It's not a bad thing to be controversial, especially for a movie.

The bigger the controversy, the more people pay attention, which is reflected in the box office of "My Sassy Girlfriend".

In the three working days before Friday, the daily box office of "My Sassy Girlfriend" did not fall below 100 million.

In contrast, "Miss Mermaid" is not controversial, because it is almost a one-sided bad review, and the box office has slipped again and again.

The second weekend is coming.

"My Sassy Girlfriend" broke out again under the accumulation of word-of-mouth.

successfully won the box office of 420 million again in three days over the weekend, and the total box office just exceeded 1 billion after a week of release.

According to the current box office trend of "My Sassy Girlfriend", it is not surprising that this is another blockbuster film with a box office of over 2 billion.

If the previous explosion of "Iron Fist of Shame" can be said to be just luck, a number of factors, and the blessing of the Olympic champion, then when "My Sassy Girlfriend" once again won a box office miracle with a small Boda, no matter how stupid people are, they will not think that it is an accident or good luck.

Because in the history of Chinese film, there is no film company that can achieve such results.

Lingxiao Pavilion, a small company, suddenly became a star company in the industry.

There are many people who are popular, not to mention that it is a matter of interests, during this time, Ling Xiaoge has received countless calls from all sides.

Some want to invest in a movie of His Excellency Ling Xiao, and some simply want to acquire Ling Xiao Pavilion, such as the capital giant Ahri Pictures, which directly offered 2 billion yuan and wanted to acquire 51% of Ling Xiao Pavilion's shares.

Don't think that 2 billion is very little, in fact, it is not a lot at all, because even if the box office of a movie exceeds 2 billion, in fact, the profit that Ling Xiao Pavilion can share in the end is not much.

After learning the news, Tianhua Group was naturally unwilling, and also offered a price of 2 billion Chinese yuan, only seeking to acquire 40% of the shares in Lin Xiao's hands.

Interestingly, among the conditions offered by both parties, there is one, that is, Lin Xiao himself.

Everyone knows that the core of Lingxiao Pavilion is Lin Xiao, and they say that they are investing in Lingxiao Pavilion, but it is better to say that they are investing in Lin Xiao himself.

After the news was released, the industry was also shocked, but if you think about it carefully, although it is unexpected, it is also reasonable.

After all, Ling Xiao Ge only produced 2 movies, but it won a box office of 4 billion, and the return on investment was even more terrifying.

In the era of capital pouring into the film industry, it is no longer so common to be small and large, and there are even fewer films that can bring tens of times the output.

Don't look at the production cost of "My Sassy Girlfriend", the production cost is not high, but in fact, the publicity cost is not low at all.

Films are becoming more and more commercialized, and publicity and distribution are beginning to occupy more and more proportions.

The era of good wine is not afraid of deep alleys has passed, and if it weren't for Tianxing and Huaying, "My Sassy Girlfriend" would not have won such a high box office.

Even the amount of film is likely to be depressed to an outrageous degree, which is to have your back against a big tree to enjoy the shade.

And Lin Xiao's own value is not only reflected in the movie, he himself is the biggest business card.

The sales of several of his albums are definitely not negligible.

Of course, Lin Xiao did not completely refuse the entry of capital.

In the end, the first round of financing was achieved at a very fast speed.

A total of 1 billion yuan was raised, of which Tianhua Pictures led the investment to get 10% of the shares, and the other two are Ahri Pictures and Huaying Group.

Ahri Pictures got 5%, and China Film Group also got 5%.

In fact, Ling Xiao Ge is not bad for money, and this financing is more of a strategic financing.

Ahri has the strongest network channels and online publicity resources, while Huaying Group is the official influence, and Tianhua Pictures has the advantage of cinema chains.

It can be said that this is a strong alliance, but in fact, it is not so important for how many shares to get, and the investment in a movie, many times, will not be invested by a company alone.

What's more, in this way, everyone has a connection, and when it comes to making a new film, the priority is naturally these close shareholders.

And these shareholders are not bad for money.

Huaying is okay, for Tianhua and Ahri, they have never been bad for money, but what has always been bad is the movie that can be taken.

In the past few years, they have invested a lot of money, but the output is very embarrassing.

And Ling Xiao Pavilion, which is sure to hit with one blow, has naturally become the most suitable partner for them.

For Lin Xiao, with these giants as backers, the benefits are also very obvious, after all, the movie is not just filmed, but also needs follow-up distribution, facing competition, publicity, etc.

When the news of the financing came out, the media chanted one after another, and another emerging film and television giant was born.

Even if Ling Xiao Pavilion's heritage cannot be compared with the old film and television giants, his potential is something that no one can ignore.

Although the annual production of Lingxiao Pavilion is limited, the box office output is frighteningly high.

You must know that even Tianxing, the total output of the movie box office in the past year is only more than 3 billion.

And this is already the most prominent among all China's private film and television giants.

This shows the influence of a hit movie.

And the media quickly brought up the old things, you must know that Lin Xiao was excavated by Tianxing, but the result was a stranger, and I could only watch Lin Xiao grow from a penniless little person to a force that cannot be ignored in the film and television industry.

Backed by Huaying, Ahri, and Lingxiao Pavilion of Tianhua Group, it is no longer a small company that can be manipulated by others.

It's a new force that can compete with the giants.

After the financing, the benefits brought by the three giants to Ling Xiao Pavilion were directly reflected.

For example, in terms of talent.

Ling Xiao Pavilion was amazing before, but after all, it was founded too young, and it was a company that started as a star studio, and the director was the only one who could barely take it.

The day after the financing ended, Yao Ding took Nan Ke to the door.

"Nandao, I have admired the name for a long time!"

"I guess I'm right when I say I've admired the daimyo for a long time. ”

After the two sides exchanged polite words, Nan Ke directly explained his intentions.

"Nan Dao, with all due respect, with your conditions, there is no problem with which company you want to join, why did you choose our Lingxiao Pavilion?" Lin Xiao asked suspiciously.

"It's different now, "A Thousand Machines" is my first transformation into a commercial film, but you also saw the ...... in the result," Nan Ke said with a wry smile.

Of course, Lin Xiao knows about "A Thousand Machines", it can be said that this is one of the movies with the biggest losses in recent years, and if he messes up such a big production, even Nan Ke will not be able to slow down for a while.

It's just that even so, Nan Ke's status in literary films is still not to be underestimated, and he is a frequent visitor to film festivals, although there is a trend of box office only in the Chinese film market, but a director like Nan Ke still won't be ignored because he messed up a big production.

In fact, in Lin Xiao's view, the reasons for the failure of Nan Ke's "Thousand Machines" are actually many, on the one hand, Nan Ke did not put himself in the right position, or this is the urine of many directors in China, it is obviously a commercial film, but he has to carry private goods in it, and he feels that if he doesn't do this, it seems that the grade is low, but while pursuing a higher level, he ignores it, first of all, this is a commercial film, a commercial film, the box office is not good, can the artistic achievements be comparable to the art film?