Chapter 212: Fire!
The summer of 2000 is destined to be the most competitive summer in Hollywood in recent years.
After the people of the United States watched the schedule battle of Towne Pictures, Disney, and Fox at the end of June, there will be another big war in early August.
Although it is not as fierce and lively as the competition of "Spider-Man", "Sixty Seconds of Speed", "Chicken Run", and "."
This time, the protagonists are Columbia, Warner Bros. and Disney.
Before the release of the three films "Transparent Demons", "Girls Club", and "Space Cowboy", the three major Hollywood film companies launched an overwhelming offensive in terms of publicity.
Sony is a foreign company that can't get involved in the U.S. media industry on a large scale, and it seems to be at a significant disadvantage. But in reality, it's quite the opposite.
"Transparent Man" has a very good idea, telling the story of a scientist who successfully develops an invisibility potion, eventually becomes invisible, and abuses his superpowers.
Now, the popularity of "Spider-Man" has just passed, and fans still have infinite reverie and expectations for "superpowers". And the movie "Transparent Demons" happened to be stuck at this point in time, and with the momentum of "Spider-Man", it attracted the attention of a large number of fans.
According to data from survey agencies, fans' expectations for "Transparent Demons" are much higher than those of the two films in the same period. And the theater data shows that the pre-sale box office of "Transparent People and Demons" is also a cut higher.
In fact, this is normal, compared to "Girls Club" and "Space Cowboy", "Transparent Man" is a real A-level production.
However, Disney and Warner, both of which are backed by large media groups, have unimaginable publicity capabilities.
Soon, the media coverage in the market revolved around "Girls Club" and "Space Cowboy".
Just when a group of industry insiders in Hollywood were about to watch another good show, another force joined - Donn Pictures!
Done, who rarely appeared even when promoting "Spider-Man", also appeared in person, participated in a talk show and was interviewed by three media outlets.
Many people thought that Donn's appearance was to rehype the popularity of "Spider-Man", push the film's North American box office to $500 million in one fell swoop, and warm up for Donn Pictures' next upcoming movie "Soul Shifter".
Unexpectedly, Don didn't talk about these two movies, but talked about the upcoming two films of other film companies - "Space Cowboy" and "Transparent Demons".
"Eastwood's work has always been a guarantee of quality. I grew up watching his films, and it can be said that his film style has had a great impact on my understanding of cinema...... That's right, I'll definitely buy a ticket to see "Space Cowboy", it's going to be a really good movie. ”
"The idea of 'Transparent Man' is brilliant and it sounds a bit like a comic book story. Moreover, the role of the invisible man has a lot of room to play...... Yes, I'm curious and looking forward to it, and I'll walk into the cinema with Natalie, buy tickets to watch the film, and hope director Paul Verhoeven doesn't let me down. ”
"I'm sorry, but I'm not interested in this movie at all! Not only that, but my friends and colleagues around me are not interested in this movie. I heard that the main characters of this movie are a couple of strippers, and oh my God, what kind of values are these? Is this advocating that girls should be strippers?"
"Fortunately, the rating of this movie is PG-13, and the little angels can't watch it. But I hope parents should pay attention to the fact that if your daughter is still underage, or not mature enough, it is best not to watch this kind of movie with distorted values, which is likely to ruin the child's life. ”
……
Don's remarks exploded like a bomb.
Since "Titanic", the media has rarely heard Donn's unabashed "fire", although this has brought stability to Hollywood, but the last thing the media likes is stability!
Now, Done Walker has finally spoken out again, and his hair is pointing to the upcoming new movie "Girls Club"!
Almost all entertainment newspapers published Donn's words. Criticism of "Girls Club" also came like a tide.
The people who eat melons don't know the truth, so they naturally believe it, but people in the industry know what is behind it at a glance.
Where is this for "Girls Club", it is clearly for the film's producer Jerry Bruckheimer and the production company Disney!
Many people in the industry who know the inside story are secretly admiring in their hearts, and today's young people are really amazing.
When you are fledgling, you dare to challenge Disney, you have the courage and courage to do so!
Warner's president, Alan Horn, laughed a few times after reading the report, and of course he knew that Donn was targeting Disney. But Don came out at this time, and he was also helping to promote Warner's movie "Space Cowboy".
He made a phone call to Don and said in a very enthusiastic tone, "Don En, do you want to see "Space Cowboy", do you still need to buy a ticket? ”
Don smiled: "You're so polite, there is no need for internal screenings, for excellent films, I would be happy to contribute a movie ticket." ”
"Alright then, I'll leave it untouched. By the way, if you need help...... Despite the opening. Alan Horn's smiling voice was very kind to that of an elder.
Don laughed secretly in his heart, he didn't expect to sell Alan Horn so easily.
This shot is really fruitful!
Because before that, he also received an email from Ms. Amy Pascal, the chairman of Columbia Pictures, which was short and capable, and the tone was very polite, in addition to expressing his gratitude, he was also tactfully consulting, and the two sides could cooperate at some time.
Columbia Pictures is having a hard time now, losing money year after year, and urgently needs reliable investment projects to save the decline.
Box office king Tang En is undoubtedly the first choice.
Amy Pascal has taken a fancy to Marvel's superheroes and is asking Donn if there is a possibility of co-developing the "Fantastic Four" series.
Don almost burst out laughing when he saw Amy Pascal's proposal.
In her previous life, Amy Pascal snatched the "Spider-Man" series from Marvel with a "steady and ruthless" approach, and became Colombia's ace sucking weapon.
Now, the "Spider-Man" series is firmly in the hands of Donn, and the independent development has been successful, and Amy Pascal has turned to "Fantastic Four".
However, Marvel's superheroes are the core assets of Donn Pictures, and of course it is impossible for Donn to raise tigers and cooperate with other companies to develop.
Therefore, even if Amy Pascal made a gesture of favor, Don could only refuse.
……
Clint Eastwood, the director of "Space Cowboy", and Paul Verhoeven, the director of "Transparent Man", expressed their gratitude to Donn through their agencies.
With Don coming forward to promote their movie, at least in early August, they have a little more confidence.
In comparison, "Girls Club" is too miserable.
Before the movie was released, it was already scolded.
Even if producer Jerry Bruckheimer and Disney's marketing department started a series of remedial PR, the effect was still not good.
Society is like this, good things don't go out, bad things spread thousands of miles!
Jerry Bruckheimer was so angry that he almost vomited blood!
In contrast, Joe Ruth, the chairman of Disney's production department, is a lot more relaxed.
He is in charge of Touchstone Pictures, in charge of sci-fi, action, war films, and in charge of "Girls Club" is Richard Cook, another chairman of the production department, a layman from the troupe business, in charge of comedy, song and dance, music and music films.
Some time ago, because of the suppression of "Spider-Man", Joe Ruth was out of breath, and even received a lot of ridicule from Richard Cook in private.
Because at work, the two are rivals.
Now, Donn suddenly opened fire and bombarded "Girls Club", and Joe Ruth inevitably had a bit of schadenfreude in his heart.
"Hmph, didn't you say that Don En was just a stupid boy with good luck?
The corners of Joe Russ's mouth hooked, and he sneered secretly.
Within Disney, Michael Eisner usually likes to have three or four people co-manage a department, which certainly improves competitiveness, but also brings the hidden danger of internal instability.
This was also one of the triggers for Michael Eisner's defeat in the internal power contest and his kicking out of the board of directors.