and felt that as long as Asia Commercial Investment did not move, it seemed that the ice city was no big deal.

With this kind of awareness, the first brother of Bingcheng Mansion called Ma Xiaoyang's mobile phone. "Ma Dong, the big leaders above led the delegation down to investigate, and you Asian Business Investment should make preparations!"

Ma Xiaoyang said: "No problem. ”

On the other side of the phone, he asked again: "Ma Dong, do you know the purpose of coming here this time? I see that the list of the inspection group seems to have many department leaders in the field of scientific research. ”

Ma Xiaoyang said: "It should be to come to Asia Business Investment to investigate the scientific development model. Rest assured, leaders, we have reception experience and will not embarrass our ice city. ”

Since he didn't say it above, Ma Xiaoyang couldn't say it directly, and he didn't want to show off his little bit of Asia Commercial Investment's shares, which was too hateful.

Even the Bingcheng government didn't know that the most important team that came with the delegation was the people of Jinhui Investment Group, and this group of people did not come to Bingcheng through other ways without the delegation.

Jin Hui's people are old friends with Asia Commercial Investment, everyone has cooperated in Asia Commercial Investment Bank, Daguagang Project and some other projects, plus Jin Hui is a pure national enterprise, and he holds the shares of the four major banks, so Ma Xiaoyang is the best choice to accept Asian Commercial Investment shares.

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