Chapter 1221

"I'm sure many people want to know about this question, so I'll share some of my views today. Lin Xiao said with a smile, maybe he would have been a little confused before, but after more experience, he really had some experience.

Speaking of which, let's first talk about why Hollywood movies are able to break through the barriers of such cultural differences and wreak havoc around the world. Lin Xiao said with a smile.

"When did Hollywood movies really rise? Can anyone tell me?" Lin Xiao asked with a smile.

"I think it should be the beginning of the movie "Ten Thousand Years Before History", right?" replied a male student.

"Yes, in fact, in the early years, Hollywood movies were not as strong as they are now, at that time, our Hong Kong Island in China was called the Oriental Hollywood, and began to gradually expand to the outside world, including the North American market, in the eighties, the Chinese kung fu superstar, Mr. Chen Xiaolong wrote the word kung fu into the English dictionary. ”

"But why did Hollywood in the East decline? In fact, the main reason is the market!"

"At that time, the film market in China was in the ascendant, and Hong Kong Island could only guard a city with a population of several million on Hong Kong Island, as well as the market in Southeast Asia, but with the development of the times, various local film protection policies began to appear in Southeast Asian countries, and Hong Kong Island films could no longer make crazy money in Southeast Asia as in the past. ”

"And North America? It's a big market, and it's maturing, and any habit is cultivated. ”

"At that time, Hollywood movies did not use Western culture to try to make us Orientals accept them, and it can even be said that at that time, our Chinese market was not taken into account by them at all, yes, although it is difficult to hear, but this is the case. ”

"So why did Hollywood kill all sides? The blockbuster "Ten Thousand Years Before History," which can be said to have brought about a film revolution, began to shock the world, and what was the production cost of "Ten Thousand Years Before History"? 100 million US dollars! This cost may not be too high today, but at that time, this cost, even if our Hong Kong Island, which is known as the Hollywood of the East, let alone 100 million US dollars, even if it was 100 million Hong Kong dollars, it was difficult to take it out to make a movie. Because of the limitations of the market, there is no hope of recovering the cost. ”

As a result, a vicious circle has been formed, with more and more big Hollywood productions, and what is a movie? To put it bluntly, movies are often audio-visual products that come and pile up. ”

"The gap between a 1 million movie and a 10 million movie in terms of special effects is huge. ”

"To give a more obvious example, the total box office revenue of our Chinese film market in those years did not reach 100 million US dollars a year, so Hollywood initially opened the markets of various countries not by relying on Western culture, but by relying on capital!

"The cultural differences between the East and the West are not so easy to eliminate, but many times, people's habits are cultivated, with the North American market, Hollywood movies began to cultivate Hollywood movie fans around the world, and the North American culture shown in their movies may have a sense of rejection and incomprehension at the beginning, but after watching more, they gradually get used to the existence of these things, and naturally there will be no rejection. ”

"We have a saying that money is a man's guts, and in fact, money is also the guts of filmmakers. ”

"When we make a film, the first thing we have to think about is art? No, the first thing we have to think about is how to get back to basics, and when this is no longer a problem, they can start experimenting and experimenting. ”

"And we can't do that, so maybe a movie from China goes to North America, and many viewers can't understand it, because it's the first time to watch it, but our film technology is not as strong as theirs, so there is a lack of novelty, so a movie fails. ”

"When a Hollywood studio makes a movie, it thinks first of all about the audience in its own country, and then about the audience in other countries, because the box office is in North America, not in other countries. So at first, they focused on cultivating the market, and they didn't think about how much short-term return they could get. ”

"But we can't, our films, the first consideration is the audience in our country, but the problem is that Hollywood movies, he has a lot of things, which are more advanced than us, so many audiences enter the cinema to watch their movies, maybe many things can't be understood, but for those things they have and we don't have, the audience is still willing to pay. ”

"So, I think that if you want to make a film that is accepted by foreign audiences, you must first have something unique, but this kind of thing must not be too unfamiliar to them. ”

"Kung fu movies are undoubtedly a very good genre, because our predecessors have laid a good foundation for us. ”

"Therefore, when we look at the films of China in the early years, which were able to sell abroad and get a good box office, almost all of them were kung fu films without exception. ”

"But the problem also arises, any genre has a boom period, but there will also be a low ebb period, and when kung fu movies are popular, Hollywood studios also start to learn, which is very important. ”

"What's so great about Hollywood films? It's that they're able to learn, they're good at learning, and they're very good at presenting other people's stuff in their own way. ”

"In fact, our situation is much better now than in the past, and the biggest difference is that our domestic market in China is no worse than that in North America. ”

"So Hollywood has also begun to pay attention to our Chinese market, and in order to enter our Chinese market, Hollywood studios, filmmakers began to rack their brains, in the early years, our Chinese stars, actors, you can hardly see them appear in Hollywood movies, and now, many movies, can be seen, although many characters are not so eye-catching, but it is indeed a big change. ”

Similarly, in order to please our domestic audience, Hollywood movies have gradually begun to add some Chinese elements to their films. ”

"And what about us? I think there's something that Hollywood can borrow. ”

"Let's take "The Hangover" as an example, this movie, the background of the story at the beginning is that the pre-wedding bachelorette party, which itself is a foreign product, foreign audiences are naturally not unfamiliar, and our domestic audiences, to be honest, are not strangers. ”

"This is the common place, and then, many of the words in "The Hangover" are considered, you can't say it in the Chinese dialect, let people abroad watch and listen to it, right?"

"To give a very simple example, Spanish is also a big language, but because we have not promoted and popularized this language in China, many people will not feel anything when watching English movies, but when watching Spanish movies, there will be a full sense of disobedience. ”