Chapter 681: Celebration Banquet
As for the expectations for the box office, Lin Xiaoguang certainly hopes that the higher the box office, the better, in fact, in the three days from the first to the third day of the new year, the box office of "Detective Chinatown" is close to 400 million, which shows that the audience likes this movie.
However, Lin Xiaoguang did not make predictions in front of the media as before, and his own estimates that the final box office of "Detective Chinatown" should reach more than 1 billion, not more than 1.5 billion.
In fact, in the eyes of most people, the quality of "Detective Chinatown" and the current trend have every chance of breaking through the 1 billion box office.
Otherwise, reporters would not compare "Detective Chinatown" with "Journey to the West".
According to the latest reporting data, in the seven days from Chinese New Year's Eve (February 18) to the sixth day of the new year (February 24), the total box office in the mainland market was 2.2 billion, of which on February 20 (the second day of the first year), "Detective Chinatown" set a new single-day box office record in the history of Chinese films with a box office of 140 million.
During the week-long Spring Festival, Lin Xiaoguang's "Detective Chinatown" became the champion of the Spring Festival stalls with a cumulative box office of 650 million after breaking the single-day box office of 140 million, while "The Heroes of Heaven" and "Macau Fengyun", which lacked stamina, ranked second and third with 453 million and 423 million respectively.
In addition, there are three new Spring Festival films that also exceeded 100 million in seven days during the Spring Festival, namely "Zhong Kui Fu Demon", which achieved a box office of 163 million, "Where Are You Going, Dad 2" with 123 million, and "Rushing to the Clouds" with a total of 105 million.
Among all the new films released on the first day of the Lunar New Year, only "Dad's Holiday" failed to exceed 100 million, ranking at the bottom with 65.7 million.
The earlier releases of "Bear Infested 2" and "There Is a Place" have a very small increase, of which "Bear Infested 2" has completed the surpassing of "There is a Place" (274 million) with a cumulative box office of 275 million in these seven days.
In addition, the animated film "The Legend of Rabbit Man: The Legend of Qingli", which was only released on the third day of the Lunar New Year (February 21), only achieved a box office of 3.6 million and became cannon fodder.
However, this year's "Spring Festival holiday" refers to the seven days of "Chinese New Year's Eve to the sixth day of the new year", not the "first to seventh day of the new year" in previous years.
Due to inherent reasons such as the "Spring Festival Gala" and "Homecoming", the box office on Chinese New Year's Eve has always been low, but the box office of 65 million on Chinese New Year's Eve on the 18th also hit a record high.
In this way, after the holiday that originally belonged to the "seventh day of the first year" was replaced with "Chinese New Year's Eve", this year's Spring Festival file actually has only 6 "effective days" for the film market.
In this case, the total box office of 2.2 billion during this year's Spring Festival stalls still exceeds the 1.51 billion in seven days last year, but compared with the growth rate of almost double last year, compared with the 780 million in the Spring Festival stalls in 2013, the growth rate of the Spring Festival stalls has slowed down.
In the era of wolves, the film in which the seed players formed a counterattack was "Detective Chinatown" directed by Lin Xiaoguang, which ranked third on the first day of the film volume of only 21%, with a better reputation, from the single-day box office of 29.9 million on the first day of the new year, it has surpassed "The Heroes of Heaven" and "Macau Fengyun 2" in the second day of the new year, and has become the single-day box office champion.
Cheng Kun's "Zhong Kui Fu Demon" was surpassed by other films one after another when it ranked fourth on the first day, and the box office of more than 20 million in the first six days was already the end of the strong crossbow.
The most surprising thing is the two variety show derivatives "Where Are You Going, Dad 2" and "Dad's Holiday", only a year later, the sum of the box office of the two "Dads" is less than half of the 7-day box office of "Where Are You Going, Dad 1" in the same period last year, from the fact that "Dad 1" can score 6.3 on Douban, and "Dad 2" and "Holiday" are currently both 4.0 scores, it can be seen that the audience's evaluation of "Dad" has also changed from polarization last year to a one-sided bad review.
However, from the perspective of cost recovery, "Where Are You Going, Dad 2", which does "no business", may still be the most profitable one in this year's Spring Festival in addition to "Detective Chinatown", and the box office of "First Generation Dad" and "Dad's Holiday" has not yet exceeded 100 million, but there is not much difficulty in revenue.
According to the public information of various film parties, "Heavenly General" claims to cost 400 million, and the box office recovery pressure is the greatest, and its current 4.51 box office performance is definitely not enough to recover the cost.
The production cost of "Macau Fengyun 2" is claimed to be 150 million, if the figure is true, the road to recovery of costs depends on the post-holiday performance.
Not to mention here, the special effects blockbuster "Zhong Kui Fu Demon", which costs 200 million yuan and "every penny is spent on the blade", has a very slim chance of recovering its cost.
Therefore, if this year's Spring Festival stalls are measured from the perspective of capital, under the glamorous record of 2.2 billion, it is still a cruel reality full of hidden worries.
In addition to "Detective Chinatown", the Douban scores of this year's Spring Festival stalls all fell below 6.5 points, which is also a noteworthy phenomenon.
On February 26, at 10:05 p.m., the movie "Detective Chinatown", which was released for the thirteenth day, exceeded 1 billion at the total box office.
That night, Lin Xiaoguang and other investors led the crew and the main creative staff to hold a luxurious celebration banquet in Shaojing.
After the ice-breaking ceremony, Liu Haoran and Huang Baoqiang came to the stage respectively, and the celebration banquet came to celebrate the achievement.
This time, Huang Baoqiang talked more confidently about everyone's feelings at the beginning of the film's release: "Director Xiaoguang and I faced the audience and the media, and were asked how much box office this movie has? Director Xiaoguang didn't say anything at the time, I was talking about 800 million. ”
At that time, the media still showed a look of suspicion, and this suspicion did not end until a few days before the premiere of the movie, so at that time, whether I had confidence or not, I had to say it. ”
"Two days before the celebration banquet, reaching the number I said at the beginning, I only had one word in my heart at that time, cool!
Huang Baoqiang is so cool, there is a reason, this time he is not only the actor of "Detective Chinatown", but also one of the investors of this movie, although the investment share is not high, but when the box office of the movie is so high, he can still make a lot of money.
Director Lin Xiaoguang's mood is also quite wonderful, after all, the movie "Detective Chinatown" has only been released for 13 days, and it has exceeded the 1 billion box office mark.
If nothing else, breaking through the box office target of 1.5 billion is only a matter of time for "Detective Chinatown".
In this world, there is nothing more satisfying than hard work and rewards.
After taking the stage, Lin Xiaoguang said passionately: "This time I would like to thank the audience of our Chinese films, the audience understands movies very well, when all of us who seriously want to make movies feel hesitant about the market and the audience, the audience gave us a clear answer." Niu X, the movie is filmed well, I will praise you. ”