Volume 1 Section 168 The Feeling of Frustration (for subscribing to the passing line plus the fifth update!)

As the deputy secretary in charge of economic work, Wen Yizhen has been under great pressure.

Yintai has always been known as a large industrial county, but in fact, except for the Sinicization General Factory and Hangang Iron and Steel that are not touched at all in the county, Yintai is a very typical and pure agricultural county.

The county-owned enterprises are not angry, the township enterprises are weak and weak, and anyone who comes to develop the economy and increase the county's financial revenue will also take great pains to hear the shock.

The two enterprises of the county metal container factory and the county metal cable factory are the pillar enterprises of the county-owned enterprises, but Wen Yizhen has analyzed that the scale of these two enterprises has been basically fixed, and the technical improvement is limited, and it is very difficult to make it bigger in scale.

In fact, when he was in charge of the economy at the earliest, he was looking forward to the county distillery and the county silk factory, which he thought had more potential for development.

But reality always makes Wen Yizhen feel helpless.

The county silk factory was greatly affected by the international and domestic market situation, and was almost on the verge of bankruptcy in the past two years.

The county winery was sweet and then bitter, and the situation of the county winery was not bad until 88, but after 89 years, the efficiency declined sharply, and the loss increased sharply in 90 years, and the situation this year is also unsightly.

Wen Yizhen always thinks that this should be affected by the domestic economic climate, and all companies are almost the same, but I didn't expect that the same is making liquor, why did Hongqi Distillery suddenly rise and break out?

This time, he failed to take over the deputy secretary in charge of the party and the masses left after Jia Guoying's promotion, and he was very frustrated when he heard it.

He thinks it may have a lot to do with his lackluster performance in economic work in recent years.

Although He Zhongye didn't say much about this work, he could still feel that the other party was not very satisfied.

Moreover, since Huang Shaotang came to serve as secretary, the city's emphasis on economic work has become increasingly warm.

Huang Shaotang attended several relevant economic work conferences in person and made a final speech, which was rare in the previous secretary.

The emphasis on economic work has also made the economic performance of counties and districts in the city more and more used as a yardstick for judging cadres.

Wen Yizhen believes that this may be an important factor in this defeat, at least one of the important factors.

"In addition to this small bottle of liquor, does Dongfang Red Wine have any other products?" Judging from Wang Jianming's previous words, Wen Yizhen thought that Wang Jianming must also have some understanding of the situation of this distillery, but it is unlikely to understand the deeper situation.

"There is also a 500ml Dongfanghong aging, this kind of wine I have also drunk, it is higher than the degree of this small bottle, the taste is stronger, 53 degrees, it is fuller and mellower than the original Hongqi Daqu, but the price is more than twice as expensive as Hongqi Daqu, which is basically comparable to the price of Tuopai Daqu, and it is only cheaper than Quanxing Daqu. ”

Seeing that his uncle asked about such a detailed question, Wang Jianming also confessed to him.

After hearing that Sha Zhengyang was assigned to the Hongqi Distillery to be in charge, Wang Jianming was still a little gloating at first, but later heard that the Hongqi Distillery showed signs of turning over, and Wang Jianming was a little nervous.

He once went to the Hongqi Distillery once and saw many large trucks queuing up to load goods at the Hongqi Distillery, which made Wang Jianming nervous all of a sudden.

So when he was eating in a restaurant, he deliberately tasted several products of the Oriental Red Wine Industry, and also carefully observed the sales of these wines.

I can't say how hot it is, but with the walls of the restaurant plastered with the unique playful style of Oriental Red Wine, drinkers will inevitably be affected by this.

In Wang Jianming's view, the Yintai liquor of the county distillery cannot be compared with the boutique Dongfanghong, which replaces not only Yintai liquor in the low-end liquor market, but also Zhijiang liquor, Liu Langchun, Jianzhuang and other products that originally had a certain market.

Wang Jianming's words shocked Wen Yizhen's heart again.

It seems that the ambition of the Oriental Red Wine Industry is not limited to the low-end liquor, this Oriental Red Aging is aimed at the mid-to-high-end liquor market, which may only be limited to strength reasons, and it is not possible to immediately attack this market.

From this point of view, maybe the 10 million sales revenue of Dongfang Red Wine Industry has water, but not necessarily how much, how much is the real sales revenue? 4 million, or 6 million?

If that is the case, then the Oriental Red Wine Industry can enter the county's industrial enterprises above designated size.

Wen Yizhen also sighed in his heart, when did he, the deputy secretary of the county party committee, fall to the point that he even had to pay so much attention to the operation of a village-run enterprise.

"Jianming, do you think this kind of wine will sell well?" Wen Yizhen still couldn't help but ask, he was not sure about the taste of young people.

"Uncle, I think there should be a market among college students and young people who have just joined the workforce, but this group should not be the main force of drinking, right?" Wang Jianming also thought for a while before replying.

"Hmm. Wen Yizhen nodded, and Wang Jianming replied, indicating that the other party still used his brain to think.

The liquor group should be dominated by middle-aged and middle-aged people, although the young group is not small, but it is not the main consumer force, so the Oriental Red Wine Industry will launch the kind of Oriental Red Aging, it seems that this Sha Zhengyang is very big.

It seems that you have to go to see it on the spot, and when you hear it, an indescribable feeling wells up in your heart, looking at Wang Jianming who is tiptoeing in front of you, and then thinking about Sha Zhengyang, who was pressed to the countryside by herself, but soaring into the sky, this feeling of frustration is really uncomfortable.

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The weather in Handu is starting to get colder in December, but the business of Oriental Red Wine is getting hotter and hotter.

Taking advantage of the gap period when the Sanxiang market has basically stabilized, Ning Yuechan and Mao Guorong both seized the time to start focusing on the market in Hanchuan Province.

This market is also the most fiercely competitive, Sha Zhengyang and Ning Yuechan, Mao Guorong discussed, there was no rash attack, still with the boutique Oriental Red Youth Wine series to open the way, starting from the low-end market.

Compared with the more competitive mid-range wine market, this piece of separatism situation is more scattered, in the original Hongqi Daqu has a certain influence in Fugang, Zhaoyang, Anxiang and other cities, Hongqi Daqu is still sold in the original packaging, mainly in the county and rural towns, this is the low-end market, the Oriental Red Wine Industry has not given up, and the boutique Oriental Red Market is concentrated in the urban area and county seat.

With the help of the cooperation of the traffic police departments and public security departments of various cities, a large number of public welfare reminder posters began to be rolled out in the province, especially in Handu, Fugang, Zhaoyang and Anxiang.

Intersections, traffic lights, traffic police booths and bayonets, parasols with novel designs and unique shapes, safety islands, and posters all show the existence of the Oriental Red Wine Industry.

"XX traffic police remind you: don't drink and drive, don't drink while driving!", "XX public security reminds you: do not carry flammable and explosive materials on board!", "XX public security reminds you: don't be cheap, be careful of fraud!", the following payment is a demonstration unit jointly built by Dongfang Red Wine Industry and a certain public security police and people.

In this area, Dongfang Red Wine Industry has invested nearly 1 million yuan, and it is only the initial five cities, with the next step, it is expected to invest a total of about 2.5 million.

To be precise, it is difficult to recover this investment in a short period of time, especially in the highly competitive identity of Hanchuan, many markets already have quite strong and stable opponents, even if you want to take a percentage point from the other party's market, it is even more difficult.

But Sha Zhengyang knows that if you can't have a place in the provincial market, then it will be difficult for you to convince outside customers that Dongfang Red Wine's products are trustworthy.

Only when you have a place in the market of Hanchuan, can you pat your chest and say, I dare to say hard things about this product anywhere.

Sha Zhengyang does not plan to make money in the Hanchuan provincial market in the near future, what he wants to do is to subtly ensure the steady penetration of the influence of the Oriental Red Wine brand.

Two or three years later, when Hanchuan consumers subconsciously feel that the Oriental Red Wine Industry is a well-known brand in the province, he will come to launch a general attack, and before that, the main market for the Oriental Red Wine Industry to make money will be outside the province.

This piece of public welfare soft advertising is also one of Sha Zhengyang's killer features.

All the expenses are paid for by Dongfang Red Wine, but a certain public security brand is added, and some sponsorship support will be provided to local public security organs, such as donating a few police motorcycles, or vans and police cars, which is even the majority.

Kong Lingdong sat in Santana's passenger seat, and when he drove into the compound of the county party committee and county government, he happened to see a traffic policeman standing on the command platform, and there was such a clear reminder on the sentry box near the command platform.

A complicated mood surged into Kong Lingdong's heart, how could such a company get out of the control of the Nandu Town Government, it cannot but be said to be a mistake, but now it seems that it is too late to regret it.

Santana had already entered the compound of the county party committee, Kong Lingdong threw away that irritable mood, waited until the car was stable, and then got out of the car and carried his bag and walked towards the county party committee.

Qi Yunshan is still working on the side of the Commission for Discipline Inspection, and he plans to work on the side of the Commission for Discipline Inspection until the municipal party committee has not removed him from his post as a senior discipline official, although Jia Guoying has already vacated the office there.

There is no need to look so anxious, Qi Yunshan knows very well that he is overtaking in the corner this time, I am afraid that Wen Yizhen's heart is very blocked, and if there are these actions, it will really make Wen Yizhen very angry.

Kong Lingdong's face looked much better when he stepped into Qi Yunshan's office.

Qi Yunshan took over as the deputy secretary in charge of the work of the party and the masses, which is a great news for himself, which means that he, the teacher, has more power to speak in the county party committee.