Chapter 434 NetEase Liquidated

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Guo Shouyun understands Ding Lei's concerns. The upfront investment in e-commerce is much more than search and community. Amazon has only been profitable for 20 years, and JD.com's continuous losses even before he crossed over are very revealing. Moreover, anyone who is faced with this kind of investment that has no end in sight and is almost always growing, will become hesitant.

After a brief consideration, Guo Shouyun smiled, "Lao Ding, I remember when I chatted with Bezos, in the first two or three years of Amazon, he also faced the same anxiety as you, and later he overcame it. The reason is simple, because he is convinced that he is engaged in a promising career. And all the losses are not due to a decline in marketing revenue, but from reinvestment. From this point of view, although NetEase's losses are expanding, NetEase's total assets are indeed rising. Therefore, you can keep a normal heart and do NetEase well. ”

Ding Lei nodded, "I understand the truth, but people are so strange." There will always be apprehension about something that has already been determined. ”

"Haha, sometimes I do! But I'm more worried about not being able to find the direction of the company's future development than the loss caused by a healthy investment. The confusion about the future is the most terrifying!"

"Every time I see you and talk to you, I always feel that you are full of confidence in everything, but I didn't expect you to be anxious too. ”

Guo Shouyun smiled, "Everyone is human, how can I not have anxiety! It's just that many times, I keep this anxiety to myself." As a strategic planner of a company, if you lose confidence in front of your subordinates, it will gradually affect the employees of the entire company. The so-called 'upward and downward effect' also exists in this regard. ”

Ding Lei nodded, "I thought that in this meeting, you would ask about the development of NetEase in every detail? Now things seem to be different from what I expected!"

Guo Shouyun waved his hand, "There's nothing strange about this. If I run a company of thirty people, I will be meticulous about anything in the company. If I run a company of three hundred people, then I care about people and finances. If I run a company with 3,000 people, I am concerned about the construction of the company's management system, that is, the system. ”

"Now I own more than a dozen companies, with a combined staff of more than 100,000. Then I am only concerned about one thing: whether the person I choose to take the helm of the company is the right person who I think can manage the company well and lead the company forward. ”

"If so, then even if I don't care about the company, then the company will continue to grow along the established track. If not, then I'll choose a CEO who I think is the right fit, rather than dictating to the specifics of the business. After all, it doesn't matter how much I know about an industry. When I don't get involved in the company's specific affairs for a long time, I'm an outsider. The consequences of blind command are catastrophic. ”

"The past three years have proved that NetEase has developed well under your leadership. You, Ding Lei, are the right person. So why should I meddle in the specific affairs of NetEase? I should focus more on communicating with you, an excellent business manager, to understand your plan for NetEase, to solve some puzzles for you that you are in and cannot get answers, and at the same time to draw nourishment from you, which is far better than asking for the details of NetEase. ”

The above is the result of Guo Shouyun's more than three years of business career and life experience in the past few decades. Many times he found that it was better to go beyond the managers of the company and dictate the specific affairs of the company. It is more important to manage people well.

As long as he manages the CEO of each of his companies, then the future of the company can be assured.

Ding Lei pondered for a moment and nodded in agreement.

"It seems that sometimes I need to delegate power appropriately!"

"It's a matter of time. When NetEase's size becomes larger and larger, even if you have the diligence of Emperor Yongzheng, it is impossible to take everything into your own hands. ”

Ding Lei smiled, "I didn't expect the boss to know so much about the history of China." ”

"I'm also a Chinese, isn't it normal to have a deep understanding of the history of my homeland!"

"Knock...!"

At that moment, there was a sudden knock on the door.

"Come in!"

After glancing at Guo Shouyun, who didn't move at all, Ding Lei said quickly in his heart.

Soon, a middle-aged man in a black suit pushed the door open and walked in.

"Boss, this is Huang Xiao, the company's vice president in charge of the library and audio-visual business sector!"

Guo Shouyun got up and smiled and took the initiative to stretch out his right hand to the other party.

"Hello!"

"Hello! Nice to meet you!"

Huang Xiao had only heard of the company's rumored behind-the-scenes boss before, and occasionally saw it on TV and newspapers, but it was the first time he had seen it in reality.

Ding Lei's words broke Huang Xiao's restraint.

"Lao Huang, what's the matter?"

"Mr. Ding, Xiaoshan has exploded!" Huang Xiao hesitated. Although he didn't want the boss to slap his face in front of the big boss, he felt that this was at an early juncture, and he had no choice but to report it.

"What?... Tell me clearly, what the hell is going on?"

"Most of our previous business was focused on home appliances, digital, clothing, shoes and hats, and most of the experience accumulated in the logistics department was in these areas. But the new books and audio-visual products are different from other businesses. There are too many categories of books, more than 600 in the second-level classification and several thousand in the third-level classification. Before the book category was launched, our SKU (unified product number) was tens of thousands, but as soon as the book category was launched, it was more than 200,000, and it is still growing rapidly. ”

"And a lot of books, there's no way to tell whether it's literature or both. This brings up the problem of sorting. In addition, books are a massive variety, and a publishing house can give us 10,000 or even more commodities at one time. Some major appliances don't have so much for half a year. ”

"These unexpected challenges led to difficulties in many aspects of our system operations, distribution, warehousing, IT and finance. So... It's going to be liquidated!"

"Then what are you waiting for, don't you go and move soon!" Ding Lei said anxiously.

Huang Xiao nodded hurriedly, "You know, this requires you to give an order in person. ”

"Cheng Bin, you immediately give an order to all departments, except for the necessary left-behind personnel, all the rest of the people go to Xiaoshan Logistics Center to move warehouses!"

The assistant who was standing on the side nodded hurriedly, then quickly turned around and walked out.

"Boss...!"

Ding Lei was about to turn around to explain, but Guo Shouyun interrupted him with a wave of his hand. No liquidation, no e-commerce, it is inevitable.

"Are you okay?"

"Me?" Ding Lei pointed to himself, "My arrangement today is to receive you...!"

"Let's go!" Guo Shouyun nodded and said.

"Let's go, where are we going?"

"The company needs manpower to liquidate, do we still have to sit in the office and drink tea?" Guo Shouyun said with full of reason.

Liquidation will cause a loss of reputation due to a serious delay in delivery, which is more serious than a simple loss of funds. Many people may directly abandon NetEase Mall because of this poor user experience. Therefore, since Guo Shouyun has caught up, he naturally can't stand by and watch.

"But...!"

"Nothing. I'm not that delicate!" After interrupting Ding Lei's words again, Guo Shouyun pulled him out of the office.

Seeing him like this, Ding Lei didn't say anything more. Walking out of the office, the entire NetEase Hangzhou headquarters departments were already busy. Except for the necessary left-behind personnel, most of them are women. The rest of the people all drove, or took the company car and drove towards Xiaoshan.

NetEase's warehouse in Xiaoshan is not far from Hangcheng South Railway Station, which is a logistics park approved by the local government because of its convenient transportation. In addition to NetEase's warehouse, the logo of Excellence and Dangdang can also be seen here. However, compared to the neatness of people's warehouses, the larger NetEase warehouse at this time is full of packages of various sizes, and it has spread to the outside. A lot of unloading and transshipment vehicles are also jammed here. The sound of vehicle horns, the sound of people shouting, and the roar of the engine are intertwined, making the scene look full of people and extremely noisy.

In this case, the car will definitely not be able to drive in. So, the group got out of the car and walked to the warehouse. In the huge space, the dazzling shelves and aisles are piled up with large and small inclusions, and countless employees wearing dark yellow uniforms with the NetEase logo printed on their backs are constantly shuttling among them like ants. made Guo Shouyun, who entered it, feel a busy order.

"Lao Li, Lao Li?"

With Ding Lei's shout, a middle-aged man wearing a hard hat and the same uniform hurriedly ran over.

"Mr. Ding, why are you here?"

"It's liquidated, I'll come over to help. By the way, this is the director of the company, Mr. Guo Shouyun. … Boss, this is Li Fujun, the warehouse manager of our Xiaoshan warehouse. ”

The person who can be called the boss by the boss, Li Fujun naturally understands that the identity of the other party is extraordinary, and hurriedly stretches out his right hand to the other party.

After shaking hands briefly, Guo Shouyun said quickly: "Now everyone is busy, there is no need to say kind words." Lao Li, we have just arrived, and we are not familiar with this place, so you can arrange it for you. Where there is a shortage of people, we will go. ”

"This...!" Li Fujun hesitated on his face, the work in the warehouse was not easy. Will this big boss who looks like a thin skin and tender meat be able to adapt?

However, Ding Lei gave him an affirmative look, "You can arrange it, we are here to help this time." ”

Li Fujun, who used to be a logistics soldier, heard the two bosses say this, and he didn't say anything more.

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