On September 3rd, Paris Fashion Week officially began.

Speaking of Paris Fashion Week, we have to mention its nearly 100-year history, and this year is its 100th anniversary. That's why this year's Paris Fashion Week is particularly grand, and it is also held in the prestigious Louvre Museum.

Each of the four major fashion weeks has a different style, with Milan and London being quite conservative, preferring local designs and not very receptive to foreign designers, making it feel very alien to outsiders.

And New York Fashion Week has too much business atmosphere and low style. Only Paris Fashion Week is truly eclectic, open to the world's best fashion elite.

Almost every one of the world's leading fashion designers from East, Britain and Belgium has entered the world's vision through Paris Fashion Week.

Fashion week is made up of big shows, and many laypeople who watch the show will be surprised by the use of those exaggerated designs on the runway, and in fact, you can't see those catwalk clothes displayed on the catwalk in the brand's physical stores.

A perfect show is more about conveying the brand image firmly and accurately. How many clothing orders can be received is a small matter, and establishing a tall image of the brand is a big matter, which is the real task of this short dozens of minutes show!

The catwalk is just a fashion dream for admirers.

The characteristics of the four major fashion weeks can be summarized. New York showcases business, Milan showcases skills, London showcases darts, and only Paris, showcasing dreams.

This is also the reason why Wang Ye chose to participate in Paris Fashion Week instead of going to the other three. Because here, there is always something different to be found, and surprises are always possible.

Paris Fashion Week is also the most influential of the four fashion weeks, and of course, the one with the highest concentration of celebrities.

In the morning, LV sent a special car to pick up Wang Ye and Xue Yiyi to visit the company.

When they were at the LV headquarters, Wang Ye and the others also met someone they knew, but only the two of them knew others, and others didn't know them.

This person is the image spokesperson of LV Asia-Pacific, a diva-level figure in the mainland - Xie Bing. As LV's Asian image spokesperson, he was naturally invited to come over this time.

Among the special guests present, except for the three of them from China, the others are all foreigners. As a Chinese person, he was born with a sense of closeness. The queen of heaven Xie Bing is no longer the cold appearance that he had when he was in China, and he had a smile on his face.

When she saw Wang Yexue and Yiyi, Xie Bing was quite shocked, she judged that these two were not newcomers in the entertainment industry, of course, if they were really newcomers, they would not have been invited to visit the headquarters as special guests. And I haven't heard of anyone in the circle who was invited by LV to watch the show, so these two young people who look like they are in their early twenties should have a very deep background, and they have a very close relationship with LV, otherwise they would not appear here at the headquarters.

Looking closely, Xie Bing, who has long been a mixed adult in the entertainment industry, keenly sees that Xue Yiyi should be just a foil, that is to say, the real special guest is the young man, and she is just the man's female companion.

Suddenly, the idea of making friends with Wang Ye rose in my heart.

walked up to the two of them with a smile: "Hello, it's from China, I'm Xie Bing." ”

Seeing that the queen Xie Bing took the initiative to come to say hello, Wang Ye's expression was indifferent, and Xue Yiyi was a little excited: "Hello, Sister Xie Bing, my name is Xue Yiyi." You're my idol, and I can sing a lot of your songs. ”

Wang Ye just briefly introduced himself, "Hello, I am Wang Ye." ”

From the reactions of the two, Xie Bing determined her own judgment and engaged in interpersonal communication, she was naturally superb. In this case, although his purpose is to befriend Wang Ye, he can't come up and get close to Wang Yetao, but should first have a good relationship with the girl next to him, and then get acquainted with Wang Ye through the girl.

So Xie Bing affectionately took Xue Yiyi's little hand: "Oh, I've never seen such a beautiful girl." Just call me Sister Bing, I'll call you Yiyi, okay?"

The two women quickly became acquainted and whispered hand in hand.

When Wang Ye was bored, DANNY, the Asia-Pacific manager of the public relations department who had sent him an invitation letter, walked over, saw Wang Ye from a distance, and greeted him warmly: "Good morning, Mr. Wang." ”

He came to Wang Ye for business, and took Wang Ye to a small conference room, where a handsome middle-aged foreign man with blond hair and blue eyes sat inside.

"THIS IS PEATE PITT, OUR CHIEF OPERATING OFFICER FOR ASIA PACIFIC. ”

He also introduced to Pete: "Pete, this is Mr. Wang Ye, the representative of Starlight Real Estate in the mainland. ”

Pete got up and warmly shook hands with Wang Ye.

Wang Ye pretended to be surprised and said: "Could it be that this is Brad Pitt, who really deserves to be one of the sexiest men in the world." ”

PETE AND DANNY LAUGHED, OF COURSE THEY KNEW THAT WANG YE WAS JOKING.

Pete smiled and said, "Mr. Wang, I like this joke of yours very much, and I take it as a compliment to me." In addition, welcome to the LV headquarters, I hope you want to be here!"

After the three of them sat down, they began to talk about business.

Entering the mainland market in a big way is a big move for Pitt after taking over as Chief Operating Officer for Asia Pacific.

In the first two years, there was no suitable store location to choose from, so I could only open a few stores in the capital and the magic capital to test the water, and the sales were extremely hot.

It was precisely after seeing the excellent sales data that Pete officially made up his mind to open LV stores in major cities in the mainland. At this time, Starlight Real Estate, which occupies cities in developed regions of South China and East China, came into his sight.

The design of Starlight Plaza is definitely leading in the current mainland market, and the location is also very particular, most of which are in the core area of the city. It coincides with LV's location strategy, which is why LV is so interested in cooperating with Starlight.

The first batch of cities that LV is preparing to cooperate with Starlight include Pengcheng, Yangcheng, Nandu, Sushi, and Hangzhou, and the store requirements are very high. There are clear requirements for the area and the grade of adjacent brands.

This is the confidence and reserve of the big luxury brands, who of course disdain to be next to the stores of cheap brands, because that will affect their brand image and make their valued consumers unhappy.

Can you imagine the shop next to LV selling bags from the Gangnam Tannery?

On one side is LV, which is luxuriously decorated and luxurious, and the glass curtain walls are spotless, and even the doormen are wearing high-end suits and snow-white gloves.

On the other side is a loudspeaker

"Jiangnan Tannery went out of business, Jiangnan Tannery went out of business.

The boss of the bastard and the yellow crane, eating, drinking, prostituting, gambling, smoking.

owed 350 million and ran away with his sister-in-law.

We have no way to take our bags to pay our wages.

The original price is more than 100, more than 200, more than 300 leather bags, all 20 yuan, all 20 yuan!"