Chapter 139: The Problem of the Magazine
Huang Jingping was called down and ate a supper that was more expensive than the main meal, yesterday she vaguely felt that there seemed to be something awkward between Feng Yiping and Jin Ling, but now it has returned to its original state, she doesn't care, it's normal to have disputes over work.
After dating Feng Yiping for such a long time, she now fully understands that except for the person who may still be in a corner of his heart, she doesn't have to worry about the others who don't have it.
"Let's go see if the house is good, it's very busy during the day, and it's not convenient. ”
"Okay, I want to go and see it too, if the house over there is installed, we can sit in the backyard and eat supper at this time, it's safe and affordable, and it's more comfortable, how good it is!"
Jin Ling was eating a string of Luxi yellow beef that was said to be secretly made at this time, and when she heard it, she felt that Huang Jingping's words seemed to be aimed at her, "Hey, I said that you two, isn't it just a barbecue of less than 500 yuan, so heartbroken? You have lived with me for so long, and I have never paid the rent." ”
"That's not the case, isn't that Jingping equivalent to being a nanny for free for so long, and we haven't mentioned the salary," Feng Yiping said.
"Okay, Sister Jin, don't bring things from work to life, okay?"
Jin Ling shook her head, this guy you like, it's okay at work, but in life, tsk, it seems that there will be no less things in the future.
In fact, there is still a problem of consumption concept in the middle, from Jin Ling's point of view, with Feng Yiping's net worth, the car he drives, and the fact that he spent tens of millions of dollars to buy a house a few days ago, it is really not a matter to spend a few hundred yuan on a meal.
As far as the second-generation people in the circle she contacted, relying on the relationship between their fathers, the money they earned was not as much as Feng Yiping's, so they went in and out of those high-end places all day long, or had long-term private rooms in high-end hotels.
She didn't know that Feng Yiping didn't have the consciousness of being a rich man at all now, and bought that car, one because he liked it later, but he couldn't afford it, and secondly, because he felt that the car kept its value, although it cost a lot of money, but it was also earned, as for buying a house, any person from later would do it, but when she bought a house, in addition to investment, there were other considerations.
In other aspects of life, he is still the same as later, he can't eat out if he can do it himself, although it is all about water oil, gutter oil and other reasons, in fact, in the final analysis, a large part of the reason is to save money.
This is the difference between him, Huang Jingping and Jin Ling, different backgrounds and environments, not to mention other things such as three views or something, at least the living habits are very different.
But as soon as Huang Jingping said this, Jin Ling really didn't want to say anything, she couldn't tell her, your boyfriend took advantage of me or something, her generation, when she went to study in Europe and the United States, she didn't go to Naturist Beach, the day before yesterday, it was really nothing, of course, if Feng Yiping did it on purpose, it would definitely be a different matter, but obviously he was not.
She did that, faintly, as if there was some meaning to play on the topic, this young guy, who grew up in the ravine, has been pressing her in business, and has not been able to find a chance to clean him up at work, of course she will not let go of such a rare opportunity as yesterday.
"Then you guys, I'm going to hurry back to sleep,"
"Let's go together, I just ate such a belly of beef, and then I went to sleep, and I will grow a small belly, even if I don't grow a small belly, it's not good to grow a bezoar." ”
The conscience of heaven and earth, Feng Yiping's words were really for her, but she was very unpopular with Jin Ling, and Jin Ling also received Huang Jingping's support, of course, after denouncing it, she still followed.
In fact, the house is really nothing to see now, there are piles of materials everywhere, the house is also in a mess, none of them are completed, they are still in the prototype, Huang Jingping is looking at the renderings, and then looking at it, I feel that the project will be finished in the middle of next month, which is not a problem at all, and when the time comes, this new house, she wants to become their real new house.
As for Jin Ling, seeing that there is no design similar to the ceiling, I also think that it is okay, for a while, there are still many people, who like to decorate their homes with hotels or nightclubs, not only to ceilings, but also to install various lights, that kind of taste, she has always scoffed.
Feng Yiping's absence from evening self-study the night before did not cause any consequences, but after a day of study, his original plan to complete four years of credits in two years now seems unrealistic.
It's not impossible, provided that he doesn't have so many entanglements as now, and he only focuses on his studies wholeheartedly.
Judging from the current situation, he has to work very hard, maybe he can complete his studies in three years, and he really has to work hard, because there are always unplanned things, for example, just after a normal day of class and evening self-study, he received a call from Bao Zhuoyuan to send Gao Yiming to report to work.
Gao Yiming also brought two large packages of magazines by the way, covering finance, fashion, decoration, home furnishing, travel and other aspects.
Judging from the work report written by Bao Zhuoyuan, the work results in the past two months are very unsatisfactory, whether it is the composition or distribution, not to mention the contact with advertisers, the companies that Feng Yiping likes do not pay attention to their magazine in preparation.
This is in Jin Ling's office, and after flipping through financial magazines, she immediately focuses on fashion.
"The worries and self-blame of the colleagues of the magazine make me feel very gratified, which shows that everyone is sincerely thinking about my boss, you must convey my meaning to Mr. Bao and everyone when you go back, at the same time, it is still that sentence, in the early stage, including the inaugural issue, we should not have too much pressure, I am ready to lose money.
At the same time, I am also confident that after the publication of our inaugural issue, all the work will be greatly improved, but the distribution of the inaugural issue is also very important, and we must ensure that our target customers can see our magazine. ”
Gao Yiming knew for the first time that Feng Yiping's business in the mainland also included convenience stores, and he didn't know exactly the prospects of this business, only knowing that if the operation was successful, such a company would have good cash flow.
"Okay Mr. Feng, I will tell Mr. Bao truthfully, and I will go all out to do a good job in the distribution. ”
"As for the manuscript, don't worry, I have an article here, it's just a preface to a new concept, I'm going to publish it in the inaugural issue, you take it back first, so that Mr. Bao has a bottom in his heart, and at the same time, this article, before publication, must not spread. ”
He took out a prepared folder and handed it to Gao Yiming, the content of which is the core idea of the blue ocean strategy, and the two authors of the later blue ocean strategy may also be studying this issue at this time, but they have certainly not formed a systematic thought, and their works will not be released until 6 years later.
But this problem does not exist for Feng Yiping, this book can be said to be the book he has read the most and studied the most thoroughly after his work, and because it is a spontaneous study, the effect is much better than cramming in school.
The mechanical and electrical industry he later engaged in, whether it was products or services, soon became highly homogeneous, and in the end, except for those who were related, most of the merchants like him could only spell the price and spell the receivables period.
For example, a small household cleaning machine used to wash cars, at the beginning, it must be cash in stock, generally not returned, and sell one can earn half a unit, and later, even ten percent of the gross profit can not be guaranteed, not to mention, at least to give customers a month of turnaround time, returns are more and more, if you add operating costs, in fact, it is already a loss-making operation.
So although his sales have since become higher and higher, and the annual sales of one or two product lines are the highest in the region, his financial situation has become worse and worse.
The unideal reality forced him to think seriously and learn from it, and it was then that he saw the book Blue Ocean Strategy, some of the concepts in it, which made him feel suddenly opened, and also had some successful practices.
For example, he no longer competes with other companies, pursues high sales, pursues the largest market share, and instead starts from the after-sales service that no one pays attention to, which not only obtains high returns - buying accessories is always more profitable than buying a whole machine, but also wins a good reputation, which in turn also promotes his sales.
Just such a seemingly inconspicuous decision, it can also be said that saved his small company, in today's increasingly developed communications, globalization is advancing faster and faster, the enterprise that encountered the situation he experienced later is estimated to be the majority, the blue ocean strategy of the theory of the proposal, will definitely attract the attention of those who have a heart.
Later, just after the book was released, one of the authors was immediately invited to give a speech at the "Microsoft Summit" held by the family of Gates, the richest man at the time, which was initiated by Gates and was the largest private gathering of CEOs of 50 companies in the United States, once a year.
The following November, the author gave an opening speech at that year's annual Fortune conference, which was attended by CEOs of all Fortune 500 companies.
Feng Yiping believes that such an article, published in his magazine in a serialized way, will definitely attract many target customers.
"In that case, it's better to stay with you now, and I'll go back and explain the situation to Mr. Bao. Gao Yiming took the folder and didn't open it, so he returned it to Feng Yiping.
"That's fine," Feng Yiping thought for a moment, it was better to be careful, there were still a few months left, and he could polish it again.
"Then you take this, inside is the task I gave to the pen in the society, this does not need to be kept secret, it is about the current situation of Internet enterprises, there are still three months to the founding of the journal, so that they must study in depth, no need to draw conclusions, I only need to understand the current situation of the first hand, and give me feedback once a month. Feng Yiping gave him another folder.
With the clear knowledge that the dot-com bubble will break out in the first quarter of next year, this will definitely be an important topic in the inaugural issue.
"Okay," Gao Yiming took the folder.
"Tell Mr. Bao that experienced writers and researchers should recruit more, don't worry about financial problems, even if you set up a research institute for me now, it's okay, my time and energy are limited, and in the next few years, there will definitely be a lot of topics for people to do preliminary research. ”
"I remember, by the way, Miss Huang, can I see her today?"
"No problem, we ate together in the evening. ”
They chatted for more than two hours, and these words did not avoid Jin Ling, she was flipping through the latest fashion magazines over there, listening to them, she probably heard that Feng Yiping was preparing a high-grade political and economic magazine, and it was mainly based on him, but he was a young man who had just studied in college, could he support it?
However, Gao Yiming looked like a professional, and he was very solemn during the conversation, not like flattery, so she was very puzzled, where did Feng Yiping get such confidence at this time? )