Chapter 104: Land Rover Cars

Some people say that there is no reason to put forward one's intentions first when negotiating. This would make you too passive and not like what a serious business negotiator should do.

But one comes.

Abel actually doesn't have any business skills at all, the original one in his body is just a scholar and a nerd, and he is just an ordinary Chinese youth who has been reborn and crossed over.

Neither of them is a strong business player, and they are very immature in the mall, with little experience.

It will be easy to reveal your intentions.

It's also understandable.

If you are an ordinary person, you will probably have to suffer a lot of small losses or one or two relatively large losses, and you may learn a lesson and then change yourself.

It's a pity that this one is not ordinary.

He's an open-minded one.

The second reason for him to do it. It's because he knows that the current British Space Group is the kind that wants to sell the Land Rover car in his hand as soon as possible.

Land Rover Group is a hot potato for British Space. Originally, British Space took over Land Rover, but in fact, there was a little political task factor in it.

Land Rover, as one of the exclusive cars of the Queen of Britain, a famous brand on the British Island, if it goes bankrupt, the Queen's face will not look good.

It's 1990.

is not to the point where the world's No. 1-stirring stick breaks the jar, and the UK still has some protective psychology for its own famous domestic brands.

That's because it is.

British Aerospace Group took over Land Rover, which was about to go bankrupt, but it was difficult for the clever woman to cook without rice, and she lost more than 8 million pounds in two years after taking over......

The current Land Rover does not have a booming economy and a 30-year increase in national income to pay for Land Rover.

It's just that there is more than the Land Rover and less than the top. In addition, SUVs are not as hot as sedans at all, and not many people in Europe, the main sales channel for cars, except for North America, where the terrain is vast, like SUVs.

The main thing is to make off-road vehicles Land Rover.

Of course, sales can't go up.

Keep losing.

British Aerospace is going to be dragged down in its own business.

Now as long as someone wants to buy it, the British government is willing to sell it, and British Space will sell it.

Face the enthusiastic Abel.

The gentleman old man Auston smiled and said unhurriedly: "If this is the case, as long as Mr. Sephorosa is sincere, of course we will sell it." However, the deal must be approved by Parliament...... Of course, it's easy. ”

It's not easy.

The Land Rover of the future will not change hands several times, having been sold three or four times before India's Tata Group took over in 2008.

If it weren't for the rich Chinese tyrants who especially loved this kind of domineering vehicles, they would have saved this large off-road vehicle group with the sales of a country.

It is estimated that the Indian Tata Group will also take it for a big sale, and at that time it is not known who will take over.

Abel also became reserved.

He realized that he had been impulsive just now, and immediately suppressed his excitement that he could get Land Rover right away.

Although it is not a horse or a cow, Land Rover is undoubtedly one of the benchmarks in the luxury car industry. In addition to durability, Land Rover is absolutely invincible in the luxury off-road vehicle industry segment.

Bentayga and Cullinan are not yet available,

Lamborghini's off-road car doesn't even have a shadow, and Porsche is on the verge of bankruptcy at this time, and the Cayenne, which saved Porsche, will not appear until 13 years later.

Luxury car troika, Mercedes, BMW and Audi. The large SUVs of BMW and Audi are not good even in the future.

Mercedes has a big G.

But Mercedes-Benz's big G, at this time is ugly, although the shape of the square box has some rudiments, but the future classic big G has not really come out, and it will not be until next year that the first generation of the real future of the big G.

At present, it can only be used as a military vehicle, only the armies of some countries are in use, and they are petite, and they are opposed to the Land Patrol and Prado.

Toyota's Land Patrol and Overbearing, although much stronger than Land Rover in terms of practicality, are the definition of tool vehicle types, which is different from the original definition of luxury off-road vehicles such as Land Rover.

Arguably.

In fact, now in this sub-industry, Land Rover is almost unrivaled. But even if there is no rival, the entire industry is not very prosperous, and the Land Rover, which monopolizes this subdivision, will not be able to live happily.

After 2010.

With the popularity of SUVs in the world, all kinds of SUVs have emerged, and the subdivision of SUVs is finally no longer a little brother, but can compete with sedans.

"We'll talk about it later. Abel said to the old man with a smile.

"Oh, of course!" Auston replied with a smile.

Then Abel turned to John Smith next to him and said, "Thank you, John." You've done a great job, so keep an eye out for this aspect of the industry. A Land Rover doesn't satisfy me. ”

Meanwhile.

He has already conceived in his mind what kind of Land Rover he wants to build after putting it into his own hands.

Prime minister.

Land Rover's tradition cannot be lost - large luxury off-road vehicles, even in the future, this positioning is only Land Rover monopoly. It's just that I don't know if it's because of the Indians, or if the Land Rover itself is not angry.

As a result, the quality of Land Rover is really not very good in the luxury car industry. When a bunch of Land Rovers go off-road, they actually have to put together two domineering or land patrol vehicles in the back as logistics vehicles for each Land Rover...... It's a bit funny to say, an off-road vehicle is going off-road, and it actually needs another off-road vehicle to do logistics.

In addition to the luxurious interior and atmospheric appearance of the future Land Rover has done a good job, in terms of the failure rate of the car engine and the whole vehicle, it can be said that it is a shame for luxury cars.

Land Rover's current models on sale are Range Rover, Discovery and the newly renamed Defender. Pick-up and discovery, they are positioned now just as much as they will be in the future, luxury off-road vehicles. In particular, I found that because the pricing is relatively close to the people, it is very popular with the middle class, and the sales are selling very well.

Range Rover is the flagship model and the current No. 1 luxury off-road vehicle, with average sales, but it is a benchmark for positioning. The Queen of Britain was photographed driving herself in a Range Rover.

Defender, it was called Land Rover 90/110/127 before last year, English is its name, and the number is the model classification of its wheelbase difference, which was uniformly changed to Defender this year.

The Guardian is very popular with the armies of various countries.

The car is powered by a 2.5-liter inline-four turbocharged diesel engine, known as the 200TDi in the early days, with a maximum power of 80 kW (108 PS) and a maximum torque of 264 Nm.

2.5 t diesel engine with only 108 hp...... You must know that the future GTK Fit, with a displacement of 1.6 liters, has a horsepower of up to 138 horsepower.

Now in 1990.

Compared with the future, in addition to the aesthetic gap, the technological gap in all aspects of the automobile industry is also very large. The most typical thing is the most important part of the car, and the current engine is simply a world of difference compared to the engine of the future.

Honestly.

The current Land Rover is really not good at engine technology, it is not durable enough, it is not enough to save fuel, and it is not enough horsepower to be powerful.

Abel thinks now.

It is the future engine to be copied as the core of Land Rover.