On the cover of the single "Half a Pot of Yarn" is clearly written a few words - experimental single.

Obviously, although this is Li Qian's work, although He Runqing also likes this work, and even she should have a lot of confidence in her own singing skills and Li Qian's song, but she still lacks confidence in the market prospect of this song.

So, I don't know if it was her own decision or the producer's opinion, but in the end, they chose to make the song into a single and release it.

Perhaps, their purpose is the same as Li Qian, they all want to try to use this song to test the acceptance of this new Chinese style in the current domestic music market?

Li Qian didn't know.

He just knew that with He Runqing's identity and status, this was definitely a very cautious distribution strategy, from which he could even roughly see that He Runqing is not very confident now, so she was careful every step of the way.

In fact, if you think about it, you know that an album with ten songs is generally priced at ten or twelve yuan, and the price at which fans buy it is about eight or nine yuan, so a song is actually less than one dollar, but a box of single tapes will be priced at least three yuan, and a single CD will even be priced at four yuan...... Such a simple account can naturally be calculated by anyone, of course, everyone understands that buying a single song is really not cost-effective.

Therefore, in the record market, it is generally a newcomer who is about to make his debut, and he will release a single to prove his strength when the record company is hesitant, and test the demand point of the market, so as to prepare for the market positioning and publicity and release of the album in the future, such as Liao Liao before the release of the album "Liao Liao". And those singers who became famous...... If you are not really willful, you will rarely choose to release a single.

Because of this, in fact, the market for singles has always been very small, and even like Dongguan Bookstore, there is no sales list for singles at all. Instead, it is a method of directly grouping single sales into the album.

Since the mid-70s, when the domestic music market was liberalized, it has been nearly 20 years now, and there have naturally been many singles in this market. But there are very few that can sell more than 500,000 copies, and those that can exceed 1 million copies, together in 20 years, will only be five or six copies.

Like Liao Liao, her first single only sold more than 300,000 copies. has already given Changsheng Records a lot of confidence, so that Zheng Changsheng arrogantly took out a huge amount of production fees to make an album for her.

Therefore, I have to say that when he received the single sent by He Runqing through Cao Zhan and learned that they decided to make this song go to the market in the form of a single, Li Qian was actually a little disappointed in his heart.

The fact that it was released as a single has already doomed "Half a Pot of Yarn" to a large extent to be a real hit.

Although in fact, Li Qian is also looking forward to the market prospect of this song with a touch of hesitation, and he did not expect this song to usher in a big start, but at least. He felt that He Runqing should not be cautious to this point.

Although so far, Li Qian still can't find any strong evidence in the current domestic record market to prove it, but in view of the development of the music scene in that time and space he has experienced, Li Qian still has a certain confidence in "Half Pot Yarn", which should be regarded as a completely novel Chinese-style song at least at present.

Because Chinese style, especially moderately innovative Chinese style, should definitely have a market in China.

And the facts seem to be verifying his speculation little by little.

On Tuesday, November 30, "Half Pot Yarn" was launched.

The first week. It landed in the seventh place in the sales list of Dongguan Bookstore, with a single week sales of 4,733 copies!

You know, it's just a single!

This result is undoubtedly a surprise to everyone. There is no doubt that it is so bright that it is blinding!

Later, the national sales data came out, and the national single-week sales of this single were as high as 104211 this week! It became the third single in the history of the domestic music industry to sell more than 100,000 copies in a single week!

In the second week, after a certain amount of market brewing, word-of-mouth brewing, and a certain amount of publicity, this single directly advanced to the top five of the sales list of Dongguan Bookstore, ranking fifth. Sold 5,946 copies in a single week!

And later national sales statistics show that its sales in this week once again exceeded the 100,000 mark, as high as 109871 —— this time, it has sold more than 100,000 copies nationwide for two consecutive weeks, and it has become the only one in the history of single sales!

There is no doubt that although the song "Half a Pot of Yarn" is not popular all over the country, it has become one of the hottest songs this winter!

It was also in this week that it topped the Voice of China Golden Melody On-Demand List, ranking eighth!

In the third week, its sales declined slightly, but it was in the normal decline range, and it still ranked eighth in the sales list of Dongguan Bookstore with 4,618 copies, and the national sales data remained at 88,559 copies!

In three weeks, 20 days, Dongguan Bookstore sold 15,297 copies, and 302641 sold nationwide!

You know, it's a single!

It's just a single, a single that is obviously expensive and tentative, but it has achieved such a brilliant result, there is no doubt that the music critics, the media circle, and the music industry are amazed.

Although after three weeks of hot sales, the sales of this single soon began to cool down, and people can't help but wonder if it was because of He Runqing's word-of-mouth effect that the sales of this single were driven, but anyone with a discerning eye can see that it has no problem with selling more than 800,000 copies in the future, and it is only a matter of time before it exceeds 1 million copies! This is not simply what the name He Runqing can provoke.

And the most important thing is that "Unfinished Love" is no longer an isolated case!

Even for Li Qian, when he only saw that this song had entered the top ten of the Dongguan Bookstore sales list for two consecutive weeks, and he didn't even get its national sales data, he had completely affirmed his judgment - Chinese style, it will be popular!

As for its subsequent decline in performance - no one knows better than Li Qian in his heart, first of all, it is an expensive single, which will definitely greatly limit its sales, and secondly, in fact, it has nothing to do with the quality of the song.

"Half a Pot of Yarn" is a good song, there is no doubt about it, even if it is resting in another time and space when the Chinese style has been flooded. It's still enough to be called a qualified, even excellent, Chinese-style piece.

However, that's about it.

First of all, its melody is too flat, although this highlights the kind of "zen" that the whole song pursues to a greater extent, but for ordinary listeners and fans. It still lacks some market acceptance.

Secondly, although its lyrics are full of ancient rhyme, to be honest, they are not full of beauty and connotation, at least compared with those famous lyrics of Fang Dacai. It's more than one level away.

So in the time and space that Li Qian experienced, although it has some reputation in the small circle of the industry, but in the whole country, not to mention compared with the popular Zhou's Chinese style, even compared with those Chinese styles that are also only circulated within a certain range, its achievements are a little gloomy, and its popularity in the pop music industry can only be regarded as better than nothing.

It can be said that it can achieve such brilliant results in the hands of He Runqing, largely because there are no mature Chinese-style works in the current domestic music scene. That's why it looks so new and unique, and it's eye-catching.

However, this is also enough.

For He Runqing, the outstanding sales results of this single are enough for her to regain confidence in the market, and it is enough for her to realize that fans don't like her voice anymore, and the reason why the last album is unbearable and sales are declining rapidly is just because everyone has lost their freshness to the sweet songs she has been consistent in the past.

And what she needs to do next is to maintain her advantage at the same time. Accelerate modest transformation.

For Li Qian, it is also with the sales results of this single that he can once again confirm and even affirm his understanding and judgment of the domestic market, and know more clearly the road he wants to take next.

And for songwriters and singers in the domestic music scene...... Many people finally came to their senses. It turns out that Chinese style can really be played like this! It turns out that fans really like this road!

So, just a few months after many people began to focus on soft rock, many people quickly withdrew and began to study this new Chinese style.

Of course, as of now, they have been able to disassemble and analyze. Even the works to imitate, there are only two.

Li Qian's "Unfinished Love" and Li Qian's "Half a Pot of Yarn".

What they don't know is that for Li Qian, these two songs can only be barely regarded as the introduction to Chinese style in his place.

And for the major domestic record companies......

Oh, it turns out that it's so simple to become popular! You see, He Runqing has obviously begun to show his decline, but he actually made a beautiful turnaround in an instant!

It's just a single, and it's also a single that makes He Runqing, who already has a feeling of being a frightened bird, carefully put on the brand of "test single", can it actually sell more than one million?

Find the reason, and you'll be done!

Let's form a group to go to Jinan Mansion to brush Li Qian!

…………

After putting aside the concern about the sales of "Half a Pot of Yarn", Li Qian's life is actually as calm as ever.

He goes to class, gets out of class, recites, does questions, goes to bed early and gets up early, exercises more, smokes less, goes to Wang Huaiyu every week to learn suona, and runs to the restaurant managed by Chu Bingbing every three or five to perform, usually basically talks to Wang Jinglu on the phone every three or two days, every time you say a few minutes, and then I say a few minutes like this, and even the two of them rarely say anything "I miss you" Something like that, it's just a bland chat, just talking about interesting things in your life and study, and then, occasionally going upstairs and downstairs to meet, Li Qian will say hello to his new neighbor Teacher Qi, everyone is very simple to say a few words, and then they staggered by, busy with their own work.

In general, a bland mess.

Entering the end of December, the lunar calendar is already mid to late November, whether in the countryside or in the city, the number of people who marry daughters-in-law is gradually increasing, people in the city pay attention to foreign atmosphere, high grade, in recent years has been very popular Western-style wedding ceremonies, there are some things that do not look down on suona, people want to invite Western orchestras, what tuba and trumpet plus snare drums and the like, rich people will also invite people to play a romantic violin, don't care if you understand it or not. What people want is this foreign energy, but there is still a market for suona in the countryside.

So, although I only studied for a month. Even the most basic tunes were just familiar with it, and Li Qian was pulled by Wang Huaiyu to rush into battle and began his career as a wedding musician.

In Wang Huaiyu's words, this is the most typical application of learning!

In the winter, six people in a team. Two suona, two sheng, a pair of cymbals, a bangzi, everyone got up at four o'clock, all wearing thick down jackets, and then sat in Wang Huaiyu's broken van to the countryside, about half past five o'clock before the arrival, the sky is not yet bright, the suona must sound, and then, although there will be a break in the middle, but the time must be a breath to two or three o'clock in the afternoon The host family toasted the visitors for the third time. They're done.

That's not all, the bride's wedding car in the middle arrived, according to the customs of the countryside of Jinan Prefecture, they invited musicians must "stop the sedan chair", after stopping the bride's sedan chair, the bench is so horizontal on the road, Wang Huaiyu will open his voice to a few Shandong Bangzi old plays, it is best to have a high tone in the middle, and the people who watch the excitement in the three layers around the three layers must be sung to the full house, and the wedding man and woman are busy giving the red envelope "please go". That's what called the town!

According to the rules of Wang Huaiyu's band, the man and the woman must each give red envelopes three times, so that they can not lose their share and give way! In recent years, he has taken this folk band all over Jinan Mansion. The reason why the reputation is so good is that everyone at weddings and funerals regards being able to invite them as a face-saving thing, not only because of good musical instruments, but also because you have to sing well!

Just work so busy for a day, pour a stomach of water, and also a stomach of wind. Eat two meals from other people, and before leaving, one person will give a small wedding bag, which is a pack of cigarettes and a dozen pieces of candy...... Their cash income is a total of 800 dollars!

It is said that this is already the highest price in Jinan Province!

Of course, Wang Huaiyu is tired of this, and Li Qian also feels that he is really very skilled, so as long as Wang Huaiyu calls, he will never refuse. Even as an intern, he earns fifty dollars a day.

Later, with the sudden popularity of "Half a Pot of Yarn", people gradually came to Jinan Mansion to find people.

In fact, everyone is in the same circle, it is difficult to say that there is any real secret at all, as early as when Li Jinlong returned to Shuntianfu with the Five Elements and Wusu, the news that Li Qian had made an album for the small group of Hua Ge has gradually spread, and everyone understands that Li Qian's works are not only for Liao Liao, he is very willing to cooperate with other people and other companies. It's just that everyone still habitually waits for "Half a Pot of Yarn" to become popular, and then they are busy organizing groups to go south.

Of course, everyone is very well-behaved, everyone knows that Li Qian is a high school student and has to go to class, so no one will be stupid enough to try to contact him during the time period from Monday to Friday, and even on Saturday and Sunday, everyone follows the practice in the circle, first go to the bookstore to visit Cao Zhan, and ask him to help introduce or invite songs - Li Qian and Cao Zhan are good friends, including the fact that He Runqing got the song through Cao Zhan's relationship, it is also not a secret in this circle.

So, whenever someone from a record company came to visit, Cao Zhan would call Li Qian's phone on the spot.

Sometimes the phone will be connected directly, sometimes no one will answer, but after a few minutes, Li Qian will always call him back.

Cao Zhan said, "The manager of such and such a company or the producer of such and such a company came to me, and they want to see you and ask you to write a song for their company."

Then Li Qian will say, help me push it, just say that I am not ready to take on any more work before the college entrance examination, and I am preparing to run a few more times with Mr. Wang recently, but I am really too busy, what else is there to apologize for me, if there is a chance to cooperate again in the future.

The wedding scene is often very lively, and when Li Qian speaks, his voice is often like a quarrel, and he has to shout loudly, but Cao Zhan is very quiet here, so what he says can often be heard clearly by the other party, and even Cao Zhan's paraphrase is omitted.

As a result, many people had no choice but to retreat.

But there are also a small number of people who are already familiar with Cao Zhan, and some are even sent to Jinan Mansion to fight the vanguard because they have a good relationship with Cao Zhan or have cooperated a few times, so they can't help but ask a few more questions, saying what is Li Qian busy with?

Cao Zhan said very calmly: He learned to play suona with others, and at the end of the year, there were many married people in the countryside, and he was busy going to the countryside all day on Saturdays and Sundays to play suona and marry his daughter-in-law.

Then, the other party is often a little confused.

So, when more than one person came, the news gradually spread back to the music circle of Suncheonfu.

After Liao Liao became popular, not only did this circle know that there was such a person as Li Qian, but most people already knew that he was only a seventeen-year-old high school student.

After the single "Half a Pot of Yarn" became popular, everyone knew that the success of this high school student was not accidental! His works are not just suitable for Liao Liao!

And after many companies sent people to visit Li Qian, in this winter, the musicians in Shuntianfu, the center of the entire Chinese pop music scene, learned the latest one: Li Qian, a young man, has a bit of a strange temper! Compared with writing songs, making money, and becoming famous, he seems to prefer to play something very personal and personal.

And then everybody frowned—

I'm not afraid that you like to make money, I'm not afraid that you like to be famous, I'm afraid that you're too personal!

People who are too individual, especially if they are still a little talent, are often difficult to control!

But watching the continued hot sales of "Liao Liao", continuing to dominate various lists, and watching He Runqing's eyebrows and confidence after a sudden flip with a single, everyone can't help but itch in their hearts: When you graduate from high school, there will be more than half a year!

And at this time, at the end of the year and New Year's Day, the second studio album "Sister and Sister Stand Up" of the Wuxing Wusu Group was quietly launched. (To be continued.) )