Chapter 110: Just Three Weeks (3/4)

In fact, only those of them who have never seen the world think that using Apple computers is a sign of pride, but what they don't know is that only the offices on the lower floors are equipped with Apple all-in-one computers.

On the 6th floor, it is HP workstation + original EIZO monitor, and you can buy an Apple all-in-one machine with one monitor. As for that host, it starts at 100,000.

Low-end designers use Macintos only because they're cheap!

……

The interview lasted for a long time, starting at about 10 o'clock in the morning, and the lunch was a boxed lunch. Of course, the interviewers don't waste too much time on eating, they just sit at the computer, hurriedly eat and continue to make pictures.

At three o'clock in the afternoon, people handed over the picture one after another, if it is just a simple picture, it does not take long, more than an hour is enough.

But it's not so simple to design a satisfying clothing style. Start with inspiration, then come up with ideas. Then I draw a sketch by hand and then draw it on a computer.

And it's not just the end of the drawing on the computer, that's the beginning. After the picture is released, there will definitely be a lot of details that are not satisfied, so you have to modify and adjust it repeatedly, which is the most time-wasting place.

However, the interview cannot be indefinite, and the specified time is 5 p.m., which will be accepted uniformly.

In order not to delay too much time, the interviewer can go back to the hotel to rest after submitting the picture, and the evening will be uniformly notified, and the person who passes will go directly to the company tomorrow to report and sign the employment contract. Those who don't pass can pack up and go back.

After Li Xi'er and Hu Xiaoxi returned to the hotel, they didn't have the heart to go to dinner, and the two of them nested in the room, discussing the day's works, waiting for the final verdict.

They designed a long skirt with a corset on the upper body and a loose skirt underneath, and it was a pleated skirt style.

This long skirt, after wearing it, if the person stands still, it looks like a plain color, loose and simple skirt. But if you move around and the skirt is raised, the brilliant colors inside the folds can be seen, just like a peacock has opened the screen.

If that's all it takes, it's not so remarkable, because in haute couture dresses, there are many similar designs, and some even use real peacock feathers directly, which is much more gorgeous than this.

The two of them this design, cleverly in the design of the pleated skirt, is spliced with fabric, so that there is no need to use too many cumbersome accessories, it is more practical to wear, and there is no need to worry about washing it when washing.

Of course, for such clothes, the cutting process is a little more troublesome, and the labor cost is a lot more. However, the designer style must be different from those large-scale goods processed in large quantities in the factory.

Li Xi'er and Hu Xiaoxi's design really made MACY and Sister Hua's eyes light up.

"Tsk, that's right, this design cleverly hides the elements of the peacock screen, and only by pulling the skirt open can it show a different style. MACY EXCLAIMED.

"What I value more is that their practical design ideas make clothes beautiful, many designers can do it, but they can make clothes beautiful and practical, and control costs, which is rare, I like this team. "Sister Hua gave a higher evaluation.

Li Qinghuan was also sitting next to him, and when he heard this, he hurriedly said, "That means that this designer meets the requirements?"

"Well, a very spiritual team. MACY AFFIRMED.

……

After Li Xier and Hu Xiaoxi received the phone call, they really cried with joy, and finally got the job they dreamed of.

In this recruitment, a total of 42 designers were finally recruited. NOW THE TOP SHOP HAS NEARLY 60 DESIGNERS, WHICH IS A HUGE DESIGN TEAM.

You know, there is hardly any brand in China that has so many designers, many well-known brands, go to its design department to take a look, there may be three or four designers. Moreover, there may be a full number of them, even the assistants are counted.

THE TOP SHOP IS COMPLETELY DIFFERENT, THESE 60 DESIGNERS ARE ACTUALLY A SMALL TEAM OF 60, BECAUSE ASSISTANT DESIGNERS, PATTERN MAKERS AND SO MUCH ARE NOT COUNTED.

In addition, fresh blood will continue to be replenished in the future, and the upper floor is still empty.

ON THE FIRST DAY OF EMPLOYMENT, DESIGN DIRECTOR MACY EMPHASIZED THE CONCEPT OF TEAMWORK WHEN HE GAVE A SPEECH TO EVERYONE.

"I've seen a lot of designers come on their own, and I hope you can get your team together as soon as possible. You know, our company's model is rapid design, rapid production, rapid delivery, and rapid sales!

In this mode, if you rely on yourself to go it alone, other designer teams may have designed several mature styles, which have been on the market for a month, and you haven't come up with a design yet!

Of course, the company is not against you going high-quality. If you are confident that there will only be one product in a quarter, but this one can be sold well and become a hit!

I want to remind you that designers also have assessments, what assessment to take, of course, is your brand's sales data! Oh, by the way, you can consider your own designer brand today, give your favorite name, and then submit a company assistant, she will go through the registration procedures. ”

After listening to MACY's remarks, everyone calmed down from the excitement. THE TOP SHOP'S TREATMENT IS GOOD, AND THE PLATFORM IS EVEN BETTER, BUT IF YOU WANT TO STAY HERE, YOU HAVE TO SHOW REAL SKILLS, AND NO COMPANY IS WILLING TO RAISE IDLERS.

"Okay, if you don't have an assistant yet, submit an application as soon as possible, and let the company's personnel department help you recruit people, or you can recruit people yourself.

If you already have a team, you can start working today. There are no design requirements, no style restrictions, but beware, now we are going to design the autumn and winter clothes. Design by yourself, make patterns by yourself, what surface accessories do you need, just submit an application directly to the company's OA, and there is a unified procurement to help you buy.

In addition, the first triage will be held a week later. Everyone takes the design that they feel can do, and they have to have a sample clothes, and they come directly to the review. If it's not too outrageous, you can officially enter the store and sell it. This mode will be repeated once a week in the future!

In other words, we launch new styles, and they come on a weekly basis!"

AFTER LISTENING TO MACY'S WORDS, THERE WAS SOME COMMOTION AMONG EVERYONE. Who has ever heard of this model, where new models are released every week?

Traditional clothing brands are designed half a year in advance, and there will be dozens or hundreds of styles at one time. Then in three months, the purchase of fabrics and accessories, mass production and processing, and then about two or three months in advance on the market.

Therefore, you will often see that just after the New Year, the mall is full of summer clothes...... Or wear short sleeves, winter clothes are already sold in the mall......

Now, THE TOP SHOP IS NOT THE TRADITIONAL MODEL. Wang Ye's overall structure of the company determines that the company can do things that traditional brands can't.

First of all, in terms of design, a large number of designer teams are used to incubate brands through internal competition and give birth to excellent and mature designer brands.

Then in terms of production, designer brands with light luxury positioning are destined not to be mass-produced. Instead, it is processed in small batches to achieve rapid production.

Finally, there is the sales link, the first and second lines are mature, the core business district, and the boutique store! In this kind of place, although the investment in opening a store is huge, as long as the goods are good enough, you can make money when you open it, and you don't need to maintain a store or anything.

And it's completely your own direct store.,Management and new goods off the shelves of old goods.,It's very convenient.。

……

A NEW MODEL FROM THE TOP SHOP, FROM DESIGN TO SALE IN STORES, CAN CURRENTLY BE CONTROLLED IN THREE WEEKS!

One week is spent on design and finalization, one week is spent on purchasing surface accessories, and one week is spent on production. After it is produced, it will be fully distributed and put on the shelves for sale immediately.

And after the product is on the shelves, it will not be replenished!

Let's not talk about the best-selling products that are sold out, and the customers who don't buy them will regret it.

Some unsalable goods, maybe some stores sell well, some stores sell poorly, then quickly transfer goods. That's the benefit of having the company all set up shop on its own.

And with the growth of the designer team, the products in each store may not be exactly the same.

At that time, if you rotate and adjust the goods, it will make consumers feel that there are new products on the market every day in this store......

In fact, this is the concept of fast fashion, but it is used by Wang Ye in the designer brand collection store with light luxury positioning.

Now his country's largest garment production base has not yet been established, and when it is completed, the time for a garment from design to store sales will be shortened to two weeks!

If that efficiency can be achieved, any brand at the same price will not have any competitiveness in front of THE TOP SHOP!

Quite simply, one store has new styles every week or even every day, while in another store, there are only a few new styles a month.

Which store is more attractive? The answer is obvious. It's not just men who like the new and hate the old, but women too......

As for why it adopts the method of small batch production and no replenishment after the sale, this is also considered.

If it's a store, the style is like that. You have your eye on a piece of clothing, hesitate for a moment and don't buy it, but when you look around and want to buy it, you find that it is out of stock. What's even more outrageous is that this style will never be restocked again!

When this style is established and accepted by consumers.

Then visit this store again, if you meet a fancie, you must not hesitate to get it in your hand first, buy it and then talk about it. Because we all know that if we don't start now, we may never be able to buy it again.

This can be regarded as forcing orders to sell, but this is an open and honest order to force consumers, so that consumers are willingly forced.

Being able to buy out-of-print clothes is something to be proud of for ordinary girls.

What's more, this kind of small-batch production of clothes, worn out, is not easy to hit the shirt!