Chapter 735: Cisco's Financing Scheme
"As you all know, Cisco was founded by Mr. and Mrs. Bosak, and they are a talented couple, and I believe that no one disagrees with that. It is a pity that although they have excellent scientific and technological talents, they are not very good company managers, in the company's operation, they and me, and the company's board members, has always had a big disagreement, and finally not long ago, the company's management unanimously decided to reluctantly announce the dismissal of Sandy Lerner, and at the same time, Mr. Leonard Bossak also resigned......"
Mogridge spoke eloquently, but Li Yadong was stunned for a while.
He really didn't know about it.
The founder of Cisco was actually fired from the company?
This......
To be honest, hearing this, Li Yadong felt worthless for the Bosak couple.
Nima's, who worked hard to establish a company, ended up making a wedding dress for someone else?
Of course, what he didn't know was that the Bossaks were not at a loss, they sold all their Cisco shares, cashed out a full $170 million, and had no worries about food and clothing for the rest of their lives.
You know, this company has only been around for a few years.
It is a pity that as soon as people become rich, they become bad, and the couple will divorce in a few years.
But then again, it's America.
In the United States, it is not uncommon for such founders to be kicked out.
Yang Zhiyuan, who he just "signed", won't he be kicked out of Yahoo in the future?
and Steve Jobs, who died young, seems to have been kicked out at this time.
"It was a painful decision to make, and so was the decision of the company's management, because we realized that there was a huge opportunity in front of us, and if Cisco wanted to succeed in this opportunity, it had to break away from the management of the family workshop. Cisco can't just be a company that grows and develops on technology alone, it has to extend more contexts.
"We need a more efficient and modern management team, and we need a larger factory and a larger manufacturing base to develop the research results in the laboratory into products that can benefit the society. Cisco, can't be the next Xerox Research Center ......"
You know what?
Previously, Li Yadong felt somewhat unworthy for the Bosak couple, but after hearing this, he finally realized that the decision of Cisco management to fire the founder was correct.
If a company wants to grow and grow, relying on the business model of a family-run workshop is doomed to fail.
In fact, he was deeply touched by this, and said that his eldest brother is now upside down a duck neck, when the whole family used to work together, he has been making small fights and has never been able to develop a scale, but now, his eldest brother is at the helm alone, and in just two years, he has begun to develop into urban areas and provincial capitals.
The speed of its expansion surprised even him.
After all, his eldest brother is a "pedantic" and "stubborn" person, and his education level is not high, and his horizons are not broad.
And blindly immersed in hard work is not enough, business operators must have a vision of development.
Mogridge mentioned the metaphor of the "Xerox Research Center", and Li Yadong felt that it was very in place.
He has heard of this institution, and he believes that people who pay a little attention to science and technology probably know it.
If Microsoft, Apple, and Cisco can be described as "great", then the Xerox Research Center is a "miracle".
Because it changed the whole world!
How awesome is this institution?
In 1971, Xerox R&D Center developed the world's first computer laser printer.
In 1972, he completed the object-oriented editing language Smalltalk, and in the same year, he developed the MAXX computer.
In 1973, the first personal computer, Alto, was put into operation, and the BitBlt algorithm and Bravo software basically created the modern desktop publishing industry.
In 1975, a graphical user interface for personal computers was developed, and pop-up menus were used for the first time.
In 1977, Xerox introduced the first personal computer in commercial history, and it was a personal computer that could be operated with a graphical interface......
Moreover, they were invented much more than that.
But there is a problem with this institution, they have the ability to create like God, but they always like to throw away what they create in the warehouse, not to use it, or to use it in some kind of playhouse.
For example, the first laser printer that could be connected to a computer was never introduced to the market on a large scale at Xerox Center.
Instead, it is rented out to businesses that need to print, mainly governments and large corporations, which set up a counter on the printer to count the number of pages printed to charge for rent.
In their opinion, this is a very cool money-making model, with stable channels, stable income, and very comfortable. If you connect a laser printer to a personal computer, everyone can buy a computer, buy a printer, and they can print by themselves, and it seems that they can't continue to make profits, which is not cost-effective!
Therefore, in this way, the important research results of the Xerox Center have never been industrialized, which also makes it lose the opportunity for brand innovation.
At this time, there are many "thieves" in the pedantic Xerox Center, and in their eyes, the Xerox Center is like a stupid big man with an explosive force value but a basic zero IQ.
Our Comrade Gates "stole" the operating system of the first personal computer from the Xerox Center and founded Microsoft, while Comrade Joe Sr. "stole" the first graphical operation page from the Xerox Center and made Apple......
The case of the failure of the Xerox Center seems to tell people a truth, scientists should stay in the laboratory obediently, and as for the business operation, let the businessmen do it.
Mogridge began to sketch out the future business blueprint of Cisco, Li Yadong listened to it with relish, and I have to say that this person is indeed a talent, and what he depicts is the development path of large Internet enterprises based on science and technology in the future.
In other words, it is the rise of Cisco.
It's a pity that Li Yadong has never heard of this person, only John Chambers.
"Mr. Moggerich, tell me about Cisco's financing options. After his lengthy speech, Li Yadong smiled and nodded.
However, the expressions of everyone at the scene were calm, and they were not surprised that Cisco could get financing.
At the moment, they are more concerned about how much stake Cisco will take out for financing, because from Morggerich's tone, Cisco will carry out a major reform, almost the entire business model subversion, and it will require a lot of money.
Little did they know that Mogridge wouldn't be here if it weren't for that.
If it is a microfinance plan, the limelight companies gathered in Silicon Valley can be completely solved.
"Okay, Mr. Lee. Morgerich nodded slightly, took a deep breath, and said, "Our Cisco management has decided through deliberation that we are willing to take out 15.3% of the original shares to raise $500 million. ”
"Five hundred million?"
As soon as these words came out, the scene was in an uproar.
The audience gasped, all frightened by this huge amount, and the three teachers in the guest seat, as well as Uncle Luo and Michael, couldn't help frowning.
Even Miss Su and Dorn whispered.
"Cisco is worth so much?"
"Probably not, they are not Intel, and they are even far from Apple and Microsoft, and they have only been established for a few years. ”
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