Regarding the reputation of Meigo.com, Wang Ye already has a solution. In his opinion, the crisis caused by love and poverty alleviation is not only not a bad thing, but a good opportunity to greatly increase the reputation of Meigo.com!

If you analyze it carefully, in this incident, Meigo.com is actually also a victim. The starting point of the website is good, to help farmers in need, and to provide consumers with high-quality and inexpensive agricultural products. And the site did a lot of work without taking a penny!

It's just that the kindness of Meigou was taken advantage of by profiteers, which led to the anger of consumers. If the aftermath can be properly solved, then after consumers calm down, they will have a kind of sympathy for Meigo.com, and then attract a large number of hardcore users.

After being acquired by Weiye Jiahua, Meigou temporarily stopped all business, and the company's office address was also relocated to the No. 2 office building of Mingguang Science and Technology Park.

Standing downstairs, looking up at the ten-story office building in front of him, Liu An was a little dumbfounded, and he asked Li Qinghuan next to him: "You mean, this building is all prepared for our e-commerce company?!"

Li Qinghuan replied with a smile: "Yes, that's what the chairman said." ”

"But...... Now there are less than 200 employees in Meigou, where can I use such a large office space!"

"Don't worry, the scale of the e-commerce company will get bigger and bigger, have you forgotten that Wang Dong and the CFO of the head office are directly the CEO and CFO of the e-commerce company, and this still shows that Wang Dong attaches great importance to Meigou?"

After being acquired, Wang Ye did not abandon the website and domain name of Meigou.com, but continued to use it, he felt that this name was very good, and it was also very suitable for a cosmetics telemarketing platform. Meigou, which can be interpreted as a beauty direct purchase, is simply too suitable for selling cosmetics.

Moreover, the senior management of the head office directly serves as the senior management of the e-commerce company, Wang Ye is the CEO of Meigou.com, Li Xin is the CFO of Meigo.com, Li Qinghuan is the vice president of marketing, and Liu An's position is CTO, which is the chief technology officer.

From the setting of his position, Li Xin can see that Wang Ye is taking Meigou as the main enterprise listed on NASDAQ in the future. As soon as the company was acquired, it was equipped with elite soldiers, and it is estimated that the financial and material resources invested in the future will also reach an astonishing level.

Mingguang Science and Technology Park is now a busy scene. After the Hezhong factory moved over, after procurement expansion, it now occupies two large factories, ten production lines, and a daily output of 2 million silk process diaphragms.

The other two vacant factories are the mask packaging workshop, the processing equipment and production line have been installed, and the employees are being recruited and trained.

……

On April 15th, Xiaohu, who bought a poverty alleviation apple, once again opened the website of Meigou.com, ready to see if there was any progress in applying for a refund.

During this period of time, she contacted the customer service of Meigou.com several times, and the customer service said very politely every time that the website would give you a proper treatment plan, and now the specific number of users who placed orders is still being counted, and the processing plan will be introduced after the data statistics are completed.

"Damn, it's been a long time since I've been grinding and chirping, and I haven't given a reasonable way to deal with it, Meigou won't want to repay the debt!" Xiao Hu muttered as he logged into his account.

As a result, as soon as I opened the main page of Meigo.com, the homepage of the website was a large eye-catching banner "Compensation Plan and Website Description for the Poverty Alleviation Apple Incident!"

"Ah, finally give an explanation, see what is and how to compensate. Xiao Hu happily clicked on the title, thinking that this Meigou network was not bad, and did not evade their own responsibilities.

After opening the description, the first line of text content is Liu An, the person in charge of the website, expressing the sincere apology of the website users, and promising that all users who place orders will be refunded in full!

Moreover, this money is directly returned to the user's bank card, and it is not the common kind that gives you a voucher to put on your account to let you continue to spend, and even limits the validity period.

And the site will give away the same number of premium apples to all users who place an order for free!

Seeing this compensation plan of Meigo.com, Xiao Hu was dumbfounded, this is simply too sincere!

She originally guessed that the website could agree to return the goods, and a full refund would be very sincere, and this refund would definitely be refunded to her website account, so that she could continue to consume in the future.

Unexpectedly, the website not only refunded the money directly and in full to its bank card account, but also gave itself the same amount of high-quality apples, which is simply a refund of one and a loss of one!

This compensation plan was proposed by Wang Ye, in fact, there has been a controversy within the company about this compensation plan.

Li Xin is a financial person, and he believes that it is best to return the money to the user's website account, so that the user can stay, and this part of the money will be spent on the website in the future, killing two birds with one stone.

And Liu An is distressed that the company will send the same number of apples, you know, even if there is a discount for large purchases, two million catties of high-quality apples will be a few million!

Regarding their opinions, Wang Ye just smiled and said: "Users are never forced to stay! We can only influence users through our sincerity. Now that Meigou is facing a credibility crisis, then we must show our greatest sincerity, not to play smart, not to be opportunistic!"

"You think the company has suffered a loss, and users can also see that the company has suffered a loss, but this loss is worth it, as long as the image of the website can be re-established, now these investments will have a hundredfold and thousandfold return in the future!"

Yes, this compensation plan of Meigo.com has indeed won the hearts of the people, and Xiaohu now feels that this website is simply too conscientious!

She looked down at this statement, and after the compensation plan, Meigo.com said sadly that because of the poverty alleviation apple incident, the company's funds were exhausted, and in order to raise money to compensate users, Meigo.com has sold the company as a whole.

Now the website has temporarily ceased all operations, and the new company can only start normal operations again after the integration is completed. But this day will not be long, it is expected that half a month, at most a month, will come!

"Ah! Meigou is going to go out of business!" Xiaohu exclaimed, she felt a sense of guilt in her heart, if it weren't for her own users clamoring for a refund and compensation, Meigou would not have ended up in such a miserable end.

In fact, if you think about it now, Meigou is innocent, they didn't make a penny in this poverty alleviation activity, and now they have taken the initiative to bear the liability for compensation, and because of this, the company was dragged down to bankruptcy and acquisition.

Xiaohu's brain was hot, and he posted a message in the comment area of the website.

"I was also one of the victims of this poverty alleviation Apple incident, and I also strongly demanded a refund from the website at that time. But today, after reading the statement on the website, I feel very uncomfortable. People's kindness should not be hurt, and the kindness of Meigou should not end up in such a situation! I am willing not to pay compensation, I only hope that Meigou can successfully survive this difficulty! Come on, I will always support such a conscientious and responsible website!"

After this post was issued, it received many likes and comments from users, and many people left messages below.

"Kindness really shouldn't be taken advantage of and hurt, support Meigou, and I don't want a refund!"

"Come on, Meigo! will always support you!"

No matter what you sell, I will always support it!"

"A truly conscientious company should be treated well and support Meigou!"

……

This incident, as well as the subsequent compensation statement of Meigou, not only caused a great shock on Meigou, but also caused a wave of discussion in major media and the Internet.

Renren Daily, a major domestic newspaper, published a commentator's article.

"Kindness, it shouldn't be hurt!"

The article details the ins and outs of this matter, and praises the good intentions of Meigo.com, which was intended to do good, but was used by unscrupulous profiteers, and finally led to the loss of a large number of consumers. Although Meigou did not get a penny from it, it stepped forward and had the courage to take responsibility, and sold the company to raise enough funds to compensate users when it did not have enough funds!

Why did such a conscientious and responsible enterprise end up in such a situation, is this a moral degradation or a distortion of human nature......

After the commentator's article was published, it quickly attracted the attention and discussion of the whole society.

In modern society, with the improvement of the overall quality of the people, in fact, people's hearts are good, and many times, limited to their own ability, many people cannot do good deeds, but this does not prevent them from yearning for and praising those who do good.

In particular, this person who did good deeds was deceived and hurt, which aroused the sympathy of many people.

Liu An was surprised to find that although Meigou has stopped all sales business, there are more and more new registered users of the website!

The number of users, which was originally just over a million, has grown by hundreds of thousands every day in the past few days, and now it is about to exceed five million......

He asked Wang Ye suspiciously, whether he had done any promotional activities, how much money had been invested, and how the effect was so good.

Wang Ye laughed and said, "Have you forgotten what I said when the compensation plan was launched a few days ago? This is the power of people's hearts, those who win people's hearts win the world!"

Think of the public opinion in the major media and on the Internet, as well as the recent surge in the number of newly registered users on the website. Liu An suddenly realized.

It turned out that Wang Ye began to lay out the layout from the beginning of the acquisition of Meigou.com, and the compensation plan launched later, and even doubled the compensation, the purpose was to attract the attention and sympathy of the general public, and then attract traffic to the website.

He even wondered if there was Wang Ye's impetus behind so many media paying attention to this matter at the same time......