Chapter 019: Real Scarcity

Hung up the phone with Gu Xiaojiao, Zhou Chen went through the security check, came to the T2 terminal, saw the flight arrival time and exit clearly on the electronic screen, and went up to the domestic exit on the left side of the second floor, found a seat, and waited for the plane to arrive at the station with peace of mind.

It will take at least three hours for Gu Xiaojiao to come out, and Zhou Chen simply checked the relevant information of "Blair the Witch" in the system.

This movie is a very special one among the 15 small budgets, the quality of the film is not high, and it is mainly supported by creativity.

When Zhou Chen watched it for the first time, he almost thought it was a real story, but after studying and interpreting it, he simulated shooting ten times, and he had already figured out the essence of this movie.

The so-called documentary horror film is actually a made-up story and a movie made with a documentary nature.

Now look at the relevant information given by the system about the release of this movie on Earth, which also confirms his previous judgment.

But even so, seeing the marketing and publicity methods of this movie, Zhou Chen still felt extremely admired.

Such a way of publicity, combined with the story of the movie, is no wonder that it can confuse the real with the false, making it difficult for fans to distinguish the true from the fake, and they all go to the theater to watch the movie as the real thing.

Of course, from the audience's point of view, the promoter of this movie is also the most unruly, shameless, and deceitful person in history.

The story of the movie goes like this.

In October 1994, three students from a film school were in the small town of Butzizville, looking to shoot a documentary about the ancient local legend "Blair the Witch".

As a result, the three disappeared mysteriously.

A year later.

Their backpacks were found, and the cassette tapes, Hi-8 cameras, and 16mm cameras inside clearly recorded how the trio were abducted by 'Blair the Witch'.

Movies are just clips that look like real accidents.

But in fact, except for the location where the story takes place, everything else in the movie is fake.

And then there's the film's groundbreaking way of publicity.

Before the filming of this movie started, the main creative team of the film thought of a marketing plan.

They first set up an official website for the film, and then continued to publish various news reports before and after the disappearance of the characters in the film's story, as well as designing posters for the missing people and posting interviews with friends of the three missing people on the website.

In addition to these.

The falsified lost and recovered video, as well as the missing person's handwritten book, photos, family information and other materials, and then after the film was filmed, the offline publicity team also published the missing person's missing person poster in major magazines, weekly magazines, and video spots.

That's it.

After the film was released on a small scale, it caused a crowd of moviegoers because of its 'authenticity', and the publicity and distribution team continued to invest a lot of publicity, thus achieving a large-scale release, pushing the box office of the film to a terrifying level of 250 million US dollars.

A videotape movie that was only filmed for eight days and cost only 60,000 US dollars at the time created a box office revenue of up to 4166.67 times!

This film creatively combines filmmaking and publicity, and the brilliance created is enough to be written into the professional textbooks of marketing and advertising planning in all universities in the world, and is used as a classic case to analyze and learn.

After reading the information given by the system.

A door was opened in Zhou Chen's heart.

For the first time, he realized that the right publicity and marketing would be so helpful to the film.

If he can find a reasonable publicity plan, it seems that it is not as difficult for him to complete the box office of "Machine Ji" of 600 million yuan.

Thinking like this, Zhou Chen became more confident in the movies he would shoot next.

Although the two worlds are different in times and have different social developments, as long as you grasp the essence of each movie, change what needs to be changed, and leave the most essential one, you can still replicate success.

The movies that appear in the system are not available in this world, so "Blair the Witch" can still be successful as long as it is operated reasonably.

Of course, changing the videotape to a digital video camera, a mobile phone, and a slightly lower-grade professional camera is also more in line with the current reality and will be more reasonable.

This is going to see how to set the age of the story after the field investigation when it comes to the United States.

But if you want to release it in theaters and let the audience have a better viewing experience, you should still use high-definition video as much as possible, and film school students will make documentaries, and it will be better to use a slightly lower professional camera.

However, now that mobile phones are so powerful, some movies shot with mobile phones on video sites are actually of good quality.

Zhou Chen thought about this matter seriously.

Earlier, he had joked with Qiao Fei that he needed support money, but now it seems that he may really need it.

Even if he sells the script of "The Great Wall" to Huaying for 1 million, plus the paid subscription income of hundreds of thousands of yuan from the script network, it may be barely enough to shoot two movies.

However, when you think about it, it's really interesting.

The "Blair the Witch" publicity team, there will be no horror stories at all, and after a clever combination of publicity, many people believe it.

And isn't this the story in "This Man is from Earth"?

The actor John said that he lived for 14,000 years because of unknown reasons such as cell renewal and abnormal immunity, and he used to be Jesus and the like, and ordinary people laughed when they heard it, but in the movie, John explained it with various evidence, making others believe what he said.

This shows how scarce reality is in this world.

Everyone is covering up and explaining what he did for their purposes, making you believe that it is true, and what you once thought was true, if you think about it, is it really true?

Don't you feel chilling and a little scary?

The history recorded in the history books, the creeds of various religions and other things that are too grandiose are not to be said, and everyone around me is also telling all kinds of lies and acting out themselves every day.

And you, are you the same?

Think more, observe more, distinguish between truth and falsehood, and explore the truth, this is probably what this movie really needs to express.

Zhou Chen thought of this, and suddenly felt that if he made these two movies, comparing them before and after, and confirming each other, it would really have a strong sense of picture and black humor.

In all fairness.

Sometimes careful thinking is not as good as coincidences.

With his character, if he hadn't wanted to complete the system task as soon as possible and be able to deal with Jin Jingu as soon as possible, he really wouldn't have chosen these two films to shoot.

What's more, she still has to go to the United States to shoot a foreign-language movie, which in her opinion is no longer a ridiculous thing to seek from the near and far, but to go in the opposite direction.

But it all happened, as it was meant to be.

The more Zhou Chen thought about it, the more interesting he felt, and he no longer had the idea of shooting these two movies purely to make money.

"Hi, Zhou Chen, hello, are you Zhou Chen?"

"Ah——, who are you?"

Zhou Chen was concentrating on thinking about things, when suddenly someone patted him on the shoulder, he was startled, and looked up, a boy in his twenties looked at him, and there was a girl next to him, and the two were obviously a couple.

"Then do you admit that you are Zhou Chen?" the round-faced and slightly chubby girl immediately asked, and even picked up her mobile phone to take pictures of Zhou Chen as she spoke.

Zhou Chen only felt inexplicable, stood up and hurriedly stopped the two: "What are you doing here?"

"Are you really Qiao Fei's classmate Zhou Chen, did he really spend 1 million to support you?"

"What?" Zhou Chen was stunned, not knowing what the two were talking about.

"Don't you know, just now Mr. Jin of the famous agent Xinyu Media posted a video of the conversation between the two of you on Weibo, and now it has become the first hot search, with more than 4 million popularity. ”

"What! really?" Zhou Chen finally understood.

He hurriedly turned on his mobile phone to scroll through Weibo, and he didn't care about the two people who continued to shoot him, and kept asking him questions on the side.

After opening the video, you can see that the video is taken sideways, and the picture is a little oblique, and only the upper body of her and Qiao Fei can be seen.

I don't know when Jin Jingu took a secret photo.

That's not the point, the point is that the video is processed and the tone of the dialogue changes.

No matter how you look at it, it looks like he is a little white face, and he asks Qiao Fei for money.

Zhou Chen had no time to see how netizens sarcastically mocked him, black Qiao Fei, and went to see Qiao Fei's response, but found that she still had nothing to say.

I remember Qiao Fei said that she had an event to promote the new drama in the evening, and she was probably busy recording the show or something.

Zhou Chen thought about it carefully, he is now an amateur in the entertainment industry, and he seems to have no way to respond.

The more this kind of thing is restored, the more hot it is.

Just now he was thinking about how scarce the truth is in this world, but he didn't expect such a ridiculous thing to happen to him now.

But people on the Internet just believe that this is the truth, which makes him a little crying and laughing.

However, it seems that Qiao Fei is really going to be on fire, or the speed of a rocket.

Yesterday, I broke out a dating incident with Xu Ran, an idol who is liked by countless people, and it occupied a hot search for more than ten hours.

She is really a hot search physique, I don't know how many people envy her.

However, before she can really catch fire, she still has to pass the level of the whole network first.

PS: It's a little late, but it's been revised several times, I hope you like it, ask for favorites and recommendations!