Today is the official day of the brand launch, and the beach resort is already crowded. With more than 3,400 customers, plus more than 200 staff members from Huashang and Lihua, plus hotel staff, a total of about 4,000 people, the seaside resort has never been so lively since its opening!

Because there were too many people, the city government specially sent the police to maintain order in case there was any chaos.

The major media of the Southern News Group are pouring out today, and the two major TV stations have sent film crews, and Pengcheng Satellite TV is preparing to broadcast live.

According to the instructions issued by News Group, this conference is a conference to show the new fashion of Pengcheng, but also a conference for private enterprises to actively respond to the new transformation and new positioning of Pengcheng City, and it is a conference that can be successfully held under the guidance and care of senior leaders of the municipal government!

Therefore, for the publicity work of this press conference, it is necessary to achieve 360 degree coverage without dead ends! The focus of publicity should highlight the major elements of "novelty", "fashion", "scale" and "social effect", fully excavate the meaning behind the press conference, and express the determination and courage of Pengcheng to transform into an international metropolis with a higher positioning.

By the afternoon, the main venue of the press conference had been removed from the blockage, revealing its true appearance, and every reporter who had taken pictures in the past was amazed when they saw it.

A huge floating platform floats smoothly on the surface of the sea, topped by delicate structures made of wicker branches and decorated with flowers. With the vast sea as the background, it looks dreamlike and beautiful.

A long catwalk stretches from the sea onto the beach, with rows of seats on the flat sand.

Regardless of the final catwalk effect, just looking at this situation, this novel model will kill the press conferences held by domestic brands in the conference halls of major hotels.

For the brand Huashang, in fact, the vast majority of media reporters on the scene do not know, and they are also asking each other.

"When did this brand come out, and it made a big battle!"

"I've also participated in a lot of brand launches, but I've never seen such a big scene!"

"It should be a new brand here in Pengcheng, I haven't seen this brand in the mall. ”

"Lao Wu, you know more about fashion brands, tell you about the situation. ”

Lao Wu is a reporter for the clothing newspaper, which is a publication specializing in reporting domestic clothing news, and he is naturally an insider.

Since everyone asked him, Lao Wu didn't refuse, and gave everyone a science popularization of Huashang's situation.

"Huashang is indeed a new brand in Pengcheng, just established last year, the parent company is Huamei International, Huamei this women's clothing brand everyone should have heard of it. ”

Several reporters at the scene nodded, and some of them laughed and said that his wife often buys beautiful clothes.

Lao Wu continued: "But it's very strange, I looked at the promotional materials on the scene, they are all written about Huashang International, and there is no Huamei International at all, are these two brands separated?"

Lao Wu scratched his head in confusion, and at this time, a small leader of the Southern News Group passed by here and happened to hear their conversation.

After looking at it, they were all acquaintances, so they came over and said to everyone mysteriously, "Let me reveal something to you." ”

Seeing the visitor, several reporters enthusiastically greeted "Hello Director Wang" and "Director Wang is here today." ”

Director Wang said with a smile: "Today, our Southern News Group has basically come to cheer, and the big leader will arrive in a while, so a pawn like me will come over to play the front station first." ”

Now everyone is even more surprised, the Southern News Group is a hegemon in the media industry, and it is all the companies that are in charge of them, when will there be such a reversal.

Director Wang continued: "Huashang International is a newly established company, which is not small, composed of four different companies, including production, brand, design, and sales, and is about to be listed!

This calmed everyone down, they just received a notice from the superior leaders that there was an important event and asked them to come over for an interview and report, but they didn't hear that the big boss of the city government was coming over.

So, they all surrounded Director Wang and asked him to reveal some inside information to everyone, so that he would have more things to write when he went back to write the manuscript.

Not to mention that the reporters on the scene were inquiring about the news everywhere, Wang Ye was accompanying Si Xiangdong and the senior leaders of the Southern News Group at this time.

Si Xiangdong congratulated Wang Ye with a smile on his face: "Congratulations, Wang Dong! ”

Wang Ye said modestly: "It is all the love of the leaders, thank you for taking time out of your busy schedule to participate in our Huashang brand conference." ”

"By the way, our chairman is now visiting abroad and can't come to the meeting, and he specially asked me to convey his apologies to you. "The chairman of Si Xiangdong is naturally the big boss of Southern News Group.

Wang Ye hurriedly said that it didn't matter, there were so many leaders from News Corp today, which was already a great way to give Wang Ye face.

News Group came to congratulate Wang Ye, that is sincere, everyone hopes that Huashang International can develop better, and more importantly, it can be listed smoothly, and the stock price soars!

Because everyone has more or less some of the original shares of Huashang International in their hands, can they not look forward to Huashang International getting better and better?

Everyone is also doing their best to promote this event. The media in his hands is full of firepower, and he is counting on the brand of Huashang, and it is best to be famous throughout the country in one fell swoop. In this case, the stock price of Huashang International should be higher after listing. Well, for sure!

Now if any media does not open their eyes and dares to smear the Huashang brand, it is estimated that it will be a hornet's nest. There is no need for Huashang International Company to come forward, and these media under the Southern News Group will not let each other go. Isn't this cutting off everyone's financial route, cutting off people's financial routes is like killing your parents, how can you not be killed.

This is one of the purposes for Wang Ye to send the 100 million yuan admission ticket to Si Xiangdong, not only to express his gratitude to Si Xiangdong, but also to tie the behemoth of Southern News Group to his chariot and cheer for Huashang International.

With the right to speak in the media industry, all kinds of good news, and all kinds of news touting the Huashang brand, after the listing of Huashang International, the stock price will go further!

At that time, News Corporation, the people who hold the original shares, will naturally benefit, and the shareholders of Huashang International will also benefit, so who will be the biggest beneficiary?

The largest shareholder of Huashang International, holding more than 40% of the shares, our chairman Wang, smiled but did not speak.