Chapter 108: A New Beginning

"Crazy Stone" is red!

At that time, the first day of the Lunar New Year was really not a good schedule, but this time period was just a not-so-good schedule conceptually- To a certain extent, the commercialization of the Chinese film market has not been implemented for a long time, and the real concept of schedule has not yet been thoroughly rooted in the hearts of the people, nor has it been as conventional as the North American market, which has developed for a hundred years, so in addition to a summer file that has been basically accepted and recognized by domestic movie-loving audiences and fans, in fact, even the so-called Chinese New Year file has not really been completely formed.

Minghu Culture first put forward the concept of "Spring Festival stalls", which attracted the attention of many people in the industry - as we all know, on the first day of the Lunar New Year, who is not allowed to visit relatives and friends to pay a New Year's greeting? Who is not allowed to have a family reunion to drink?

Even in the next few days, who can't get together with three or five confidants?

Who will go to the movies?

It's strange that the film market can be popular!

In fact, "Crazy Stone" won 72% of the dominating film schedule as soon as it was released, but in the first few days, the attendance rate was indeed not too ideal.

Even, although Feng Bicheng and Huang Ge are already very appealing directors and actors, the publicity team led by them did not seem to gain as much enthusiasm from fans everywhere they went in the first few days.

But the audience who has seen it, almost unanimously praised!

In this era, the pace of life is getting faster and faster, and in the past, it was impossible to realize the saying that the fifteenth day of the first lunar month was the end of the year. It used to be a family of relatives a day, but now, urban people are a few relatives directly at a large table for dinner during the Chinese New Year, and rural people are also quickly stringing relatives, and then they have to quickly consider going back to the city to work - this year, it is getting shorter and shorter.

And more importantly, in fact, in the hearts of many people, they no longer regard visiting relatives and friends, drinking and eating meat as an important thing for the New Year. Beyond the reunion, there is entertainment.

So, on the first day of the release of "Crazy Stone", it seemed that it was not so lively, and on the second day, the crowd of moviegoers was already increasing, and then it seemed to be getting hotter and hotter, and by the fifth day of the Lunar New Year, the film market suddenly became particularly lively, and at this time, only five days after its release, "Crazy Stone" had a box office of more than 200 million - there is no doubt that many people dropped their jaws.

After the box office of "Big Shot" exceeded 500 million and Feng Bicheng became famous in one fell swoop, his second work did not dare to say that it surpassed "Big Shot", but on the one hand, he found a new way in storytelling, and on the other hand, he maintained a unique Chinese regional humor element, which made "Crazy Stone" appear once and immediately had a stunning effect.

So, even if it got the relatively cold "Spring Festival file", it seems that this movie did not really have an "explosive peak" at the box office, but along the way, in just a few days, it has been recognized inside and outside the industry that the big hit of this movie has become unstoppable!

The movie itself is of high quality, has an excellent reputation, the distribution and scheduling are extremely powerful, and there are no influential competitors in the same schedule, and in fact, the audience is quite rich and rich at this time!

So, "Crazy Stone" so easily and unscathingly fired the first shot of the year!

As of the tenth day of the Lunar New Year, this movie has been released for ten days, and the cumulative box office has reached more than 420 million!

And at the same time, the "black skin" is on fire!

Liu Zhongxin, a young actor who was completely unknown before, became popular within ten days!

And when the film finally went offline on April 14, 2005, it set a jaw-dropping box office record - it was released for a total of 68 days, and won the domestic box office championship for 47 consecutive days!

This is something that has never been achieved by blockbuster movies such as "The Matrix", "Dragon Gate Inn", "The Gate of Life and Death" - who said that the off-season really has to be the off-season? Who said that the off-season box office must be bad?

The film eventually won more than 680 million yuan at the domestic box office, making "Crazy Stone" the fifth place in the domestic film box office list, second only to "The Matrix", "Dragon Gate Inn", "The Door of Life and Death" and "Huang Feihong's Boy Should Be Self-Improvement".

The cumulative box office of Feng Biben's film works is close to 1.3 billion Chinese yuan, and among Chinese film directors, he has even surpassed Qin Wei and Liu Chengzhang, and is currently second only to Li Qian.

…………

At that time in 1995, when Li Qian first came to this time and space, Hollywood movies were already dominating the world with great strength, but at that time, European literary films were still dead, the commercialization of Chinese films was in the ascendant, and Southeast Asia, Japan and South Korea had not yet completed the final step of the complete fall.

At that time, in the traditional Chinese-speaking cultural circle, martial arts films produced by Chinese films, such as Du Weiyun, in Southeast Asia, there were still quite some markets, and they were stubbornly resisting Hollywood blockbusters.

Later developments, as we all know.

Hollywood has conquered almost the whole world.

In Europe, the base camp of literary films, today's main moviegoers have long been completely dominated by Hollywood blockbusters, and Japan, South Korea, and Southeast Asia have long become Hollywood's backyards.

Like Japan and South Korea, although local films have always been developing tenaciously, and like Japanese animation works, youth love works and other local style works, like a group of young and emerging directors in South Korea in recent years, some of the most profound about human nature, The films that delve into the study and discussion of the society can be said to be in a class of their own, but in fact, these locally produced films not only have the ability to go out, but even if they are in the mainland, their box office is only a fraction of that of Hollywood blockbusters, and they are not able to compete with foreign powerhouses, that is, they can win a little fame in the international literary films.

To put it bluntly, no one can do Hollywood in the big movie industry with incomparably concentrated capital, manpower, and industrial system, and can only play a little soup and water that Hollywood disdains to pick, that is, local films - even in Europe, and even in Japan and South Korea.

If there are no accidents, if the wheels of history are not disturbed, although China's film market is larger and the overall film industry is more complete, when the time travels to this time in 2005, China's film market will almost certainly be like this.

Hollywood blockbusters are popular all over the country, and domestic films have little resistance, and individual big directors have invested a lot, pulled big stars, and formed big casts, trying to make commercial production, trying to resist the invasion of Hollywood movies, and there are certain results, but in the end, the money has been earned, but it has lost its reputation - it has been proved that at this stage, what the domestic film industry has really accumulated is experience.

The experience of success, and the experience of failure.

But no one can really resist the invasion of Hollywood blockbusters, and no matter how much the state formulates relevant policies, it will not help - it can't do it, it really can't do it.

In the time and space that Li Qian once experienced, this is how this world developed.

But in this time and space, because of the emergence of Li Qian, because of the continuous investment that lasted for several years at any cost, although Hollywood blockbusters are extremely powerful, they are only one step away from the Chinese film market, and they have not been able to completely conquer this market - so it is said that it is "almost" going to conquer the world.

In 2002, 2003 and 2004, for three consecutive years, the Chinese film market showed a sustained and steady upward trend, especially when the time came to 2004, although a number of domestic high-quality films were released continuously, the total annual box office of domestic films broke through the 10 billion Chinese yuan mark in one fell swoop, as high as 10.73 billion.

However, on such a big cake as Hollywood blockbusters, which are stronger than a year, they still haven't been able to cut the biggest piece - the box office of more than 10.7 billion yuan for the whole year, and Hollywood movies finally took more than 5.2 billion, which is still less than half.

In the past year, the number of domestic films with a box office of more than 100 million yuan exceeded 10 for the first time in history, reaching 11, of which six had a box office of more than 200 million, and even more, Minghu Culture's two major plays this year, "Dragon Gate Inn" has a domestic box office of more than 800 million, and "The Matrix" has historically broken through the billion Chinese yuan mark, creating a new record in China's box office market!

It is precisely with these outstanding domestic works that China's domestic films have once again struggled to hold on to China's domestic market, making the Chinese film market one of the very few domestic markets in the world that has not been completely conquered by Hollywood blockbusters - if we exclude those countries that are either closed to the outside world, or trade embargoes, or politically opposed to the United States, this "one" can be removed.

China is the only one!

Of course, in the box office of more than 5 billion Chinese yuan obtained by domestic films, Minghu Culture only accounts for a share of more than 2 billion, compared with the previous two years, Minghu Culture almost single-handedly resisted Hollywood blockbusters, and fought against Hollywood blockbusters, this year's Minghu Culture is a bit particularly "weak" - on the other hand, it is other domestic film companies and film directors who have begun to rise.

Old directors, new directors, some people pounce and some make money, and gradually began to have some meaning of a hundred flowers blooming.

Liu Chengzhang, Zhao Meicheng, Wu Han, Guo Yulong.

"Flying Sky", "Blood", "Laughing Heroes", "The Princes of the Beacon Theater".

Fans still complain a lot, about the story, about the logic, about the costumes, about the characters, about the actors, etc., etc., but it is undeniable that at that time, in the Chinese film market at this time in 2004 and 2005, the quality of the entire domestic film, especially the degree of commercialization, is indeed steadily improving.

However, even so, even if everyone begins to be able to make a certain level of commercial blockbusters with bad reviews, and they can make money, and it seems that Minghu culture is not so strong in the domestic film market, but the four words of Minghu culture are still enough to make the entire domestic film circle daunting.

Because of The Matrix.

Because of Li Qian!

Li Qian, and his "The Matrix", is the first truly global blockbuster in the history of Chinese films, and has really reached the second place in the global all-time box office on behalf of Chinese films!

That is to say, when domestic filmmakers are still busy figuring out how to make a good Chinese movie and try to make money as much as possible, and even have to sacrifice their reputation to a certain extent, Li Qian and "The Matrix" have really gone to the world and begun to compete with Hollywood movies around the world!

The film was a big hit in North America, a big hit in Europe, a big hit in Japan and South Korea, a big hit in all Hollywood movies, and it beat all Hollywood movies in the market of Hollywood movies except for a god-like "Titanic".

So take it for granted, the sequel to "The Matrix" has become a thing that not only Chinese fans but also global fans have been paying close attention to - there have been various news and rumors before, but the start time of the second part of "The Matrix" has always been unknown.

Even, even whether there will be a second part of "The Matrix" is currently an unconfirmed matter, and it is impossible to talk about whether Li Qian will direct the second part himself.

Just when "Crazy Stone" swept the country, and after the Spring Festival, when the film market was recognized as crazy in the off-season, Minghu Culture suddenly announced the holding of a new film press conference. When the reporters arrived at the press conference at the agreed time, they were pleasantly surprised to find that Li Qian and Qi Jie were actually there!

And when the press conference officially began, Li Qian personally announced that his fifth film after "My Sassy Girlfriend", "Once Upon a Time", "Red Sorghum" and "The Matrix" will officially start filming soon.

The total investment of the film is planned to be 500 million Chinese yuan, equivalent to 250 million US dollars, and will be jointly invested and produced by Minghu Culture and Columbia Pictures.

And in addition to Li Qian as the director and screenwriter of this movie, it is certain, the entire crew, including the actors, will change Li Qian's preference for using Chinese actors, even if the male and female protagonists of "The Matrix" who entered Europe and the United States insist on using Chinese actors, except for the currently determined Bai Yujing will join and play an important supporting role in the movie, most of the roles in the movie will be played by actors from all over the world and of all colors.

The filming period of the whole film is as long as 10 months, and the post-production period is as long as a year! When the film is finally completed, it is planned to officially land in theaters around the world in June 2007.

The film will be the world's first film to be shot using 3D-IMAX technology, and this photography and production technology is the exclusive patent of Minghu Culture's research institute.

The name of the movie is officially titled, "Avatar".

…………

You must know that the current Li Qian is already worthy of his name as an international director.

is much more influential than Qin Wei's so-called international directors.

Therefore, his new movie is one of the hotspots that fans pay attention to, even on a global scale.

Therefore, as soon as the name "Avatar" appeared with the new film press conference, it spread all over the world almost within 24 hours.

It's just that no one knows what he's going to shoot and how he's going to shoot it.

And what kind of technology is the so-called 3D, and what is good about it, so that Li Qian has to use this technology to shoot, and more than 95% of the audience in this world knows nothing.

***

To be honest, I actually like wine, and I've tried to drink a little wine, whiskey, and so on, and I've tasted some wonderful tastes, but I really ...... this wine during the Spring Festival every year Alas, don't talk about it, it's all tears if you talk too much.

Anyway, this year should be over, I'm back.