Chapter 582: Comcast Comes to Sue for Peace

The Grammys are the world's highest standard music palaces.

It's like the Oscars are to movies.

But for Donn, the Grammys are just a show, or rather, a big concert!

He is attending the Grammys for the second year in a row, mainly because Taylor Jr. likes to join in the fun, and she has a great passion for music.

This time to participate, Don's identity is not quite the same as the last time.

Last time, he was just a visitor.

This time, he's a nominee for the Grammy Song of the Year!

This year's hottest, highest-on-demand, and highest-selling single record "Marvel Song", also known as "Something_Just_Like_This", unsurprisingly won this Grammy nomination.

Don didn't expect to win either.

It was his first and only song released on the public.

If this easily won the Grammy's most important award for Best Single of the Year, the Grammy's style is too low and too shameless.

In fact, it is.

23-year-old female singer Norah Jones became the biggest winner of this year's Grammys, winning eight awards in one fell swoop, including Best Record of the Year, Best Album of the Year, Best Single of the Year, and Best Newcomer of the Year!

In addition, another highlight of this year's Grammys is the appearance of Shirley Crowe, the winner of Best Female Rock Singer, who publicly expressed a strong anti-war voice.

Now, the situation in the United States is tense again.

Just like the time after the 9/11 attacks.

The federal government has spared no effort to criticize the Iraqi government, accusing the other side of possessing weapons of mass destruction, attempting to circumvent the United Nations, and continuing to go to war unilaterally under the guise of self-defense and counterattack.

The smoke of war seems to have spread throughout the country.

……

Taylor Jr. was so upset that Don didn't win the award that he was unhappy for several days.

Don didn't care.

And she's in a good mood, because Comcast has come to sue for peace!

At the beginning, STA TV Network signed a three-year exclusive operation with Comcast, and the contract was about to expire with two months left.

With the development of the past few years, STA TV Network has firmly locked the throne of the largest professional cable TV network in North America, with 14.08 million subscribers!

Last year, subscription dues alone amounted to $1.35 billion.

Comcast earned $110 million through an 8% exclusive operating commission.

No matter what, no one and money can't get by!

Recently, New Universal and Viacom have been fighting in the fields of film and television, and Comcast did not participate in it, just because he didn't want to offend Don during this time period.

In the field of TV operations now, it is not like the previous two years, when the Comcast family was dominant.

With Time Warner's economic woes, Warner Cable began to seek greater profit output when operating its television, rather than excluding competitors — suppressing Disney and banning STAs, as it had done before.

Not only that, News Corp. has also begun to lay out its TV operations, and Murdoch is recently in talks with Hughes Electronics to buy control of DirecTV.

Traditional carriers Verizon, AT&T and Sprint have also increased their investment in cable TV operations.

Competition will bring about changes in the industry.

With the rise of Comcast, the whole United States has seen the windfall profits of cable TV operations, and major manufacturers have stepped in to compete.

There is no doubt that the cable TV operation industry will face a new round of reshuffle.

Even in order to compete for users, it will promote the further development of technology!(The process of narrowband to wideband, also indirectly accepts this effect.) In order to seek more high-definition broadcast channels, cable TV has borrowed optical fiber signal transmission technology, and has laid more optical fiber pipes to promote the improvement of network speed. )

Two years ago, when it was competing with Time Warner's HBO, STA had to rely on Comcast if it wanted to survive and develop.

Now, the market environment has changed.

STA TV Network has successfully become the industry leader, full of confidence, high income, and operators in the United States will definitely compete for this big customer.

It is no longer possible for Warner Cable to boycott the operation of STA for HBO, and may also participate in the fight for the right to operate STA.

Two years ago, STA left Comcast and simply couldn't live.

Now, even if STA blocks Comcast, under the promotion of many cable operators, it can still survive!

ESPN is Disney's trump card, and MTV is Viacom's trump card.

STA is pinned on by Don En to become the trump card of the new Universal!

In terms of volume, there is still a big gap between the number of STA users and ESPN and MTV, but the role has gradually been revealed.

Just more than 14 million users are enough to make Comcast bow its head!

If the number of STA users exceeds 20 million, 30 million, or 40 million, what level will it be?

At that time, even if New Globe fails to eat NBC Group, it will be enough to occupy a place in the field of television!

Time Warner does not have a large public television network, and doesn't it also rely on the three pillars of TBS, CNN, and HBO to mix well in the TV field?

"Donn, this weekend, Roberts' family dinner, are you going?"

Barry Diller was solely responsible for the negotiations with Comcast.

He has that qualification.

At that time, the STA television network was created by Barry Diller.

"Not interested!"

Don waved his hand, unconcerned.

A few years ago, Brian Roberts relied on STA to be inseparable from Comcast and put the score in front of Donn.

That shelf is simply a fight with Lei Shidong.

This time, it was Don's turn to turn against the guest, so he wouldn't give the other party a face.

Barry Diller said, "Regardless, Comcast still has an unassailable strength in cable operations. If it is not necessary, there is no need to offend too deeply. ”

Don nodded, "I know, that's why I'll accept the negotiation with Comcast." Otherwise, I'll just have a ban on paper! I've banned Disney, Viacom has also blocked it, and I'm not afraid of another Comcast!"

"It's angry talk!" Barry Diller shook his head frequently, "In this matter, I still have to give Comcast a little sweetness." Let them remain neutral in the competition between New Universal and Viacom. ”

Don groaned a little and said, "Unless Comcast can provide us with great benefits, we will cancel the exclusive operation rights and let more operators participate." With competition, the user's service will be better, and we will have fewer constraints. ”

For STA TV networks, the commission rate of exclusive operators is relatively low, between 7% and 8%.

If multiple operators operate together, the percentage of the commission is relatively high, a bit like a film distributor, which has to take about 10% of the operating expenses from the total revenue.

From the perspective of cost savings, it is in the interest of New Globe to authorize exclusive operations.

However, this difference in operating expenses has little impact on New Globe.

Without Comcast's exclusive constraints, STA may have more room to rise!

Since "Band of Brothers" finished airing and STA successfully became the No. 1 professional cable network in the United States, Comcast has been a little slack in his work.

That's asking Don for chips!

This kind of thing can't happen again in the future.

Barry Diller agreed with Donne's statement, nodded, and then looked at him hesitantly, "You really don't want to go to the family dinner on the weekend?

"Don't go!" Don waved his hand, very resolute, "I have more important things!"

"More important?"

"I'm going to experience life. ”

"Experience life?"

"That's right. ”

"How do you experience it?"

"I'm going to be a cop!"

Barry Diller slapped his head and nearly fainted.

This big boss is really not doing his job......

Uh, casual elegance!

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