117: Double 11 Gala Preview
After chatting with Lu Tao, Lu Ran returned to his room, took his mobile phone and chatted with Yao Bei's WeChat, and then fell asleep. It's been bumpy outside for too long, and it's still the most comfortable bed at home.
The next morning. Lu Ran went to Ah Li alone, and Lin Xuan was going to take Yao Beina to Yaxing to record a single today.
"A Million Possibilities" now only has the version of The Voice on the market. Although the sound quality is not very good, it can't stop the sales from going crazy, so naturally I need to record an official single.
This song competes with Lu Ran's "Desert Camel", and dominates the top 3 sales charts on most music platforms. When I discovered the beauty of this song, most of it felt really very interesting.
The Voice finals have passed for a while, and now the bonus period for several songs is about to pass, because when the official single comes out, the authorization of The Voice will basically expire.
This song will have to be exclusively licensed in the future to maximize the benefits, and the drainage ability for the music platform is immeasurable.
Lu Ran didn't feel anything, just leave it to Yaxing to operate.
And the money for this thing on the music platform will be settled in March, which is a bit long.
Until now, it was unclear exactly how much money there was. But Lin Xuan estimated that after calculating a few songs, half of the points should be no less than 2 million.
Originally, there should have been more, but I heard that the channel fee would be deducted a lot, and Lu Ran didn't pay much attention to it when he heard it.
Now a good song is sold in the circle for 100,000 yuan to support the top, and the income of the follow-up operation can exceed 5 times is good. There is no way, in the era of the decline of the music scene, the album market has declined as a whole, and it can only rely on these Internet platforms to recover the cost.
And after the singer is famous now, unlike the actor who can operate immediately, he has to cross more borders to increase his value. Specializing in the music scene, the development is really too limited.
After coming to Ali, Lu Ran waited quietly for Jiang Xin, and heard that there was a meeting above, and the other persons in charge of Ali also went, only the little girl at the front desk was still at her post.
The preview of Double 11 has been played, and today it also came to the 20th. Ah Li is now waiting for the battle, and he still needs to take some action to continue to maintain the popularity of the Chinese people, so this meeting is naturally a lot.
Drinking tea and waiting for nearly 1 hour, Jiang Xin came down to greet Lu Ran, "Are you in a hurry?"
Seeing this sister striding over, Lu Ran shook his head and said, "It's okay." Is the rehearsal schedule out?"
"Well, in the past two days, we will rehearse the live broadcast first, and from around the 30th, some other guests will go to Hangzhou, and then you will cooperate with them and go through the process. ”
Jiang Xin said as she led Lu Ran to the live broadcast venue of Double 11.
As soon as he walked in, Lu Ran felt that the overall layout was a little different, it was more concise and orderly than the last time he came, and many things were placed with great care, so that people could see it at a glance and not feel chaotic.
"Recently, the live broadcast will be broadcast for 4 hours every 2 days, and the planning department and the technical department will sort out your rehearsal video, study the problems, and slowly adjust the details. ”
After finishing speaking, Jiang Xin turned on the light, and the bright and soft light shone in the room, and Lu Ran felt good when he saw it.
"Is there an update to the live broadcast process?" Lu Ran asked.
Jiang Xin took out the documents from the cabinet on the side and handed them over, "This is the live broadcast process of the new plan." Look. That's pretty much it. ”
Lu Ran roughly swept it, and the frame didn't move much, that is, the order of introduction of many products was changed. Lu Ran estimated that in recent times, Ah Li has had a lot of private transactions with the brand, otherwise he would not have paid attention to it so carefully.
"Someone will come over to accompany you later, and you will need to find him during the live broadcast. I'm going to get busy first. ”
"Oh, by the way, there is also the Double 11 party, the first rehearsal will start on the 28th, and you can go over then. You should be good at this. ”
After explaining, Jiang Xin left and went to do his own business.
Lu Ran couldn't help but sigh, he was really going to get busy.
In the afternoon, Lu Ran slowly introduced the product to the empty live broadcast room, although the scene was a little embarrassing.
But Lu Ran imagined that hundreds of millions of people would watch his live broadcast in the future, and he had a special feeling.
The sense of substitution, this thing men are the best at. As long as you are a man, you can always fantasize about many things. For example, love, career, or scenes.
Someone once said, "If you are lucky enough to enter my dreams, I will let you know what it means to be rich."
……
The sun rises and sets, and time passes quickly. But for enterprises, the recent period is really a race against time, and there is no slack.
"Let's release it!" Jiang Xin's words fell.
On the 23rd. The details of the Double 11 party were announced by Ali. The dark tide of the entertainment industry taking resources privately also stopped with this announcement. The programs have been confirmed, so there is no need to be busy. Even if you set aside 1 or 2 seats, you don't have to worry about your own people.
On this day, most of the eyes of Chinese netizens focused on Ali,
No why, just because 100 million of them in cash will be given away at the Double 11 party. That alone is enough to look forward to.
Moreover, when netizens took a deeper look, they found that things were not so simple, because this party was not only 100 million cash, but also had many mysterious gifts.
Because the gifts that have been announced are: 2000 tons of imported milk, 4999 overseas travel tickets, 4-piece home textile sets, sweeping robots, etc.
And it is explained later that there are many mysterious prizes, which are slowly revealed over time, and the lottery is held on the spot.
This has aroused everyone's interest, and they are all free things! Who doesn't want it, netizens have left messages asking questions.
With Ah Li's explanation, everyone also understands the rules, these things, as long as you are in front of the TV and hear the host say to start, shake your phone, and you can't see the result.
In the era when red envelopes didn't come out, shaking it was a good thing. Everyone can move their fingers, it's simple and convenient.
The atmosphere of Double 11, with the slow announcement of Ali, became more and more enthusiastic.
And the star lineup of the Double 11 Gala is also slowly flowing out, and the host lineup alone is very exciting.
Mango TV: He embarrassed + Xie Na
Zhejiang Satellite TV: Hua Shao + Yiyi
Eastbound Satellite TV: Cheng Lei + Chen Chen
Three major TV stations, six leading male and female hosts, co-hosted the Double 11 party. This has never been seen in the Chinese millennium. Not to mention the rest of the performance stars, covering three generations of Chinese people.
In 2013, the whole of China was a little different.
Usually the most lively thing every year is nothing more than the Spring Festival, where everyone eats and drinks, visits relatives, and listens to the sound of firecrackers. But with the ban on fireworks, the smell of the New Year has become less and less, and everyone has not ordered major festivals in recent years.
But this year, most of the eyes of the Chinese people are focused on 11, 11, the Singles' Day.
What to do with a single dog?
What should I do if I am not single?
Spending money makes me happy, this is the best portrayal of China.
Merchants across China are also constantly hot, following Ah Li to announce the Double 11 discount early.
In 2012, on Double 11, Tmall's all-day trading volume was 19.1 billion, which has shocked China, and everyone has praised the Chinese people for being too rich. Then I posted the bills and found that I was indeed quite rich.
But this year, the atmosphere is even stronger, and shopping online for Taobao and adding to the shopping cart is a must-do every day. Wait until the day of Double 11 to make the payment.
The funniest thing is that the game is discounted, the insurance is discounted, and some netizens also broke the news that the public toilets on their side have posted information about the discount on the toilet on Double 11, from 5 cents to 3 cents at a time, and paper towels have dropped from 1 yuan to 8 cents.
This time it's a bit of a fryer, and they have ridiculed. Jokers haunt in groups.
People who don't want to pay attention, in this atmosphere, can't help but focus on Double 11, after all, people are social creatures.
Lu Ran also paid attention to this matter when he went home at night, and couldn't help but sigh when he saw this scene, if it weren't for this double 11, Huaxia wouldn't know how rich the people around him were.
And it is also from this year that the pride of the Chinese people has radiated to the whole world and changed the impression in the minds of people around the world. From that shabby and poor country to rich, Chinese people = rich.
And because of that. It will cause a lot of bad things in the future.