71 Start with the print media
Shen Du, who was sitting behind the desk, stretched out the wrist of his left hand, glanced at the time on his royal blue Chopard LUC dial, and then picked up the mobile phone that he only used for work.
"Hey, Selina...... I haven't been in touch for a long time, I'm Shen Du. ”
The first call he made hit the bull's-eye.
Selina, who was sitting in the office of ELLE China Magazine, was pleasantly surprised that Mr. Shen, who had worked with her several times at Fashion Week, would take the initiative to talk to her.
Whatever the other party was going to do, Selina thought she would be interested.
She put down the manuscript in her hand and returned with a little joy: "OH MY God, jonh, shen du, i didn't expect you to call me." I couldn't be happier. ”
Shen Du chuckled lightly here, and went straight to the point: "I heard that the interview with Bai Maoyu in the inner cover of your May issue?"
"That person's style is too low, why do you say that you are a good ELLE who has such a self-surrendering identity, just because you look at the impetuous wind in the country, and you want to learn from others to speculate on sales?"
As soon as Shen Du said this, the editor-in-chief on the other side was a stomach full of bitter water, and he was finally able to find someone who had no stakes to spit it out.
At that time, Selina complained to Shen Du about the group of peers in the industry who did not follow the rules: "What do you think I can do?"
"I'm also a top fashion magazine, and the worst fixed investment ads on the inside page are also light luxury under big brands. ”
"But my peers won't give me a way to live. ”
"In the fashion magazines that can only be ranked in the second tier in China, as long as you find a topic traffic star at that time to shoot a cover and do an interview, the sales will go up. ”
"I've heard that the spring blockbuster in May is about the same level as our magazines, Bazaar and Vogue, and they have invited the most topical celebrities to do interviews. ”
"It is said that we want to try the best combination of fashion and entertainment, and raise the attention of luxury goods to a higher level. ”
"You say I've heard this, what should I do?"
"I want to invite a few domestic models above A in a proper manner, and let them take beautiful pictures of me, but I'm afraid readers won't buy it!"
"If it were you, Mr. Shen, what would you do? ”
Shen Du was very speechless, he just said a word, and the other party treated him as a trash can and began to vomit bitterness.
Since you are so embarrassed, you have to choose an entertainment star to test the water......
Shen Du opened his mouth very easily: "Then you can't ask this kind of fledgling traffic to increase your sales." ”
"If you give people the feeling of being a magazine stall in the past, it will be difficult for you to pull it up in the future. ”
"Even if you want to find this kind of star, at least you have to find someone who really has works, who is particularly well-known to the public, who knows everyone and can hit twice in the traffic. ”
"Selina, you're the editor-in-chief of ELLE, don't let me look down on you. ”
Selina, who originally wanted to stuff Shen Du's heart, was stuffed instead.
She also wanted to find it, but who did I go for in a hurry!
Then, Shen Du on the other side of the phone only said one word, which made Selina's nostrils open and close violently, and her heart thumped and fluttered.
Because Shen Du, who seemed to be indifferent to everyone, actually said: "If you are looking for it, I can recommend it to you." ”
"Not only do we recommend the right people to you, but the clothes of the new trendy VP that we are going to launch in the summer can also be published in your magazine. ”
"Actually, as you know, I originally planned to talk to Vogue about this news, and our propaganda department has always maintained a good cooperation with them. ”
"But now I heard that you are in trouble, so we are also friends who have cooperated, I am a kind-hearted person, I don't want to see someone I know fall too badly, and finally end up being ridiculed by the industry, and I will resign, right?"
"So, since it's a casual help, of course I have to remind you. ”
"The image ambassador of our trendy brand has been decided, and the three-month period, Zhang Xing, who is amphibious and singing. ”
"The top ten regulars on the star potential list, the top five on the star commercial value list, the pop singer with more than one million downloads of the new album, and the male protagonist of the online drama "Silver and Bronze", which is now on the air with a big IP adaptation. ”
"This identity is heavy enough, it's just an interview with your ELLE on the inside, and it's not the cover of the homepage, I want to change people temporarily, it's no problem, right?
As soon as Shen Du finished saying this, Selina on the opposite side hurriedly panicked and feared that Shen Du would return: "No problem, definitely no problem!"
"There is such a good candidate, why don't I change people!"
"Hey, I said Shen Du, I really misunderstood you before, they all said that in addition to having a good face for beautiful models, you don't have a good temper for other ugly monsters. I'll hear this again later, and I'll definitely refute it for you at the first time. ”
"Where are you Shen Du such a person, I really didn't expect that you are actually a person who is cold on the outside and hot on the inside, and is very enthusiastic about friends. ”
"I know that I am blind and want to transform, everyone is watching my liveliness, only you Shen Du, stand up and help me at this time!"
"Really, don't say anything!"
"Shen Du, from now on you will be my best friend! ”
After speaking, Selina laughed again: "But then again, since you have such a good candidate, when will you invite Zhang Yi to our magazine." ”
"You also know how long the cycle of our print media is, and if we don't finish the interview earlier, we will delay the finalization. ”
I'm in a hurry.
Shen Du smiled again: "You wait for my call, and within today, I will confirm it for you." ”
"I'll email you for the exact schedule. ”
"And my only request ......"
Shen Du didn't say anything later, Selina was a human spirit, and she had seen this kind of overt or dark resources tearing each other apart too many times.
Without Shen Du explaining the words, she took over the following words: "I understand, sometimes our editors will interview many celebrities and models who have a certain fit with our magazine for interviews. ”
However, in the process, the manuscript did not pass, the theme of the current issue of the magazine did not match, some fixed brand placement merchants did not like the people interviewed on the inside page, and there was no suitable brand for him to show, these problems may cause the interview to die in the middle of the interview. ”
"It's a normal thing, and we'll take care of it here. ”
Hearing this, Shen Du didn't need to say more, he only said a tacit word to the other party: "Okay", and then hung up the phone.