After the two Leonard and Ronald brothers argued for a long time, although Leonard had the upper hand, he himself understood that if he wanted to successfully acquire the floating flower company, he might really have to pay a lot.

Moreover, he said that the most suitable brand for Estee Lauder was the most suitable brand for Estee Lauder, but in fact, he was also determined to get the story of flowers.

Because the brand of Flower Story can make money and expand market share, this is a good brand.

Why can the old rival L'Oreal keep pressing Estee Lauder, isn't it because they have the affordable brand of L'Oreal, which is a weapon for sales!

It's not that Estee Lauder hasn't thought about building its own affordable brand, but it's just that it has more than enough to do.

Don't think that an affordable brand is easy to build, in fact, if an affordable brand wants to become globally famous, the price to pay will be greater than building a high-end brand.

Because the competition for affordable brands is fiercer!

Fierce to the point of brutality.

Now that there is an opportunity to get only a basic formed affordable brand, how can Leonard let it go.

It doesn't matter what he says about this brand, that's just his angry words.

Wang Ye proposed to ask Estee Lauder to issue additional Class B shares, which is the reason why several of them have been difficult to make up their minds.

……

"If we give Wang Ye Class B shares, will it affect our family's control of the board of directors?" Leonard asked his son, William.

"No, our family owns 40% of the shares and has 87% of the voting rights.

The company's market value is $50 billion, and if it issues $6.7 billion of Class B shares to Wang Ye, the company's market value will be $56.7 billion.

Wang Ye will receive 12% of Class B shares with 120 voting rights. Our family's shares were reduced to 35%, with 350 voting rights, 53% of the outstanding shares, but only 53 voting rights. So our family's voting rights are 67%. ”

William took a calculator and said as he crackled as he did the math.

Voting power has been reduced from 87 percent to 67 percent, and while the board is still in control, it will not be easy to do whatever it wants as before.

According to the U.S. securities law, a resolution of a general meeting of shareholders requires the approval of more than two-thirds of the shareholders.

Now the Lauder family's voting power is just stuck at two-thirds.

If all members of the family are consistent, there is nothing wrong with that, but if even one minority shareholder of the family disagrees, some things may be more troublesome later on.

Of course, if Wang Ye wants to use this 12% class B shares to confront the Lauder family, it can only be said that he is thinking too much.

First of all, the tradable shares outside are held by many investment institutions, and it is impossible for everyone to be consistent with Wang Ye.

As long as the Lauder family wins one or two allies, it will be invincible.

Secondly, the cohesion of the Lauder family may be stronger than what outsiders can see.

……

In fact, the voting rights of the Lauder family's shares just happened to be stuck at 67%, which was also carefully calculated by Wang Ye.

To do this, the market capitalization of Estée Lauder and the valuation of Floating Flower are required.

During this period of time, the market value of Estee Lauder has been hovering around $50 billion, so the valuation of Floating Flower must reach about $6.7 billion.

This is also the psychological price of his transfer of the floating flower company, if the price proposed by Leonard is lower than this, then Wang Ye will make a counteroffer and raise the valuation to this price.

……

As for saying, why get stuck at the 67% point.

Because of less than 67% of the voting rights, it is estimated that the Lauder family will not agree at all, which is their "lifeline" to control Estee Lauder Company!

Wang Ye is also paralyzing the Lauder family, making them feel that they still have the control of the board of directors so that the deal can be done.

Leonard, Ronald, and William discussed it for a long time, and it didn't feel unacceptable.

Anyway, as long as his family does not sell stocks, then the right to speak is still firmly in his hands.

Leonard glared at Ronald and warned, "Don't be stupid again, don't sell any more stocks in your hand!"

Ronald was "wrong", and in '09, he sold more than $100 million in stocks because he lost a lot of money on investing in art.

Of course, he still has a good conscience and knows that when he sells his shares, he converts that part of the stock from Class B special stock to Class A common stock.

Ronald is the majority shareholder of 40% of the company's shares, with 13 percent, Leonard 12 percent, and William only 5 percent.

The rest of the family adds up to 10%.

Ronald was not very interested in the family business, and his hobbies were politics and art.

Of course, his vision for investing in art is not very good, otherwise he would not have lost hundreds of millions of dollars, and he has not paid it back yet.

Ronald and his brother Leonard really didn't deal with each other, because he was three years younger than his brother, and his mother passed on the family business to his brother Leonard.

Even the shares, Leonard's line has more than his side, which also makes Ronald very dissatisfied.

He admitted that his brother Leonard had performed well before, and leading the company to go public was also the biggest highlight.

However, if he is replaced as the chairman, his performance may not be worse than him!

Who wouldn't go public, is it worth boasting about?

What made him even more dissatisfied was that after his brother Leonard abdicated, he actually passed the chairmanship position to William, this is a waste!

William really didn't make any contribution to the chairmanship, and even the CEO had to be hired externally, and he didn't care about anything.

Of course, Ronald held these words in his heart and did not say them.

……

The three of them discussed for a while, and felt that Wang Ye's request was not that he couldn't agree, but he felt a little uneasy in his heart, but he couldn't say what was wrong.

William turned his head to look at Fu Yide, he still admired Fu Yide, otherwise he would not have hired him as CEO.

"Fu Yide, what do you think about the acquisition of Fuhua Company by private placement of Class B shares, and will it have any adverse impact on the company?"

Fu Yide heard William's question and straightened his back.

After talking to Wang Ye, he has been thinking about Wang Ye's intentions, and with his shrewdness, he has already guessed that Wang Ye is by no means a person who is satisfied just as a director.

Perhaps, Wang Ye has some other backhand, wanting to control the board of directors of Estee Lauder.

However, this is a good thing for Fu Yide!

He has no reason to sabotage Wang Ye's plan, if Wang Ye becomes the owner of Estee Lauder, then he can be regarded as a CEO in name only, not just a puppet like now.

During the conversation just now, Wang Ye also faintly revealed his appreciation for himself, and also implicitly expressed that once Wang Ye takes control of the board of directors, he will let go of the company to himself.

Fu Yide replied solemnly: "I personally agree with the company's acquisition of Fuhua, because the two brands of Fuhua are the best supplement to the company's brand line!

As for Class B shares, I don't think it will make a difference, after all, the Lauder family still holds 67% of the voting rights, so what's the difference between it and 87%?"

In fact, William has already agreed to this acquisition plan, and he is now consulting Fu Yide's opinion, just to find an agreement.

So, at the end of the meeting, William announced that he would continue to negotiate with Wang Ye tomorrow.

It was not early, everyone dispersed and went back to their rooms to rest.

……

When Ronald returned to his room, he received a call from his personal butler.

On the phone, the butler told Ronald that one of his favorite painters, Picasso's Guernica, would be sold at Christie's London Spring Auctions.

Moreover, in this auction, not only this famous painting, but also many of Ronald's favorite paintings will be auctioned.

Ronald was overjoyed, knowing that such a famous painting as Picasso's paintings, especially Guernica, could be considered to be rare but not sought.

No matter how rich you are, if you meet someone who collects this painting and doesn't want to sell it, then you can't do anything.

After hanging up the phone, Ronald began to think about how much money he needed to prepare to win the famous painting.

Guernica is probably one of Picasso's most famous paintings. This is no ordinary painting, but a powerful political statement.

It criticized the bombing drills in the Basque town of Guernica during the Spanish Civil War, carried out by ** elements.

Standing 11 feet tall and 25 feet wide, the painting is a powerful indictment of the war. The style of the painting is a combination of pastoral and epic. It painstakingly portrays the tragedy of war and the suffering of innocent civilians......

In short, the price will be extremely high!

If you really want to make sure that you win, it is estimated that tens of millions of dollars are indispensable, and in case of fierce competition, the price is difficult to say.

Ronald has a bit of a headache, although he holds 13% of the shares of The Estee Lauder Company, with a market value of $6.5 billion.

But there is not much cash in the account, and a few years ago, because of his participation in politics, he ran for state legislatures, and tens of millions of dollars were thrown in for nothing.

Hyping up the artwork, he lost 300 million US dollars, and now he still owes Citibank more than 200 million yuan to pay it back.

Where does the money come from?

Sometimes, Ronald really wants to sell all his shares. In that case, wouldn't he do whatever he wanted, with a large amount of cash in hand, and he wouldn't have to look at his brother's face.

However, he still has concerns, as a member of the Lauder family, he also wants to maintain the glory of the family, which is his responsibility.

And the glory of the Lauder family, isn't it the Estee Lauder Group.

……

The next day, the Estee Lauder negotiation team held another meeting with Wang Ye.

This time, it was much smoother, and the biggest problem of Wang Ye's request for a fixed increase in Class B shares has been accepted by Estee Lauder, and other details are much easier to talk about.

After friendly and warm negotiations, the two sides finally reached an agreement.

According to the current market price, Estee Lauder Company will increase its shares worth 6.7 billion US dollars to Wang Ye, acquire Wang Ye's Fuhua Cosmetics Company, and 40% of the shares of Modu Jiahua.

Although the formal process has not yet been completed, Ronald and William have already announced on behalf of the board of directors that Wang Ye has officially joined the board of directors of Estee Lauder.

As a director, he has no low right to speak, so to speak, and he has the same weight as Ronald and Leonard.

The board of directors of Estee Lauder has since changed from the previous pattern of the two Leonard brothers to the current three-legged stand!

All three of them have similar shares, all Class B shares. Even Wang Ye has more shares than Leonard and Ronald personally, becoming the largest individual shareholder.

"Welcome Mr. Wang to the Estée Lauder Board of Directors. ”

William, as the chairman, welcomed Wang Ye.

"Since the company's major directors are here, should we take a vote right away? Floating Flower Company merged into Estee Lauder Company, but this company is in Pengcheng after all, and the headquarters needs to immediately send a manager to carry out the handover and follow-up management. ”

Wang Ye proposed.

This is also the proper meaning, although the business of the floating flower company is simple, but since it has been acquired by Estee Lauder, the general manager is naturally appointed by the headquarters.

It just so happened that several major shareholders of the company were there, including the chairman and CEO, and several of them discussed it and decided who would take the position of general manager.

Leonard opened his mouth to speak, and he was used to it, and in the company's major affairs, he usually made the decision.

Who knew that before he could speak, Wang Ye had already spoken first: "I propose that Mr. Wen Boyuan, the president of the company's Asia-Pacific region, concurrently serve as the general manager of Fuhua Branch.

Mr. Wen Boyuan has worked in the Asia-Pacific region for many years, and is very familiar with the market here, and has dealt with Meigou and Floating Flower Company before, so he can also get into the working state faster. ”

He made sense, and the person he was nominating was indeed appropriate.

Leonard opened his mouth, but didn't say anything.

He felt something unusual, this royal industry was menacing, and as soon as he entered the board of directors of Estee Lauder, he began to "steal the limelight"?

However, as the largest individual shareholder and the founder of Fuhua Company, Wang Ye certainly has the right to nominate suitable candidates.

There is no reason for Leonard to oppose him on this issue.

Ronald was in a good mood when he saw his brother eating deflated.

In the past, on the board of directors, it was his brother Leonard who was full of his words and couldn't tolerate other people's opinions.

Now, finally, someone can stand up to him.

"I agree with Wang Dong's opinion, Wen Boyuan is very suitable. Ronald said dryly, and threw a goodwill smile at Wang Ye.

As long as it's against Leonard, he's very supportive!

The three largest individual shareholders, two agreed, and one did not express an opinion. Then this matter is basically settled.

William looked at his father, and when he saw that he was silent and did not object, he announced: "Okay, then appoint Wen Boyuan to serve as the general manager of the Floating Flower Company." Wait until we return to our headquarters in New York and go through the acquisition and private placement process before we make the official announcement. ”

On the same day, the two parties signed a draft acquisition agreement, and both guests and hosts were happy.

The following procedure is that Estee Lauder is busy, a listed company, and if you want to acquire a company, the procedure is still more troublesome.

However, Wang Ye is not in a hurry, because some of his back-up work is not fully ready, and it is only now that it has officially begun. Fupin Chinese