噺 (8) 壹 Chinese net ωωω.χ8.òм 哽噺繓赽捌 (1) Novel 説蛧

"Don't you read newspapers or TV?" Wei Lu asked angrily.

"Oh, I've been busy these days, I haven't watched it. Qin Xiaochuan shook his head and said, "What's wrong?"

Wei Lu patted Qin Xiaochuan's head and asked, "Our two products, Xiaoqian and Da Zhuang, have appeared on the headlines of major newspapers in the past two days, and they are also frequently reported on TV, but you haven't paid attention to them?"

Qin Xiaochuan nodded and said, "Oh, you're talking about this." I took a look at it on TV last night. Isn't it just advertising, what's so surprising about that?"

Wei Lu scolded with a smile: "You are such a fool. The advertisement was only broadcast in major newspapers and TV stations for two days, and dealers all over the country called to inquire and ask for sales. We're going to get rich, isn't that a surprise?"

Qin Xiaochuan frowned and said, "This is a good start, but we haven't sold a bottle of our product yet." It's too early to talk about getting rich, right?"

Wei Lu said with a smile: "To be honest, I have been in the health care products industry for so long, and I have never seen an advertisement that can attract the attention of so many dealers. Don't think that these dealers are very blindly obedient, there is a saying that there is no treacherous business, these people are shrewd, and they can't afford to make a profit. If you don't believe me, you just wait and see, dealers from all over the world will soon come in droves, and you can sit back and wait to collect the money. ”

"I hope so. Qin Xiaochuan said with a smile.

He is absolutely confident in the quality of his products, as long as the products are on the shelves of dealers, he will not worry about not being able to sell.

Wei Lu looked distressed, sighed and said: "What I'm worried about now is that each one or two cities can only choose one general distributor, otherwise it will be messy." Dealers of all sizes are pouring in, and they don't know what their strength is and who they want to sign a sales agreement with. ”

Qin Xiaochuan muttered: "You can select a few dealers in each of the first and second cities, do a key inspection, and then make a decision." ”

Wei Lu frowned lightly and said: "There are twenty or thirty first- and second-tier cities in the country, and if four or five dealers are selected for inspection in each city, more than 200 dealers will be inspected. How much energy and time does that take?"

Qin Xiaochuan said with a smile: "Sister Lu is so clear, she must be confident." ”

"I want to use a margin policy. Wei Lu smiled and unveiled the mystery, "Anyone who wants to act as an agent for our company's products must pay a deposit of 50 million to our account before signing the sales agreement." ”

"Fifty million, isn't it too much? It will scare the dealers away, we are just a small company, and we are not well-known enough. Qin Xiaochuan asked worriedly.

"That's a lot, I wanted 60 million. Wei Lu chuckled, "I just want to scare away those little shrimps who have neither strength nor sales channels." We take the high-end route, only the strength of the dealers, they have the funds and channels to sell our products, they are our preferred target. ”

Today's sales are an era when channels are king.

Wei Lu knew this very well, so he boldly came up with the policy of charging 50 million deposits.

"As for visibility, you don't need to worry about it. Our advertisements are ingenious and full of beauty, and people with connotations know that the grade is very high at a glance. This can be seen from the consultation calls from all over the country. In addition, we can also allow dealers to experience the product on the spot. As long as the dealer has confidence, it will naturally be vigorously promoted.

Wei Lu had a calm and breezy expression, as if anything came to her side, and there would be no problems.

Qin Xiaochuan nodded and said with a smile: "I don't know how to sell, I just need to sit and collect money." ”

"What I'm really worried about is that once we put the brand up, some bad merchants will take advantage of the opportunity to fish in the water and copy our products and trade names. Wei Lu said with some concern.

"We have the recipe and the trade name has been registered, how can they copy it?" Qin Xiaochuan asked.

"They can produce a product at will, called Shaoqian, too strong, or something, and how can consumers distinguish it for a while? I am not afraid of market competition, but I am afraid that they will smear our products with the fake and the true. ”

Qin Xiaochuan said: "What countermeasures do you have?"

Wei Lu said: "We need to set up a public relations department now to be ready to quickly respond to these emergencies in the future." ”

Qin Xiaochuan nodded and said, "Okay, I'll discuss it with Mr. Xiao." ”

Jiangcheng, in a presidential suite at the Xiangjiang Hotel.

Guo Chaoran took out a box of cigarettes from his pocket, threw a cigarette to Liu Zhibai, who was sitting opposite and reading the newspaper, and then took one in his mouth and lit it, and then threw the lighter over.

Liu Zhibai put down the newspaper and lit a cigarette.

"Zhibai, you should know by now how big the market potential of traditional Chinese medicine health products is, right?" Guo Chaoran exhaled a puff of smoke and said with a smile.

"I didn't expect that when I came back from the United States, the domestic health care product market has undergone such a big change. Where is this money? It's a robbery. Liu Zhibai said with a sigh.

Guo Chaoran instigated and said: "How about it, let's do it with me? With you joining, it is simply like a tiger with wings." ”

"Yes. A faint smile flashed on Liu Zhibai's cold face, and then he took a hard puff of his cigarette, then slowly exhaled it, and said in an unquestionable tone: "However, I like to do things my own way. I want to be that tiger, senior brother, you are my wings. ”

Guo Chaoran was stunned for a moment, then laughed out loud, and said with a hearty smile: "Liu Shao's demeanor has really not changed at all. Foolish brother is not talented, I am willing to listen to your commands. However, Liu Shao, you have just returned from the United States, and you still don't know our national conditions, so you still have to listen to me about some things. ”

"Huh?" Liu Zhibai frowned a little puzzled.

Guo Chaoran said with a smile: "I know your character, either you don't do it, or you do it perfectly." You must want to make a series of unique and attractive products and compete with Guang'an, right?"

Liu Zhibai nodded silently.

Guo Chaoran said: "We don't need to make new products at all, we only need to imitate a few products at will, and then imitate the trademark name of Guang'an Company, and then use their advertising to promote products." ”

Last time, Deng Fei and Wen Shengyu didn't bring back the formula of the aphrodisiac and diet pills he wanted from Liushi, Guo Chaoran saw that his wishful thinking had failed, and came up with this more vicious method.

"In that case, isn't it an infringement?" Liu Zhibai asked with a frown.

Guo Chaoran sneered: "The photo is made by us according to our own formula, the trade name is Shaoqian, Taizhuang, and their products are completely incompatible, what kind of infringement is this?" ”

Liu Zhibai smoked a cigarette, thinking about the pros and cons of this kind of thing.

According to the popularity of Guang'an health care product advertisement, he can completely speculate that "Xiaoqian" and "Da Zhuang" will definitely be popular, and they will follow up quickly at this time, and it is indeed profitable.

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